12 Month Real Estate Marketing Plan
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12 Month Real Estate Marketing Plan6/16/2020
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Color
WBS Number
Task name / Title
Assigned to
Planned start date
Planned end date
Deadline
Progress (%)
Duration (hours)
Estimated hours
Time log (minutes)
StatusPriority
Task description
Cost
Actual cost
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1Executive Summary6/17/20206/19/20200240000
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1.1
Corporate Status and Ownership
6/17/20206/19/202002400OpenMedium00
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2Business Model and Value Proposition6/19/20206/23/20200240000
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2.1Parameters and Guidelines6/19/20206/23/202002400OpenMedium00
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3Buying, Holding and Selling Properties6/22/20206/30/202011560000
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3.1Lead Generation6/22/20206/22/2020100800DoneMedium00
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3.2Researching Properties6/22/20206/22/20200800OpenMedium00
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3.3
The Maximum Purchase Price Worksheet
6/23/20206/23/20200800OpenMedium00
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3.4Making Offers6/23/20206/23/20200800OpenMedium00
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3.5Financing6/24/20206/24/20200800OpenMedium00
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3.6Managing Cash Flow6/25/20206/25/20200800OpenMedium00
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3.7Turnaround Time6/26/20206/26/20200800OpenMedium00
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3.8Rehabbing Properties6/29/20206/29/20200800OpenMedium00
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3.9Selling Properties6/30/20206/30/20200800OpenMedium00
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4Marketing Plan7/1/20207/3/20200240000
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4.1Competition7/1/20207/3/202002400OpenMedium00
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5Industry Review7/3/20207/7/20200240000
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5.1Key Industry Benefits7/3/20207/7/202002400OpenMedium00
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6Implementation7/6/20208/3/202071680000
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6.1Future Services7/6/20207/6/20200800OpenMedium00
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6.2Write Business Plan7/6/20207/6/20200800OpenMedium00
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6.3Meet with Attorney7/7/20207/7/20200800OpenMedium00
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6.4Incorporate7/8/20207/8/20200800OpenMedium00
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6.5
Attorney Writes Operating Agreement
7/9/20207/9/20200800OpenMedium00
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6.6
Attorney Writes Sales Contract
7/10/20207/10/20200800OpenMedium00
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6.7Meet with Accountant7/13/20207/13/2020100800DoneMedium00
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6.8Print Business Cards7/13/20207/13/20200800OpenMedium00
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6.9Create Website7/13/20207/13/20200800OpenMedium00
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6.10
Create Regional Pay-per-Click Internet Advertising
7/14/20207/14/20200800OpenMedium00
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6.11
Print and Distribute Neighborhood Signs
7/15/20207/15/20200800OpenMedium00
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6.12
Join Foreclosure Finder Service
7/16/20207/16/20200800OpenMedium00
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6.13Create Property Database7/17/20207/17/20200800OpenMedium00
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6.14
Create Templates for Letter-Writing Campaign
7/20/20207/20/2020100800DoneMedium00
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6.15
Establish Investor Relationships
7/20/20207/20/20200800OpenMedium00
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6.16
Establish Mortgage Banker Relationships
7/20/20207/20/20200800OpenMedium00
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6.17
Secure Financing for Property
7/21/20207/21/20200800OpenMedium00
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6.18Begin Making Offers7/22/20207/22/20200800OpenMedium00
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6.19
Establish Flat Fee MLS Service Relationship
7/23/20207/23/20200800OpenMedium00
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6.20Open Bank Account7/24/20207/24/20200800OpenMedium00
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6.21
Establish Title Company Relationship
7/27/20207/27/20200800OpenMedium00
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6.22Put Property7/27/20207/27/20200800OpenMedium00
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6.23
Under Contract & Open Escrow
7/27/20207/27/20200800OpenMedium00
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6.24Property Inspection7/28/20207/28/20200800OpenMedium00
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6.25Contractor Bids for Rehab7/29/20207/29/20200800OpenMedium00
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6.26
Assign Contract or Close Escrow
7/30/20207/30/20200800OpenMedium00
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6.27Rehab Property7/31/20207/31/20200800OpenMedium00
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6.28
Market, Sell & Close Escrow on Property
8/3/20208/3/20200800OpenMedium00
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6.29Search for Property8/3/20208/3/20200800OpenMedium00
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7Financial Plan8/4/20208/13/20200640000
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7.1Important Assumptions8/4/20208/4/20200800OpenMedium00
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7.2Exit Strategy8/5/20208/5/20200800OpenMedium00
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7.3Sales Forecast8/6/20208/6/20200800OpenMedium00
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7.4
Net Profits from Buying and Selling Properties
8/7/20208/7/20200800OpenMedium00
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7.5
Net Profits from Rental Property
8/10/20208/10/20200800OpenMedium00
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7.6Rental Property Income8/10/20208/10/20200800OpenMedium00
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7.7Personnel Plan8/10/20208/10/20200800OpenMedium00
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7.8Projected Profit and Loss8/11/20208/11/20200800OpenMedium00
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7.9Projected Cash Flow8/12/20208/12/20200800OpenMedium00
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7.10Projected Balance Sheet8/13/20208/13/20200800OpenMedium00
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