DTC_Ad_Research by Aazar - The Performers

	A	B	C	D	E	F	G	H
1	Brand Name	Total Ads	Video Ads	Image Ads	Video %	Image %	AI Used?	UGC Used?
2	Dr. Squatch	5852	4442	1360	76%	23%	No	Yes
3	AG1 by Athletic Greens	4274	2249	1928	52.60%	45.10%	No	Yes (testimonials, B-roll)
4	ŌURA	518	170	324	32.80%	62.50%	No	Yes
5	Obvi Health	1961	544	1417	27.70%	72.30%	Yes	Yes
6	HexClad	3306	1647	1618	49.80%	48.90%	No	Yes
7	Grüns	1917	845	1066	44.10%	55.60%	No	Yes
8	The Ridge	4762	1874	2898	39.30%	60.80%	No	Yes
9	Loop	4439	2052	2314	46.2%	52.2%	No	Yes
10	RYZE	13767	4025	9715	29.2%	70.6%	No	Yes
11	Gymshark	3138	1120	1928	35.7%	61.4%	No	Yes
12	Huel	873	362	510	41.5%	58.4%	No	Yes
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