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A/AΤίτλοςΣυγγραφέας / ΣειράΕκδοτικός οίκοςΈτος ΈκδοσηςISBN
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1101 Creative Problem Solving Techniques. The Handbook of New Ideas for BusinessJames M. HigginsNew Management Publishing Company 19941-883629-00-4
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2A Business Tale Marianne M. JenningsAMACOM20030-8144-7197-8
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3An Introduction to UsabilityPatrick W. JordanTaylor & Francis19980-7484-0762-6
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4Bandwagon Effects in High-Technology IndustriesJeffrey H. RohlfsMIT Press20030-262-68138-2
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5Business Ethics Concepts and Cases Manuel G. VelasquezIE Prentice Hall20020-13-122726-2
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6Business the Richard Branson WayDes DearloveCapstone20021-84112-149-5
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7Buyout the Insider's Guide to Buying Your Own CompanyRick Rickertsen with Robert GuntherAMACOM20010-8144-0626-2
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8Conceptual BlockbustingJames L. AdamsPerseus Publishing20010-7382-0537-0
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9Creating a Total Rewards StrategyTodd Manas & Michael GrahamAMACOM20030-8144-0722-6
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10Creative Destruction Richard Foster & Sarah KaplanFT Prentice Hall20010-273-65638-4
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11Creative Technological ChangeIan McLoughlinRoutledge19990-415-18000-7
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12Creativity in Product InnovationJacob Goldenberg and David MazurskyCambridge20020-521-00249-4
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13Design Noir: The Secret Life of Electronic ObjectsAnthony Dunne & Fiona RabyAugust/Birkhauser20013-7643-6566-8
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14Designing Pleasurable ProductsPatrick W. JordanTaylor & Francis20000-415-29887-3
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15Diffusion of InnovationsEverett M. RogersFree Press20030-7432-2209-1
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16Effective Small Business Management. An Entrepreneurial ApproachNorman M. Scarborough & Thomas W. ZimmererIE Prentice Hall20030-13-110540-X
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17Employee Share Ownership Plans. How to Design and Implement an ESOP in Canada)Perry PhillipsJohn Wiley & Sons Canada Ltd20010-471-64622-9
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18Enterprise and Small Business. Principles, Practice & PolicySara Carter, Dylan Jones-EvansFT Prentice Hall20000-201-39852-4
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19Entrepreneurial Financial Management. An applied ApproachJeffrey R. Cornwall, David O. Vang, Jean M. HartmanPearson Prentice Hall20030-13-009411-0
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20Entrepreneurship in ActionMary CoulterPrentice Hall 20030-13-101101-4
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21Entrepreneurship. Strategics and ResourcesMarc J. DollingerIE Prentice Hall20030-13-122501-4
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22Essentials of Entrepreneurship and Small Business ManagementThomas W. Zimmerer & Norman M. ScarboroughPearson Prentice Hall20020-13-122515-4
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23Finding & Keeping Great EmployeesJim Harris & Joan BrannickAMACOM19990-8144-0454-5
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24Five Star Mind. Games & Puzzles to Stimulate Your Creativity & ImaginationTom WujecBroadway19950-385-41462-5
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25Generating Buy-In. Mastering the Language of LeadershipMark S. WaltonAMACOM20040-8144-0788-9
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26Getting Along in Family BusinessEdwin A. Hoover & Colette Lombard HooverROUTLEDGE19990-415-92189-9
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27Handbook of Management Financial TimesFT Prentice Hall20010-273-64350-9
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28Harvard Business Review on EntrepreneurshipHarvard Business ReviewHBS PRESS19990-87584-910-5
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29Harvard Business Review on Measuring Corporate PerformanceHarvard Business ReviewHBS PRESS19980-87584-882-6
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Harvard Business Review on Strategies for GrowthHarvard Business ReviewHBS PRESS19980-87584-885-0
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30How to Write a Marketing planJohn WestwoodKOGAN PAGE20000-7494-3254-3
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31If you are so brilliant… How Come Your Marketing Plans Aren't Working? The essential guide to Marketing Planning Malcolm McDonaldKOGAN PAGE20020-7494-3726-X
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32Innovation and Industry EvolutionDavid B. AudretschMIT Press19950-262-01146-8
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33John P. Kotter on What Leaders Relly DoJohn P. KotterHBS (HARVARD Business School) PRESS19990-87584-897-4
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34Keeping the People. Who Keep You in BusinessLeigh BranhamAMACOM20010-8144-0597-5
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35Learning & Teaching for Business. Case Studies of Successful InnovationRoland Kaye & David Hawkridge (eds)KOGAN PAGE20030-7494-4025-2
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36Managing Crises before they HappenIan I. Mitroff with Gus AnagnosAMACOM20010-8144-0563-0
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37Managing.comFredrik ArnanderFT.com20011903 68301 7
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38Marketing Management Philip KotlerPHIPE Prentice Hall20030-13-049715-0
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39Marketing Principles & PracticeDennis Adcock, Al Halborg, Caroline RossFT Prentice Hall19980-273-64677-X
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40Marketing Roi. The path to Campaign, Customer & Corporate ProfitabilityJames S. LenskoldMcGraw -Hill20030-07-141363-4
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41Mastering EntrepreneurshipFinancial Times (Sue Birley & Dan Muzyka Eds)FT Prentice Hall20000-273-64928-0
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42Mastering MarketingFinancial TimesFT Prentice Hall19990-273-64222-7
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43Mastering Marketing Management Roger CartwrightPalgrave20020-333-94897-1
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44Mastering StrategyFinancial TimesFT Prentice Hall20000-273-64930-2
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45Preparing the Marketing Plan (AMA Marketing Toolbox S.)David ParmerleeNTC20000-658-00134-5
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46Product Design. Practical methods for the systematic development of new productsMix BaxterNelson Thornes19950-7487-4197-6
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47Select: Business ToolsCD-Rom
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48Simulations and Games for Transition and ChangeDanny Saunders & nina Smalley (Eds)KOGAN PAGE20000-7494-3397-3
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49Smart Design. The products of lateral thinkingClive GrinyerRotoVision20012-88046-524-9
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50Smart Things to Know about Innovation and Creativity Dennis SherwoodCapstone20011 84112 146 0
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51Smarter Ventures. A Survivor's Guide to venture Capital through the New Cycle Katharine CampbellFT Prentice Hall20030-273-65403-9
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52Start Your Own BusinessEntrepreuneur Magazines (Rieva Lesonsky & the staff of EMEntrepreneur Press20011-891984-21-7
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53Starting Your Own BusinessJim GreenHow To Books(3d edition) 2000 1-85703-859-2
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54Strategic Entrepreneurship Adecision- Making Approach to New Venture Creation and ManagementPhilip A. WickhamFT Prentice Hall20010 273 65115 3
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55The Art of InnovationTom Kelley with Jonathan LittmanHarper Collins Business2002186197583X
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56The Beermat Entrepreneur Mike Southon & Chris WestPearson Prentice Hall20020-273-65929-4
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57The Complete Book of Business PlansJoseph A. Covello & Brian J. HazelgrenSourcebooks, Inc19950-942061-41-1
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58The Complete IDIOT'S. Guide to Starting a Home-Based Business Barbara Weltmanalpha books20000-02-863842-5
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59The Cost Management ToolboxLianabel OliverAMACOM19990-8144-7053-X
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60The Definitive Business Plan (2 αντίτυπα)Richard StutelyFT Prentice Hall20020 273 65921 9
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61The Design of Everyday ThingsDonald A. NormanMIT Press19980-262-64037-6
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62The Financial Times guide to STRATEGY. How to create and deliver a useful strategy. Richard KochFT Prentice Hall20000-273-65022-X
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63The High-Tech Entrepreneur's HandbookJack LangFT Prentice Hall20020-273-65615-5
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64The Innovation Paradox. The success of failure, the failure of successRichard Farson & Ralph KeyesFree Press20020-7432-2593-7
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65The Leader as Communicator. Strategies and Tactics to Built Loyalty,..Robert Mai & Alan AkersonAMACOM20030-8144-0740-4
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66The Leader's Handbook. Making Things Happen, Getting Things DonePeter R. ScholtesMcGraw -Hill19980-07-058028-6
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67The Market Planning GuideDavid H. BangsDearborn Trade Publishing20020-7931-5971-7
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68The Marketing PlanMarian Burk WoodPrentice Hall 20030-13-061317-7
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69The Marketing Plan. How to Prepare and Implement ItWilliam M. LutherAMACOM20010-8144-7101-3
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70The MBA Handbook. Study Skills for Post Graduate Management StudySheila CameronFT Prentice Hall20010-273-64653-2
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71The New Business Road TestJohn W. MullinsFT Prentice Hall20030-273-66356-9
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72The Roi of Human Capital Jac Fitz-enzAMACOM20000-8144-0574-6
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73The Small Business HandbookPhilip Webb & Sandra WebbPrentice Hall 20010-273-65432-2
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74The Successful Marketing Plan. A Disciplinated & Comprehensive ApproachRoman G. Hiebing Jr. & Scott W. CooperMcGraw -Hill20030-07-139521-0
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75The Ultimate Competitive AdvantageDonald Mitchell & Carol ColesBK ( Berrett Koehler)20031-57675-167-8
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76Value Driven Management. How to Create an Maxamize Value Over Time for Organizational SuccessRandolph A. Pohlman & Gareth S. GardinerAMACOM20000-8144-0485-5
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77What Management isJoan Magretta P (Profile Books Ltd)20021-86-197559-7
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78What No One Ever Tells You About Starting Your Own BusinessJan NormanUPSTART19991-57410-112-9
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79What they don't Teach you at Harvard Business SchoolMark H. McCormackHarper Collins Business19941861975643
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80Winning Behavior. What the Smartest, Most Successful Companies Do DifferentlyTerry R. Bacon & David G. PughAMACOM20030-8144-7163-3
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81Wisdom from the Robber Barons. Enduring Business Lessons from Rockefeller, Morgan and the First IndustrialistsGeorge D. Smith & Frederick DalzellCastle Books20020-7858-1566-X
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82Το Μάρκετιν και Εισαγωγή στη Διοίκηση Μάρκετιν, Τόμος Α' Χάρπερ Μπόιντ, Όρβιλ Γουόλκερ, Ζαν-Κλοντ ΛαρεσέΕκδόσεις Παπαζήση2002960-02-1603-7
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83Το Μάρκετιν και Εισαγωγή στη Διοίκηση Μάρκετιν, Τόμος B' Χάρπερ Μπόιντ, Όρβιλ Γουόλκερ, Ζαν-Κλοντ ΛαρεσέΕκδόσεις Παπαζήση2002960-02-1603-5
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