Tesla Market and Projections

	B	C	D	E	F	G	H
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2	Tesla Market Size and Revenue Potential
3		Luxury Sedan	Luxury SUV	Sedan	SUV	Truck	Semi
4	Total US Market (~ units sold)	100,000	100,000	3,000,000	2,500,000	2,500,000	250,000
5	Total International (~ units sold)	200,000	200,000	6,000,000	5,000,000	5,000,000	500,000
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7	Tesla Vehicle in Category	Model S	Model X	Model 3	Model Y	Tesla Truck	Tesla Semi
8	Tesla US Market Share	25%	25%	15%	15%	15%	15%
9	Tesla Intl Market Share	25%	20%	10%	10%	10%	10%
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11	Tesla US Units	25,000	25,000	450,000	375,000	375,000	37,500
12	Tesla Intl Units	50,000	40,000	600,000	500,000	500,000	50,000
13	Tesla Total Units	75,000	65,000	1,050,000	875,000	875,000	87,500
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15	Average Sale Price	$85,000	$90,000	$45,000	$45,000	$35,000	$175,000
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17	Total Sales (in Millions $)	$6,375	$5,850	$47,250	$39,375	$30,625	$15,313
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19	Projected 2024 Vehicle Revenues	$145	Billion *	* market size, units sold, average sales price and Tesla's projected market share and revenues, are all unvalidated estimates
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