E-commerce Metrics
Comments
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

 
£
%
123
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Still loading...
ABCDEF
1
SMALL IMPROVEMENTS HAVE BIG EFFECT
2
change values in boxes
3
4
STEPCurrentlyImprovementINCREASE
5
1Google Adwords Spend£1.00Change£1
6
Avg. Cost per Click£0.0225.00%£0.03£0.01
7
No. Clicks5,80040-5,760
8
9
Change
10
2E-Commerce Conversion Rate0.64%5.00%0.67%
11
New Customers1000-100
12
Cost of Customer Acquisition£5.00£3.72-£1.28
13
14
Change
15
3Average Order Value£150.0050.00%£225.00
16
Revenue from New Customers£15,000£60-£14,940
17
18
Change
19
4Gross Margin80.00%20.00%96.00%
20
Gross Profit£12,000£58-£11,942
21
22
Loading...
 
 
 
Improvements
Sheet1
P&L
Sheet2
Metrics