Expense Media Budget Planning Sheet
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Q1 Medium Q3 Q4 Total Key Partner
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Television $ 500,000.00 $ 540,000.00 $ 500,000.00 $ 600,000.00 $ 2,140,000.00 Lexie Bradsher
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Radio $ 100,000.00 $ 120,000.00 $ 150,000.00 $ 150,000.00 $ 520,000.00 Justin Staiger
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Newspapers $ 200,000.00 $ 210,000.00 $ 250,000.00 $ 260,000.00 $ 920,000.00 Tod Lilly
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Magazines $ 200,000.00 $ 210,000.00 $ 250,000.00 $ 250,000.00 $ 910,000.00
Charline Demeritt
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Direct Mail $ 200,000.00 $ 210,000.00 $ 250,000.00 $ 250,000.00 $ 910,000.00 Aide Pray
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On-Line $ 20,000.00 $ 20,000.00 $ 20,000.00 $ 20,000.00 $ 80,000.00 Kasey Varano
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Trade Shows $ - $ - $ - $ - $ - Rich Tavera
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Publicity $ 300,000.00 $ 320,000.00 $ 110,000.00 $ 245,000.00 $ 975,000.00 Loyd Tinkham
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Telemarketing $ 450,000.00 $ 175,000.00 $ 165,000.00 $ 320,000.00 $ 1,110,000.00 Tod Lilly
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Social Media $ 250,000.00 $ 250,000.00 $ 300,000.00 $ 110,000.00 $ 910,000.00 Justin Staiger
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SEO & SEM $ 175,000.00 $ 165,000.00 $ 250,000.00 $ 175,000.00 $ 765,000.00 Aide Pray
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Email Marketing $ 320,000.00 $ 110,000.00 $ 320,000.00 $ 300,000.00 $ 1,050,000.00 Lexie Bradsher
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Other Events $ 245,000.00 $ 300,000.00 $ 245,000.00 $ 165,000.00 $ 955,000.00 Rich Tavera
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Customer Retention
$ 110,000.00 $ 90,000.00 $ 165,000.00 $ 320,000.00 $ 685,000.00
Charline Demeritt
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Other $ - $ - $ - $ - $ - Rich Tavera
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