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STRUCTURE OF A LISTICLE (software review)
DO (in no particular order)DON'T
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Introduction/Summary/Comparison chartShow and tell: write in a demonstrative way. Use phrases like, "as you can see in the picture below”, "I've tested this app, so...", "We didn't get to test its X feature, but...", "I didn't like the..."Don't summarize content you find on product sales page(s)
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Tools/Software/Products reviewed and listedInclude screenshots and pictures that are unique. Don't download their sales ads.Don't sell, sell, sell anything. Just don't.
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How to choose such softwareInclude tables with comparisons.Don't include power words or flowery language, e.g. "exceptional, has you covered, exclusive"
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BenefitsInclude quantitative (measurable) information: price, test speed, etc.
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Description of salient featuresCompare pros and cons. Be specific, e.g. "CON - might be bad for those with visual impairments"
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(Comparison chart, pricing)Include/mention other reviews and comparisons. For example, "A is better than B when it comes to user interface"
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Key takeawaysDiscuss the evolution of the product and how it evolved over time. Do they release updates often? e.g. "X has come a long way since 2016. Last year, X launched their new mobile app. Product updates are released every 2 months", etc.
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STRUCTURE OF A THINK PIECE
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Summary
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Introduction
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Body
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Key takeaways
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