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Public Relations & Advertising, B.A.
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College of Arts and Sciences (CAS)
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Department of Communication, Journalism, and Public Relations
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Catalog Year: 2024-2025
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This is a sample schedule of all general education, CAS Exploratory, and major requirements for this degree in a 4-year plan. Courses in bold are designated as critical and may be prerequisites to subsequent major courses or may affect
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timeline for graduation due to specific semester offerings. Please see the notes column for further clarification.
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The below plan is based on SAT Writing 410-610 or AP/IB/CLEP equivalents.
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Semester One (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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General Education Category 4PassingGeneral EducationPrerequisite varies with choice.The department suggests COM 1000 in Semester One or Two.
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WRT 1050 - Composition I4CElectiveWRT 1020 with a grade of C or higher; placement.Prerequisite to subsequent Writing Foundations General Education course.
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Semester Two (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.The department suggests COM 1000 in Semester One or Two.
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WRT 1060 - Composition II4CGeneral EducationWRT 1050 with grade of C or higher; placement.Prerequisite to subsequent Writing Intensive courses; majors must earn a grade of C or higher to be considered for major standing.
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Semester Three (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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COM/JMS Elective 1 of 24PassingMultipleWRT 1060 with a grade of C or higher; placement.The department highly recommends taking JMS 2000 as the first program elective and early on in the program.
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Semester Four (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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PR 2500 - Introduction to Public Relations or PR 2400 - Introduction to Advertising4CMajorJMS 2000 recommended.Prerequisite to subsequent major courses; majors must earn a grade of C or higher to be considered for major standing.
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COM Theory course4CMajorCOM 1000 or Instructor Permission.JMS 3003, COM 3000, 3002, or 3200.
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General Education Category4PassingGeneral EducationPrerequisite varies with choice.http://catalog.oakland.edu/
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level.
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Semester Five (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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PR 2510 - Public Relations Writing4CMajorPR 2500Requires major standing. Offered Fall 2024
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JMS 4020 - Ethical Issues in the Media4CMajorNone.Offered Fall and Winter.
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PR/Advertising Elective 1 of 34PassingMajorPrerequisite varies with choice.
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CAS Exploratory or Elective4PassingExploratoryPrerequisite varies with choice.See CAS Exploratory Requirement below.
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Semester Six (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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COM/JMS Elective 2 of 24PassingMajorPrerequisite varies with choice.See catalog for specific course options. See Major Elective notes below.
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CAS Exploratory or Elective4PassingExploratoryPrerequisite varies with choice.See CAS Exploratory Requirement below.
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COM/PR/JMS Major Course Elective4PassingMajorPrerequisite varies with choice.See catalog for specific course options. See Major Elective notes below.
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Semester Seven (16 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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PR/Advertising Elective 2 of 34PassingMajorPrerequisite varies with choice.See catalog for specific course options. See Major Elective notes below.
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PR/Advertising Elective 3 of 34PassingMajorPrerequisite varies with choice.See catalog for specific course options. See Major Elective notes below.
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CAS Exploratory or Elective4PassingExploratoryPrerequisite varies with choice.See CAS Exploratory Requirement below.
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Semester Eight (12 credit hours) - Course Subject and TitleCreditsMinimum GradeCourse TypePrerequisitesNotes
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Public Relations Capstone4CMultiplePrerequisite varies with choice; Instructor Permission.COM 4950 or COM 4970
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Elective or minor course4PassingElectivePrerequisite varies with choice."Elective" may need to include university requirements of G.E. Integration or credits at the 3000-4000 level. Minors are not required but you could use this placement to take a minor course
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Sample Schedule Notes:
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Of the three Major Electives, at least one must be from the approved COM list, at least one must be from the approved JMS or PR list, and the third Major Elective can be any COM, JMS, or PR course.
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Classes taken as part of the Core (e.g. JMS 4020, PR 3510 or PR 3520) may not Double Count in the Major Electives list. However, students may take both PR 3510 and PR 3520 to satisfy the two separate areas.
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Complete the requirements for a major offered by the College of Arts and Sciences with a cumulative grade point average of at least 2.00.
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CAS Exploratory Requirement
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In addition to satisfying the university-wide general education requirements, all students with majors in the College of Arts and Sciences are required to complete at least three courses outside of their major rubric for a minimum of 12 credits.
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A student may select these courses from either of the following: a single rubric of their choosing (e.g. HST) within the College of Arts and Sciences or predefined thematic set of courses identified on the College of Arts and Sciences website.
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Degree RequirementsCreditsNote
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General Education36
Multiple General Education courses can be fulfilled with courses in the major to reach the 40 required credits
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DiversityIncluded
Multiple General Education and/or major courses also fulfill this area
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WIM/WIGE/CapstoneIncluded
Multiple General Education and/or major courses also fulfill this area
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CAS Exploratory Requirement12
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Major44
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Electives32
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Total Credits:124
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