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1 | Bio/Tips | Years of Experience | Location | Flat fee | Logo | Full Branding | Poster | Tshirt | Character design | Brochure (3 fold) | Website | Album Art | Packaging | Illustration | Motion Graphics | Match Graphics | Social Media | Twitch assets | Animation | Book Covers | Book Interior Design | Web to Print book design | Business Cards | Newsletter / Digital Asset | Pitch Deck | Mockups | Coaster | Sticker | Notebook | Tote Bag | Greeting Cards | Sweatshirt/hoodies | Comments: | ||||||
2 | SunsetFelid | Full-Time Illustrator. If I've learned anything from this, its that I'm undercharging. If I have any advice to give, its to set deadlines for yourself and break down projects into smaller objectives, to make them easier to complete. Don't take jobs you aren't confident you can complete within your deadline; that is to say, don't push yourself over any edges, know your limits. Communicate clearly and often with clients. And charge what you need or what you're worth. Would love some advice on advertising. | 6 | CA | work: 4€, freelance: 20€ | $50 | $50 | $180 | $50 | $110-180 | <- triple your rates for real!! | ||||||||||||||||||||||||||||
3 | Mike Hosoda | Apprenticeship as a graphic designer from 2016-2019, studying graphic design from 2019-2022, since 2022 enrolled in a typedesign programme. Several internships at design studios and worked part-time for a digital agency. Additional experience in frontend-development and Python. Freelancing since 2020 | 6 | Germany | usually no hourly rate, but 50-80€ if it still comes up | $50 | depends on client (200-1,000€) | design only: 500-1,500€, design and code: 2,500€ +, design and code with CMS/ system integration: 5,000€ + | 200€ + | Sveiki. what's your insta? | |||||||||||||||||||||||||||||
4 | Freelance artist & graphic design apprentice: I'm trying to get better at not getting underpayed. But real honest advice: don't be scared of trying something "way out of your league". I tried and am now proudly working for a huge company that will bring me far as soon I'm through with my crusty apprenticeship. | 3 | Europe | Usually don't do per hour. I'll set the price with 2 included revisions | did that once for only 200€ | ||||||||||||||||||||||||||||||||||
5 | CRUDCITY @crudcity_ | Currently Creative Lead at a local grocery market. I design promo ads for a few different local magazines. I do all the in-store signage, chalkboards, lettering, illustration, menus. Literally everything. Besides that I do freelance Murals, T-shirt designs, Gig posters, Logos etc. I also just make my own lil edgy art for fun, and to keep them skills sharp! | 8 | RIchmond, VA USA | Usually 15-20€/hour but it depends on the project | $300 | $5,000 | $75-$150 | $150-$300 | $500 | $600 | $100 minimum | $200 | ||||||||||||||||||||||||||
6 | Dalila WEBSITE | Natural born creative. Art director and graphic designer for new brands who actually want good thinking and awesome design solutions. | 8 | ITALY | Used to charge $20-50 until i stopped and charged per project instead! | MIN €500 | € 1500+ | €200+ | €200+ | €200+ | MIN €300+ | MIN €1000+ | MIN €1500 | MIN €600+ | MIN €600+ | MIN €1000+ | MIN €2000+ FULL | MIN €500+ | CALL ME | MIN €200+ | |||||||||||||||||||
7 | Find me on Behance | Have been an artist since forever. I graduated as a Graphic Designer recently and just finished with my internship at a Marketing Company. I have also worked freelance for two years. | 3+ | Greece, Europe | Try to avoid hourly. If I want to ensure the client doesn't take advantage of revisions I write 100 usd per hour for revisions. | I did it for 50€ once, back when I was first starting Graphic Design | |||||||||||||||||||||||||||||||||
8 | Thomas @takramerdesigns | Was interested in architecture but pivoted to graphic design and art during the middle of 2021.Done a few freelance logo designs, shirt designs, and art pieces. | Charlotte, NC, USA | Tiered pricing to incentivise full day bookings with agencies SMALL BIZ @ | $60AUD hourly | $ 225AUD half day | $450 Full Day AGENCY | $80AUD hourly $250AUD half day | $480AUD Full Day | $100 minimum, $50 revisions | Haven't done yet but starting around $400 I'd assume | N/A | $50 Main back piece | N/A | N/A but would want to do, probably around $1k | N/A | N/A | Varies heavily | N/A mad respect to animators | N/A | Do for free for an org I am a part of, don't know pricing | N/A | N/A | N/A | N/A | $20 | N/A | |||||||||||||||||
9 | JARYD | Freelance illustration, murals and art teacher living in Indonesia. The more often you charge less than your value you will continue to get those same clients. Be confident, personable and learn about the science of sales . Your friends should pay you for your work. If you can't do the job pass it on. Things like that will always come back to you. | Drawing my whole life. | Set prices | 1000 and up | Haven't done much but the ones I have were between 1000-2000 | starts at 200 but depends on who and what its for along with creative freedom | 200-250 range | Starting at 250 but can be adjusted based on clients needs and usage. | Currently doing posts for 50 usd | |||||||||||||||||||||||||||||
10 | Kouei | 1a. Upfront is always a must when doing a project, 50%. 1b. Never start the project before 50% upfront. 1c. Never deliver the final file to client before receive the final payment. - 2. Manage project timeline properly. - 3. Set the timer for revision. Charge extra if client ask for more revisions. | 6 years | Senior designer | $1k minimum | $2k minimum | - | - | - | - | - | $1k minimum | - | $1k minimum | - | $1.5k (Only strategy planning & guide) | - | ||||||||||||||||||||||
11 | Nicogs | 11 | Brussels, Belgium | Regardless of the work, a min of 275 is charged | n/a | I will never do a full branding alone, I add 1 or 2 people of which I ask 10% on top of their fee. My fee will be very much depended on the company. I always ask "How much is this worth for you, how will you feel when you have a new branding that reflects your core values?" and then I ask their budget | n/a | n/a | n/a | n/a | n/a | Artwork + deliverables and marketing assets for the release: min 2750 | n/a | n/a | min 1365 | n/a | Marketing & strategy: 7500/month Content" 2500 / month | n/a | min 1365 | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | n/a | |||||||
12 | Christina | My Background: 4 year Honours Bachelor of Design (YSDN), Graphic Design & Illustrator, Primarily work in the music industry My Advice: KNOW YOUR WORTH!! Even when working with smaller businesses/clients or up an coming businesses. I primarily work with smaller musicians and music labels, and most of them are willing and able to pay me my rates. My rates are flexible based on their budgets, but it's very rare I have someone refuse to work with me/negotiate lower prices after hearing my rates. I wasted way too much time working with a company that was majorly underpaying me, and since leaving, no one has turned me down over my rates. Also, don't be afraid to ask questions to make sure you know exactly what the client wants! | 3 years since graduating, 5 years of design freelancing, ~8 years of illustration freelancing | Small town Ontario, Canada | Rarely, but $80-$100 per/hr. Typically do a retiner or a day-rate depending on project. | $300+ CAD fixed rate OR $75+/hour CAD (price really depends on the client) | $500+ CAD fixed rate (I tend to work with smaller artists, so charge less for branding) | $150+ CAD fixed rate OR $50/hour CAD | $250+ CAD fixed rate OR $50+/hour CAD | N/A | N/A | No base fixed rate, as this is really dependent on the size of the artist. Hourly is $75+ CAD | N/A | No set rates, as it really depends on what the illustration is | I rarely do these, and my skillset is meh, so probably $40–$50/hour CAD | N/A | $125+ CAD fixed rate OR $40–$50+/hour CAD (price fluctuates a lot based on number/type of graphics) | N/A | N/A | N/A | N/A | N/A | N/A | ||||||||||||||||
13 | Piper | Full time freelance designer. As everyone else has said, take a deposit always. Have stuff in writing. I also feel that your local community is really important, especially in terms of music. That being said, I always try to work with smaller local artists who may not have the highest budget, given that they are respectful and cool. That's just me though- know your worth! | 2 | Rarely do hourly, $100/ hr or day rate of $700 | $700 | Depends on the clients needs. | 350 min | 400 | Depends on the # of pages. | $1,000+ | Single Cover - $400 min. Full scale album art w template design- $700 | Retainer based | 400 | If you want to reach me you just can mail me to chrisguti2000@gmail.com ! :)) | |||||||||||||||||||||||||
14 | G | Graduating Graphic Designer with a BFA in Graphic Design and Minor in Marketing | Freelance (3 years), Internship/studio (1 Year) | Sacramento, CA | Rarely do hourly | $1000+ (The way I see a logo is that it's a cornerstone of full branding. So there is strategy backed up into the design for future collaterals and overall system) | $4k+ | $250-1500 (I'd greatly scale up price for much bigger clients) | 750+ | $250+ | |||||||||||||||||||||||||||||
15 | Self-taught graphic designer, copywriter & video editor. Originally a musician and would make posters and tee designs for local bands in my teens. Realised later on in life that was my passion and decided to take it seriously. I work for a couple of agencies and freelance on the side when I can. I'm certainly not "killing it" but I love design and figure if I do what I love consistently, the money will come eventually. | 2 years of actively learning but have been playing with adobe since highschool (still have so much to learn) | Rarely do hourly | Don't do logo without strategy | Starts at $2500 for a half day strategy session and 2 revisions | $500 - 2 revisions | $500 - 2 revisions | $2500 for a simple service based business site I stay clear of ecommerce sites | $500 - 2 revisions | ||||||||||||||||||||||||||||||
16 | Daniel R | 5 | Florida | Rarely charges hourly but $50–150 USD depending on client. If it's a large corporate client, it will be more. Every hour is fine for if I'm working on a sporadic going on with a few hours here & a few hours there. This is also to prevent naughty clients. | 300-500 | 500-1000 | 200-500 per design | 500 | 300 | 200 | |||||||||||||||||||||||||||||
17 | Jean (@jeanisasasa) | I'm a self taught graphic designer & illustrator with experimental and abstarct style in hand. I had just started diving into the graphic design world, it's been 2 years working as a freelance graphic designer which gave me amazing opportunities to do different kinds of projects ranging from music posters design, merchandise, to drawing illustrations. I am on my sophmore year of highschool in which I still have a lot to learn, but as a young artist, I have different perspective and creative skills in which most people dont have. | 2 | Jakarta, Indonesia | Rarely charge per hour but $100–150 USD depending on client. If it was a big corporate client it would be more. More of a flat-rate guy. Hourly is good for if I'm working on a sporadic ongoing thing with a couple hours here & a couple hours there. | Starting from 250k IDR ($25-ish??) | Starting from 100k IDR | Starting from 250k IDR | 45k IDR for headshot, 75k IDR for half body, and 100k IDR for full body | Starting from 350k IDR | Starting from 250k IDR | Depends on the difficulty of the illustration, but usually ranging from 250k IDR - 1.5k IDR | Starting from 150k IDR | Starting from 350k | |||||||||||||||||||||||||
18 | ns | corporate sell out now, formerly designed for cultural institutions. freelance clients are mostly cultural/non-profit | 4 | nyc | prefer flat. but hourly is $75–100+ depending on clients | generally don't do logos in isolation. if they insist, it's $1k minimum | good non-profit: $7500-$15k / other clients: $30k minimum | if its fun: free... if it's basic and boring, $500 min | don't do anymore, but charged hourly in the past | n/a | hourly if the content is straightforwad | 7.5k–15k | n/a | n/a | i like illustrations, but avoid it for pay. if it's fun and small, maybe $300 | $600 | n/a | usually only part of branding. otherwise hourly if they're repeat clients | n/a | n/a | editorial work can come with a lot of revisions so i prefer to charge hourly here to set boundaries with clients and editing rounds | part of branding | usually part of branding | i hate decks so i tend to throw out $125/hour | part of branding | n/a | n/a | n/a | n/a | n/a | n/a | ||||||||
19 | Cory | Freelance graphic designer, primarily working in the video game industry, specializing in logo design | 10+ | NYC | per piece /$300-$800 depending on complexity | $2k–30k depending on client/timeline/deliverables/etc. Typically in the $8k-range for a well-established indie publisher, $10–30k for AAA. $2k if I'm like helping out a close friend working on something with a tiny budget. | $100–2k, I rarely do this so it's more of a fun thing | $1000–4000 | |||||||||||||||||||||||||||||||
20 | designing for a year now, i mainly design for a video game platform community | 1.4 years | no hourly rate charge it depends on complexilty | $15 | $25-100 | ||||||||||||||||||||||||||||||||||
21 | Senior designer. 9 years experience in motion graphics, UI & UX design. Bachelors degree in Design. Freelancing both locally and remotely. Working mostly for studios or contract work in-house in the tech industry. | 9 | never. | $USD650 a day | |||||||||||||||||||||||||||||||||||
22 | Samuele Faulisi IG: https://www.instagram.com/sf.socialmediamanager/ https://www.samuelefaulisi.com/ | Italian social media manager, digital creator and graphic designer. I've worked in the music industry for more than 10 years, helping promoting the tour of acts such as Bruce Springsteen, Queen, AJR, The Cure, Anthrax, The Black Crowes, Counting Crows and many more. I'm self taught. Probably the only tip I could give is to be the most versitile as you can. Diversify your works, try to explore new software and operating fields, you'd be much more appetible for clients looking for a full service package. | 10+ | Italy | Never worked with h/rate but fixed project fares with reasonable amount of edits included | 600€ avg | €200+ | €200+ | €200+ | 250€ avg | 1k€ avg | It really depends on what the client needs. I usually work on monthly projects starting from 300€ if no content creation is needed. Obviously my goal is to have direct control on the whole comunication area concerning social medias, it allows me to have way more flexibility and 'range' to study a promo plan. In this case my fee increases depending on the content the client wants (reel, simple graphics, weekly calendar, stories, community management and so on). Genery I go for a 500/600€ monthly fee for 2/3 post a week with content creation, to 800/1200€ monthly fee for a whole package and more than 3/4 weekly posts. | |||||||||||||||||||||||||||
23 | Eden | I mostly work wihth independant content creators, so their budget is somewhat limited. Also GET DEPOSITS! HALF UP FRONT | 5 | UK | never give an hourly rate | min £500 | min £1000 | min £300 | min £400 | ||||||||||||||||||||||||||||||
24 | Shruts | 2 | n/a. always charge a flat fee. | $60 | 100 | depends on the event, per poster - $60 | $50 | n/a | $100 | $100 | $60 | n/a | n/a | $50 | |||||||||||||||||||||||||
25 | @elenafx | In and out of the creative industry for 7+ years. Not cut out of agency life. Prefer to work freelance / from home. To pay the bills, designing with events / marketing agencies for 4+ years. My passion: Freelance branding, illustration. Personal iIlustration developemnt 2+ years | 5+ Designer 1+ Illustrator | Sydney, Australia | N/A Flat fee | $600-$2500 AUD Small biz / friend to commercial client | $3,000 AUD - $10,000AUD | $250AUD-$600AUD | Minimum $400AUD | n/a | n/a | Minimum $1200 AUD | Depends. $60AUD-$80AUD / hour depending on scale of client. Have done Editorial magazine cover (B2B magazine) for $1000AUD and 1/3 page editorial illustration for $550AUD | n/a | n/a | n/a | $1500-$2500AUD | ||||||||||||||||||||||
26 | Jay (@j.crsp) | Full time freelancer, mainly working within the music industry. | 7 | UK | N/A - I don't price hourly | £350 | £1500+ | £175+ | £300 | N/A | N/A | £1500+ | £500 | £500 | £800 Min | N/A | N/A | N/A | £800 Min | N/A | N/A | N/A | |||||||||||||||||
27 | Jack | I make album covers, general advice is take 50% up front and dont be afraid of saying no or speaking up if you're being asked for too much! | 3 years full time freelance, 6 years since i started taking commissions | N/A | n/a | n/a | $500 | scales with how many they are printing and license etc | n/a | $3000+ (includes hiring dev) | Minimum $500if simple, $7000 at most currently | priced per project | outsourced at $40 hourly | ||||||||||||||||||||||||||
28 | not caroline | Freelancer since 1 year, been designing for longer than that. i mainly work with underground and DIY artists and i specialize in album art, poster design and conception. get a deposit upfront and really get to know what your client is looking for! | 1 Freelance, 7 as hobby | germany | n/a | min 350 | depends on client (200-1,000€) | min 250 | 300+ | 500+ | |||||||||||||||||||||||||||||
29 | Tom | I run a platform called Dreadlabs and have been doing freelance design / animation jobs for a couple of years now. | 6 | Netherlands | N/A | €400-€800 | I don't do a lot of full branding projects, but usually between €1000 and €2000 | €150 - €300 | €400 + | N/A | €1000+ | €300 - €800 | €500+ | €250+ | €800+ | ||||||||||||||||||||||||
30 | Zion Wuxinyi (@zw.creatives) | Full time & freelance designer specializing in Visual Brand Identity. 3 Tips: Tip 1: Specialize and aim to be really good at one thing. You'll always wipe out other options and can charge more for your expertise. Tip 2: Talk to people, comment on others posts, share your work. Be remembered and be top of mind. It helps with bringing in leads. Tip 3: Find ways to make your work or services better even by just a little bit every time you have a new client. It brings up your value as a designer and can lead to better clients and better rates. | 3 | Philippines | N/A | 200USD | Starts at 1000USD | Starts at 150USD | Starts at 100$ but my advice for this is royalties on your design | Starts at 200$ | |||||||||||||||||||||||||||||
31 | IBRRA | Hey guys! This was page was a huge help for me as someone who started freelancing in 2020 but have been in design school sicne 2016 and didnt feel more comfortable with my design capabilities until 2019 as I started getting to the style I was aiming myself to be in. I actually developed my rates thanks to seeing how everyone valued themselves here. The following rates are my new rates until I feel I have grown even more to be at the rates of some of you guys out there. I was always scared of throwing my rates out because I was worried I was overextending myself or making myself not available to clients because of my prices, but I know I'm not going to get any better at getting my rates respected until I hold these standards to myself as well of my worth. Thank you guys again! AMEEENNNNNN !!! | 3 | Los Angeles, USA | N/A | 300 | $4,000 minimum | t | $200 | N/A | 350 | 350 | 400 | Lyric Videos -- $500 x x looping, with all the lyrics — 1 week | 2,000 | 400 | |||||||||||||||||||||||
32 | My pricing really depends on the client, projects and their budget. These are the recently revised minimum rates I charged for smaller artists/business (and I'm hoping to follow). 3 revisions, 50% deposit upfront, 20% kill fee mid way, 20% for extra revisio | 2 | USA | n/a | min $500 but that's for really small/independent things. I have done posters for large events that pay anywhere from $3-9K. | min $500 but that's for really small/independent things. I have done posters for large events that pay anywhere from $3-9K. | for me, this category is different because I like to support growing bands if I like their music and they don't have the financial support of a label. for those clients, $600-$800 depending on complexity and whether they're doing merch. for a big name with a label, min $3K. | editorial: min $450 per illustration (except sometimes newspaper clients who come back with a lot of work). editorial rates are often quite set so different publications pay differently. magazine covers are often $2-3K. for commercial work, the range is enormous and again depends primarily on client and usage. I've done a small project for $3K and larger projects for $50-80K. | budgets are often more strict when publishing houses are involved. and there are often tons of revisions. seems like $2-$4K works, but I'm new to this category. I think it should be more. | ||||||||||||||||||||||||||||||
33 | ASZ Zaid Portfolio at: https://www.behance.net/aszstudio | 15 | Jerusalem, Palestine | Lets talk -------- | min $1,000 | min $2,000 | $1,000 | min $1,500 | |||||||||||||||||||||||||||||||
34 | Sasha | profesionally 2 years, but have been a creative for over 10+ years. Obtained a work visa to move back to the USA (lived there for 5 years as a student) and become a full time freelance visual artist. | IT DEPENDS ON THE PROJECT | Music Industry**Full Visual Roll Out: depending how big the artist is and if signed to label or not etc. Strictly for label artist, a full visual roll out (which can include youtube visualizers, social media "out now" assets, spotify canvases, animated album cover, etc) can range from a minimum of 5k-10k. | smaller, unsigned artists: range from $200-350 give or take with a few options (around 3 different designs) increased to $400 if they want an animated version. For an independent artist that has a relatively nice following and is somewhat wellknown, minimum goes for $350-400 give or take (only offering one design) and raise to $500 if they want an animated version. Lastly, for a singed artist under a lable, minimum of $450-550 (only offering one design) and raise to 650 if they want an animated version. | Music Industry** A youtube visualizer of a single release: For a smaller independant artist, $500. For a bigger artist singed under a label, minimum is $1.7k, and can go up to 2.5k for one video. | |||||||||||||||||||||||||||||||||
35 | MAGNUM WORDLWIDE @magnumwordlwide_000 | i'm graphic designer. I specialize in creating artworks for songs of the musical genre 'bass music' | 3 years | Guatemala. | I work from 50 USD... I did not charge by the hour, I work exclusively by project and the price depends on what the client is looking for. 50% deposit upfront. | $50+ Depending on the style. | $1500+ USD. | $50+ depending on the style. | $50+ USD. | $100+ USD | $50+ depending on the style. | $50+ depending on the style. | $300+ depends on project. | $100+ depends on project. | $100+ depends on project. | $200+ depends on project. | If it is to make editable mock ups, the price varies from 50 USD or more | ||||||||||||||||||||||
36 | @cosmickxcey (fan art) and @spaceychristian | Hey there! I'm Chris (ig: spaceychristian / fan-art acc ig: @cosmickxcey ), a freelance graphic designer based in Spain. With over three years of experience under my belt, I've had the pleasure of collaborating with some noteworthy artists, including the talented Kacey Musgraves. I'm entirely self-taught in the realm of graphic design. Ever since I was a kid, I've been enamored with drawing. Now that I have the means, I've cultivated a fan art account. It's become more than just a platform for sharing my art; it's been the springboard for numerous opportunities that have come my way. Every single day, I'm on a mission to expand my skill set. I love pushing the boundaries of what I can do, whether it's experimenting with Photoshop and Illustrator or getting back to basics with pencil and paper. It's this relentless pursuit of growth that fuels my passion for design. | 3 years | Spain | I usually work by project, not by $/hour | 600$ - 1000$ | aprox. 1000$ (depends on how much brand it is) | $60-$200 | 300$-700$ | N/A | N/A | It mostly depends on the level of the artist. 750-1000$ | N/A | Depends | N/A | N/A | 60-200$ | N/A | N/A | Depending on the artist +500$ | N/A | N/A | N/A | N/A | N/A | The price of the mockups of my designs are usually accompanied with the design when purchased | N/A | Depends | N/A | 500-700$ | N/A | N/A | |||||||
37 | Ian Langehough @yoko_nine_ohtwo_one_ono | Cooper Union educated graphic designer/ painter ~ posters, album covers, illustration, etc ~ Flexible pricing ~ | 15 | New York | I usually offer a day rate varying from projects, but equivalent to 50-80$ / hour. That amount does not include licencing fees. | -----------------> | ---------------------------> | ---------------------> | ------------------> | -----------------> | -------------------> | nah | Yes please, I do everything else in the spreadsheet ----------> | Contact me at: ilangehough@gmail.com | or on instagram at: @yoko_nine_ohtwo_one_ono | ||||||||||||||||||||||||
38 | Celia Marquis @celiamarquis | Undergraduate in Studio arts + 8 years of experience as a freelancer. Experience in children's book illustration, comics, and character / background design for advertising. | 8 | Montreal, Canada | I typically don't charge an hourly rate but per project. When pricing projects I divide my price into thirds. 1 is taxes, 2 is profit and investment back into the business - software, hardware, operating costs, 3 is what I need to pay myself. Always pay yourself-I sometimes need to take my own advice on that one. If something takes 15 minutes, I set a minimum $60 USD is the minimum on 15 minutes of work. | Min 500 | |||||||||||||||||||||||||||||||||
39 | Stephanie O'Byrne (@st3phascope) | Illustrator, designer, animator creating work mainly in the music industry and sometimes outside the music industry. | 6 | Nashville, TN | I typcially price by project or $80-$120/ hour depending on the clients needs. $300 is my project minimum. I rarely take on work that falls below that! | $300-$2000 | VERY DIY i kinda calculate $50 per person Mid level – $500 Major – $800 | $500-$2000 | Spot: $150 Half Page: $300 Full Page: $500 Cover: $1000 | Visualizers -- $300 simpler looping / single scene Lyric Videos -- $650 looping with all lyrics Starter Animation -- $3000 multiple scenes/narative Advanced Animation -- $1500 per minute I am directing, animating, and illsutrating in these cases. | $300-500 for a new illustration. If they would like to reuse art from something else (a t shirt is now being put on a tote) +$200 to the original fee | ||||||||||||||||||||||||||||
40 | @badteist | graphic designer with 3 years of experience in photo shop and illustrator. i can make pretty much anything that involves art and graphic design. i specialize in album covers and posters | 3 years | USA | i don't usually do hourly wage. | l0p00000000000000000000000000000000000000 | l0p00000000000000000000000000000000000000 | $50-$200 depending on ask. | depends on project | $50-100 depending on ask | $100-$500 | any album cover: 50+, depending on ask | $50-$100 per graphic, depending on ask | never done this but i could try, wouldnt charge more than $200 | $25-$50 | $50+ depending on ask, i dont do newsletters though | depends on ask, no where more than $500 | no where more than $500, depending on what you want me to do | |||||||||||||||||||||
41 | Abstract Lion / 'CML' | I'm an experimental multimedia artist working out of my childhood bedroom - making things along the lines of graphic design , video games, music , typography , and traditional art (No degree) . I've been creating for about 12 years (for the past 4 years as Abstract Lion) (previously under the alias Nitro Pulse from 2010 to 2017) the main focus of my project is to project feelings of nastolgia and euphoria . in prior years I never charged a single penny for any work I did , as of 2022 I now work freelance and off of commission | 12½ | Naugatuck , Connecticut | I don't usually charge per hour but if your client requires you with an hourly rate, here is my rate: $350-480 | $50-80 | N/A | $250-300 depending on the amount of text needed | $250-300 | $30 for 8bit and 16bit pixel art based characters, $75 for hand drawn full color character designs , $120 for lowpoly ps1 style 3d character designs | ` | N/A | $250-300 | N/A | depends on what I'm illustrating, a book/video game cover illustration for instance I'd charge $250 - 300 as a draft idea would be $100 | $120/per minute of video (4k 60fps) | N/A | N/A | N/A | $150 for 1000 frames (each) (regardless of fps) | |||||||||||||||||||
42 | @studiodamu | Damini Rathore, founder of a graphic design studio based out of Jaipur, India. 10+ years of experience in the field of architecture, culture and graphic design. Completed my masters in Graphic Design in New Media from IED, Firenze (2022). Currently working with Jaipur and New Delhi based clients on editorial, visual identity, packaging and photography projects. I also keep journals, make postcard series, analog collages and zines of my personal experiences and travels. Tangible arts and crafts which involve use of hands are of special interest to me. | 10 | Jaipur, India | I do not charge by hour, but on project basis | 50,000 INR | 50,000 - 1,00,000 INR | 5000-10,000 INR | Depends | N/A | 10,000-15,000 INR | 50,000 INR | 35,000 INR | 50,000 INR | N/A | N/A | N/A | N/A | N/A | N/A | 20,000-25,000 INR | 35,000 - 50,000 INR | N/A | Depends | Depends | 25,000 INR | Depends on the project budger | Depends | Depends | Depends | Depends | Depends | Depends | ||||||
43 | M | Current creative-design director, in-house, and design/illustration on the side. | 20+ | USA | I charge per project or a day rate only and ask for 50% of payment up front and 50% upon completion. | ||||||||||||||||||||||||||||||||||
44 | @fm.artz | I'm a freelance graphic designer based in Caracas, Venezuela. I have more than 5 years of experience in the creative area experimenting and designing for social media, apparel, illustration, branding and music. I live on a very low salary and adquisitive power (AP) nation but with a very high living cost, so, I live mostly as a freelancer. My prices here are the base I would charge to international clients. Of course, I have a different price range here in VE, since the local market doesn't have the investment capability for creative work. | 5+ | Venezuela | I charge per project ($30 to $60 p/hr) | $400+ a basic brandboard | $1000+ Depends on brand's scale and strategic needings | $100+ It depends on theme's complexity or event's commercial scale | $150+ each. Negotiable if it's for specific/personal usage | $100+ Depends on how complex is the topic to study and translate visually into the medium | $200+ Each page. Only Prototyping, Development will be charged as another service | $100+ the artwork. $400+ the graphic pack | $60+ a tag - $200+ a premade package - $1000+ a full design concept | $50 per hour each project. This is a very broad field to break down a per project price in one cell | $350+ a basic pack. variable within brand's scale and guidelines. | $200+ Depends on complexity and author's influence | $400+ variable within book's page quantity and how much layout variations there will be. | I usually don't work this individually on the global market | $100+. Variable within graphic complexity, interactivity and slide quantity | I use mostly free assets on my works but, if a paid editable required, I just add it to the final invoice as a fee. Now, If I have to create original mockups, I have to charge photo sessions, edition, models, commuting and spaces to take the pics, ofc that depends on the people I have to hire and the equipment to rent. | All quotes for individual projects greatly depend on what type of branding the client has or doesn't have. Number of concepts and revisions are always agreed upon upfront. | ||||||||||||||||||
45 | Sk.grafix | Freelance graphic designer. Self taught (2 years) started in lockdown March 2020. Specialise in cover art and sports designs | London, UK | I charge day rate, equating to $USD65-120 an hour based on client + location. Tech companies & US companies pay higher. Project rate has been tricky for me, I've sometimed ended up doing more work and not been paid extra for it. I prefer to book by time period, it makes it easy to manage my time and end bookings when necessary. It's also less stressful and allows me to charge rush/weekend/overtime rates to protect my sanity. | £60 | £70 | N/a | £70 single cover & £100 with tracklist | £150 | £50 a month | |||||||||||||||||||||||||||||
46 | Kiara | 3 Years | USA | I charge by project, but use my "hourly rate" to help determine my project pricing. Say I estimate a project is going to take me 5 hours. My "hourly rate" is $50, so I know I will charge a minimum or $250 for that project. I don't typically share my hourly rate with clients unless there's a large project I'm working on and I offer a price breakdown. | I offer different packages, but they start at $500 | I don't offer this | Pricing changes dependeding on the project, client and use, but I typically go between the $500-$700 range | $500+ again, depends on the usage (ex. will it be on multiple items like a hoodie, t-shirt, etc.), client, and estimated project length | I don't offer this | I don't offer this | I don't offer this | Single Cover $500+ Album Cover (Digital) $700+ Digital Cover and Physical CD packaging $1,000+ Digital Cover, Physical CD packaging and Vinyl Packaging $1500+ | $100 per graphic | $400+ but I've only done two and they were for smaller, self-published authors. I'd adjust the price depending on design asks | I don't offer this as a stand alone service, I usually offer it as a package with a logo design | I include mockups with any item I am designing, I don't charge separately for this | Minimum price i charge for any design being sold is $250, even if it's a simple design. I add my hourly rate on top of that after the first hour. Example: Design is only going to take one hour so I'll charge $250, if I estimate the design is going to take me 3 hours I'd charge $350 | Minimum $250 + $50/hr | Minimum $250 + $50/hr | Minimum $250 + $50/hr | All apparel design starts at $500, I adjust the price based on the client, the usage, and estimated project time. | ||||||||||||||||||
47 | C | 7 years | LA | I avoid hourly work. If someone insisted, no less than 60$ per hour. | I don't do one off logos and only offer full branding/ brand indentity. | Starts at $5,000 with 2 round of revisions. | I don't do one off posters/ flyers unless it's for myself. | Depends on the client/ ask, but generally speaking starts at $500 for something super simple and includes 2 rounds of revisions. | N/A | Included in my day rate or would charge a project fee depending on client. | Starts at $2,000 for a simple 5-6 page site. | N/A | N/A | Project flat rate or day rate. Would definitely price higher depending on the client, the usage of the illustration, etc. | |||||||||||||||||||||||||
48 | Aryaman Munish | Alternative type, chrometype and 3D artist. You don't necessarily have to justify your prices. We are all unique and our work in of itself is unique. It's hard to quantify creative work in terms of the time you spent on it because a lot of the process is just thinking about it when you may not be diverting all your capacities towards the work. You may not need more money, but it never really hurts and by raising your prices you increase the standards of pay for designers all over the world, some of whom may genuinely need more money to survive in their country / life situation. | 2 years | Free | $200-400 | Never done a full branding but it wouldn't be less than 1500USD | 300 and above, depending on complexity | 400USD and above, try to sell license to produce a certain amount of units. Good way to realise the real budget of a client based off of the quantity of merch they will make off of your work. | 500USD minimum | ||||||||||||||||||||||||||||||
49 | B | BFA in Graphic Design, fulltime freelance for 4 years. Often do hybrid of Independent Contractor/Vendor work for companies or Freelance Project-to-Project Basis Contracts | 5 | Remote; USA #vanlife baby! | Free | Usually pitch Branding Package over single logo mark | $2000+, depending on client, iterations, deliverables, etc. I also work in house and let me tell you, depending on the size of the org, rebranding budgets can get up into the $10,000s | ||||||||||||||||||||||||||||||||
50 | One-woman design studio focusing on visual identity design for small to mid-size businesses. General design/art direction freelancing for agencies and in-house teams. Use a range to your advantage! My lower rates are for small businesses, non-profits, and work I love and can have fun with. My higher rates are for high-profile clients and often include quick turnarounds and NDAs. Taking on the bigger projects that pay the bills allow me to take on the smaller passion projects. Never, ever work without a contract. | 10 years | New Hampshire, USA | For now, only flat fee depending on request. | $1,250+ | $5,000+ | $500+ | $250+ | $750+ | $2,500+ (Squarespace) | n/a | n/a | n/a | Storyboards at flat rate, depends on animation length | n/a | $750/8 static templates | n/a | n/a | n/a | n/a | n/a | $350+ | $350+ | ||||||||||||||||
51 | L | Been a graphic designer since I was 12, worked for YouTubers and currently work in the entertainment/music industry for years. I received my Bachelors Degree in design and also handle photography. I handle design assets, photography, and album rollouts. Not leaving any info nor years of experience for anonymity. Thanks! | Flat prices only as of now | Depends on the scope of the work. If it is a small indie artist then maybe 2k. If it is a large brand then it will work its way up to the 5 figure area. I always look to explore if I will be handling more assets, brand bible, etc to fetch higher amounts. Also rounds of revisions add higher numbers. | "Full branding" is rather vague. If we are having to figure out how the logo fits onto the website and business cards then it's not going to be drastically more than the cost of the logo itself. If we are figuring out the brands color palettes, taglines, how the logo works on every deliverable they have in their current existence, that all requires research and development and will easily land in the 5 figure to 6 figure range depending on the companies revenue. | If it is a standard 11x17 poster then I likely won't even be taking the project because it won't fetch any good dollar amount. However, for tour posters I will charge upward of $1-2k because I will have to figure deliverables for multiple formats including square, story (social media), website banner, full scale, billboards, along with all localized assets. Some places such as art museums might not even have the budget to have you. Parks can also be the same way, but I also know people who charge tens of thousands over an entire year to handle all of them and not just one singluar poster. | Tshirt is a SOFT item the same way a hoodie, long sleeve, crewneck, etc is. It is something you wear. Typically I will charge minimum $500 but have worked on project where we are charging $1000 PER APPROVED DESIGN. Whoever above typed that they make royalties is fucking lying to you. Nobody does that unless they are your very close friend that you've known since neither of you had teeth. | N/A for myself, but I know people who work on AAA games who won't touch these types of things without a comma being attached to the project. | I don't take these kinds of projects on but here is some food for thought. This should be an itemized piece of a larger project such as event branding, wayfinding, etc where you can do backdrops, banisters, posters, etc etc. If you're offering to your client the opportunity to source paper, check print qualities, handle all communications with printer, etc then you can fetch higher dollars. Always look for how you can maximize it for yourself and be of more service to your client! | I don't do these but once again, this is a misleading tab. "Website" is not clear if it is front end, back end, or maintaining the website post launch. Are you a developer? Do you need to hire one? Do you know one that will be able to code to the correct language needed? Devs and engineers are expensive but you're looking at high 4 figure, low 5 figure if it isn't a complex website. | Depends on the label, the artist, and if they even believe in them. Their creative lines include lots of stuff not just album art. However, I will charge between $1500-5k for just the digital art. Packaging on the next column | Packaging can include a wide variety of things and you should itemize it so that your client doesn't shaft you. Vinyl, CD, and Cassettes are the usual packaging items in music but you can also get special boxes and more. I've gotten as low as $2k for a vinyl but have gotten as high as $8k. CD and cassettes I usually itemize for around $2-2.5k as they are another stream of revenue for the client. | N/A | N/A | N/A | Ok gonna break this one down too. Are you reformatting something you already made for social media? Are you doing an entire social media campaign for them? Are they just posting something you already made on social media? The music industry tends to sneak this into one of your deliverables. For example, if you're doing a tour poster you will be requested to deliver a 1x1 and 9x16 format for story. You are not going to get a single dollar on this, as it is already expected of you to deliver your assets to fit all social media formats including Spotify banners, Facebook Banners, etc. Have that conversation up front for those assets and just charge more there. If you're doing a social media marketing campaign then that is a different converstion. | N/A | N/A | Only ever worked on these in school, but professors discussed low thousand range for stuff they were working on. | N/A | N/A | This is itemized under branding. Nobody is doing a one off business card and if you are then you're probably really young. | N/A | N/A | This is a part of your deliverables with merchandise already. | N/A | |||||||||||||
52 | hemma | Self-taught graphic designer, Bachelors in Fashion Marketing & College degree in Fine Arts | 4 years of graphic design freelancing | Montreal, Canada | Flat prices only | 400 $ CAD | 1000$ CAD | 250 $ CAD | 300 $ CAD | 300 $ CAD (for custom type) | X | 1000 $ CAD | 250 $ CAD | 500 $ CAD | X | 300 $ CAD | X | Depends | X | X | 500 $ CAD | 500 $ CAD | X | 200 $ CAD | X | X | X | X | X | X | X | X | X | ||||||
53 | Rafi Shams | 20 | Dhaka | Dont usually charge by the hour but hourly rate might look something like $50-100/hr | Free | Free | Free | Free | Free | Free | Free | ||||||||||||||||||||||||||||
54 | @badteist | Jackson Tupper | 2 | Peru | depends on the project Starting rate: $20 | $250+ | depending on the project, arround $700+ | $50+ | $200+ | $100+ | $200+ | $200+ | $200+ | $100+ | |||||||||||||||||||||||||
55 | squishyjoshy @squishyjoshy | Creative Content Creator with 10+ years experience in graphic and digital design. Worked both in-house and freelance. Also do video editing (think in the style of pewdiepie videos, very fast paced and entertaining) I believe the best work is produced when you're having fun and/or entertaining others. | 10+ | Sydney, Australia | depends on the project | $1000(+) | Usually work out with client first what is needed and then we work on price. | $100(+) | squishyjoshy.wixsite.com/home/ --note: haven't had much of a chance to update it recently but will get to it Other: youtube.com/squishyjoshy/ | $1000(+) - I love music so much so depending on what is required and what the artist is going for, the price will vary. | . | ||||||||||||||||||||||||||||
56 | 내 이름은 gurb입니다. 저는 주로 음악 산업에서 앨범 커버부터 창의적인 방향에 이르기까지 비주얼 아티스트로 일하고 있습니다. 저는 프리랜서로 일한 지 총 4년이 되었고 그 중 전문적인 일을 한 지 2년이 되었습니다. | 4 Years of experience 2 of which proffesionaly | in | Depends on the projec | €300 | €2,000 | €280 | NA | €300 | / | €500 | €1,000 | / | ||||||||||||||||||||||||||
57 | Name: Elaine fe. IG: @feydesignz Porfolio: https://www.behance.net/elainevallejos | Graphic Designer with years of freelance design experience in infographics, logos, business cards, web and mobile design mockups, illustrations, layout designing, and more. Proficient in Illustrator, Photoshop, Adobe XD, InDesign, and Figma. | 3 | Toronto Canada | Depend on the project | $250+ | Depending on the project: $650 | $75-$150 | $250 + | $180+ | starting rate $400 | $300 | $300 | $20/hr | $150 | $180 + | |||||||||||||||||||||||
58 | Nic (@orphicremora) | I'm a self taught freelance graphic designer, animator, & video editor from Dallas, Texas. I've done some form of graphic design for 6-7 years now starting out with animations using powerpoint, and now my main focus is bars, clubs, and musicians around Dallas. I've worked with artists like Inzo, Blanke, and Lemay, and clubs/restaurants such as Green Light Social, Concrete Cowboy, and Bottled Blonde. | 5 | Dallas, Texas USA | Dallas, Texas USA | $200 MIN | $750 MIN | $50 MIN | $150 MIN (PLUS LICENSING) | NA | $300 MIN | $500 MIN | $100 MIN | $350 MIN | |||||||||||||||||||||||||
59 | Luz @ms.roda | Graphic designer, visual communicator, and illustrator 5+ years of experience | 5+ | NYC | charge per project basis (avdg. $60 p/h up to $100 p/h) | 800-1000 | Depends on what they need | 100 | |||||||||||||||||||||||||||||||
60 | @madebyTulippe | 15+ years as graphic designer/communication designer in agency. Bacc Degree in Interdisciplicary Design from a Canada University. Working with clients across Canada and the US. 10 years as Art Director for 2 boutique music festivals | 15+ | Canada, Montreal for the last 12 years, in B.C. now. | Canada, Montreal for the last 12 years, in B.C. now. | Canada, Montreal for the last 12 years, in B.C. now. | A poster campaign w/ digital and print assets - Starting price 600$ CDN | 150-200$ CDN per design, IF the source material as been created by me previously. | 85$/h CDN (G.design work should be charged the same on these generic typical pieces.. per hour is great. Charge 10 if you must) | Hard to spec in a general way. | 750 - 1000$ CDN w/ promotional elements --- I tend to charge a package price for these artwork based projects because it involves often a few hours of exploration and testing out new technics... VS doing a brochure text layout. | Refer to G.D. hour pricing. | Since this is in the realm of custom artwork, it would charge a base price depending on the complexity of it, and final use. ///. If this illustraion is to be printed, and resold as such, than negotiaions on royalties, and limits of production are a wise time investement. | Same logis applies to all of these other columns | |||||||||||||||||||||||||
61 | R | add a stipulation in your estimate regarding number of changes e.g. this estimate includes two rounds of revisions. any further revisions are charged at $100 per hour | 12 y | AU$850 per day min/or project quote | $500 – $1500 | $2500 + | |||||||||||||||||||||||||||||||||
62 | Franco | Senior Creative. Design/write/art direct | 20+ | Aus | Around $40 USD (I usually charge per project) | 1000 includes basic styleguide | 2000 starting price | ||||||||||||||||||||||||||||||||
63 | @visual.am | 3+ years solid working beside 9 years of education in domain (highschool arts, photography BA, Digital Interactive Arts MA). Started recently to get more into freelance but not having anything very clear. I'm a mix between graphic designer / motion graphics / video editing / illustrator. | RO | 85$/h Canadian for graphic design ---- 100$/h+ for Art Direction and account management task | - | starting from $450 | $100-250 | starting from 100$ | starting from 50$ (pack like instagram post + story and so on) | starting from 40$ | starting from 50$ | ||||||||||||||||||||||||||||
64 | Sam Fellner @samcreates3D https://samfellner.myportfolio.com/ | Productdesign Bachelor Degree. Hobby and Freelancer I mostly do 3D Design (3D Modeling, Sculpting, Lighting, Shading, Environment Design, Rendering, Animation), Did some Graphic Design projects (Poster, Flyer, Album Cover, Social Media posts), I did some underpaid work to get Clients and build a Network, planing to raise my rates | 1-3 Years Hobby/ Freelance | Germany, Stuttgart | 8-15 Euro due to lack of Clients and Experience, I try to do flat rates tho since its better for me and the client and i still learn a lot | 30-50 Eur | 40-100 Eur | 25-100 Eur | 200-800 Eur for 15-30 Seconds, Depends on Revision and Detail/Creativity of the Idea Including whole 3D pipeline (from Storyboard to Compositing/VFX and delivering as .mp4) | ||||||||||||||||||||||||||||||
65 | Ricardo Vázquez @notnaturalvalues @buropublico | Visual artist: analog/digital collage, analog drawing, photography Designer: editorial and branding | 10+ | Mexico City, Mexico | 75, but just for "non-creative work" (edits, revisions, color changes). For most projects I negotiate a flat rate. | $650 USD | $950+ USD (Depends of the project) | $250+ USD | $250+ USD | $350+ USD | $750+ USD | $300+ USD | $900+ USD | $250+ USD | |||||||||||||||||||||||||
66 | Alland | Working as a graphic artist for over twenty years. From humble beginnings taking Saturday High and Art Center at Night classes at Pasadena Art Center College of Design, to interactive design for a major ad firm, then added an illustrious career as a globetrotting house and techno DJ and producer, while keeping up freelance design and AD for that world. These days you can find me living in Berlin, working as the Senior Creative Designer at Beatport, and creating vibrant visual media for a multitude of corporate and music business clients. I've art directed brand collabs with Absolut, Ballantine's, Microsoft Surface, and Carl Craig's All Black Digital. Recent clients for internal brand movements (sub-contracted by an agency) include Ikea, Siemens Energy and Sparkasse. | 20 | Berlin, Germany-based, born n raised in California | 75-130/hr | €1000-3000 depending on the client. But I try not to do low budget stuff anymore. It's just too stressful to fuss over if it's not financially rewarding. That said sometimes projects just sound cool and i'm down | €3-5k | m | €500-1200. I don't do big productions for this like photoshoots etc. Just myself doing design stuff, handmade stuff, whatever. | Day rate. Indie music clients get cheaper stuff for release promo and so forth. Usually €300 for the key piece, then €100-150 per version (like if there's multiple songs to promote with the same template) | Usually included in brand or album art projects as a bundle. For statics anyway. I don't really do ad hoc random social stuff | Day rate. Usually 2-3 days so like 1000-1500 | |||||||||||||||||||||||||||
67 | Miles | self-taught | 5 | Los Angeles, CA, USA | 60–64 | 500-1500 | 3k-20k | 175 - 500 | 175 - 500 | 500 - 1k for front cover, or 1k - 5k for front + full packaging | |||||||||||||||||||||||||||||
68 | Alexander Kuliev alexanderkuliev.tilda.ws | Remember, typography is the very-very-very-very-very significant element of graphic design :) Be selective as possible. Work only on projects you'd love to. Don't underestimate the motivation the money gives you, it's crucial! You're a professional, not a slave. Any collaboration is mutually beneficial. Have faith in your skill, talent and creativity! Try to utilize every experience you got no matter positive or negative, and include it in your professional skills. / I've been working as a graphic designer my whole life, started from zero experience and got some in process. Before I finished art school in 2004, I'd decided not to make any commercial design/advertising, as it is pure torture for me, and worked as a pre-press officer for three years. Then I start my graphic design education, and since 2004, I've been working almost only in the cultural sphere. Each project is unique, and I am not the shop to have any pricing. | 18 | Moscow, Russia | 55-65 | Each project is unique, and I am not the shop to have any pricing. | |||||||||||||||||||||||||||||||||
69 | Rei | Graphic designer, copywriter, illustrator, video, motion graphics/vector animation | 5 | Currently NYC, USA, formerly Seattle and Lo sAngeles | 500€ day fee, only for minor requests. I mostly give a flat project budget for everything. | $500+, depending on client, iterations, research, etc | $100+ | $150+ | $200+ | N/A | $1000/minute | $100 | |||||||||||||||||||||||||||
70 | Marina Gómez @margomwork | 3 | Spain / Netherlands | 50€/h | Minimum 300€ | Depending on the project | 200€ | 100€ | 300€ | 2,000€ | Depending on artist | 500€ | 50€/h | 50€/per piece | 300€ | Depending on the book / 300€ | 50€ per page | 100€ | 150€ | Depending how much 100€ | 200€ | margomwork@gmail.com | |||||||||||||||||
71 | @maddohdesign (Khoddam Melika) | I'm a freelance graphic designer based in Romania, with three years of experience and a master's degree in product design. I specialize in branding and love crafting unique visual identities. With a keen eye on online trends, I'm always up-to-date with the latest in the industry. I also have solid skills in UI/UX design, ensuring seamless user experiences. | 3 years | Romania | 35-50$ | 250$+ | 700$+ | 100-200$ depending on the project | 300-500$ | 3 fold - 50-100$ | Depends | 50-100$ | 300-500$ | 300$ | 50$ | 80$ starting | 250$ starting | 70$ starting | 60$ starting | 70$ starting | 80$ starting | 250$ | |||||||||||||||||
72 | Giordano https://giordano-eu-design-portfolio.framer.ai/ | Internal communication officer for 3 years, than dived into freelancing. Based in Brussels, mainly EU related projects + punk / hardcore DIY shows, videos, merch, whatever is needed | 5-6 | Italian, based in Brussels | 35 eur / h (the networks I work for usually put a markup on me and sell my services to big clients so the final price for them is about 50. I keep the same fee for my personal and smaller clients) | ||||||||||||||||||||||||||||||||||
73 | M | -handle budget and timeline first -ask for a deposit at beginning -ask about kill fees and get them midway thru the project -at the end of each month, put 25% of your income into a separate, designated savings account so all your taxes are in once place at the end of the year! -say no if you're feeling too overwhelmed and the project doesn't aling with your personal goals! -don't be afriad to make a contract even if its for a "small" project/band/brand! -stay organized af! keep track of invoice numbers, check #s, paid dates, deadlines, project details, etc. all in one place -better to charge a flat fee than charge hourly because you'll start to work faster over time -charge more as you get more experience, it doesn't hurt to ask for more and negotiate | ~5 | 30€ / hour ($33) | 500+ | 200- 500+ | 350+ | 600+ | n/a for product packaging, but 200+ for CD and vinyl layout and packaging in addition to album art fee | depends on the project! for entire books (like a children's book, very minimum of $1k. Ideally more. Small illustrations like for merch or as design elements for larger projects, ~$150 per illo. Varies wildly tho! | Just started with this, but for small handdrawn animated music videos I charge at least ~$300 for now while i'm learning | ||||||||||||||||||||||||||||
74 | R. Taylor | 4+ | California | 30/hr | 300-600 | 400-1000 | 300-1000 | ||||||||||||||||||||||||||||||||
75 | Skycae | I am a self taught artist and do lots of portraits, illustrations and some graphic design. I consider myself a novice in the field still. I usually just do work for local organizations and friends, but want to branch out into more professional work. | 4 doing portraits, 3 doing graphic design and illustration | BC, Canada | 30 but it depends, I try not to do hourly and usually end up undercharging this way, | 150+ | 200+ | 200+ | 150+ | 150-600 | 50 each | 150+ | 100+ | 150+ | |||||||||||||||||||||||||
76 | Kajou @kajou.design | In and out of the creative industry for 7+ years. Not cut out of agency life. Prefer to work freelance / from home. To pay the bills, designing with events / marketing agencies for 4+ years. My passion: Freelance branding, illustration. Personal iIlustration developemnt 2+ years | 6 months in freelance + 4th year as a graphic design student | South of France | 30 +, depending on the client | min 300€ (adjusting for small businesses) | 65€ for 3 emotes // 55€ for 3 badges // 70€ for 3 panels // 70€ for 3 alerts // 165€ for 3 overlays (everything is static, I charge an extra for animated content) // FULL PACK : 430€ // Also have a price sheet for starters and small budgets | \ | Basically depends on the number of pages but at least 2000€ for a 2-weeks work | ||||||||||||||||||||||||||||||
77 | Kacie | Freelance right now. Have a bulletproof contract and always get half up front, no exceptions (the exceptions are the ones that always give you a headache in the long run.) Know your worth and also try to get into friendships and community with other designers, it's so valuable to have friends to bounce quotes off of and ideas. | 2 bachelor's, one in design, the other in marketing, freelance about 4 years on and off, about a year and a half of intern and design experience | 197/hr | $200 and up | ||||||||||||||||||||||||||||||||||
78 | Allyssa | Recent grad, been freelancing for approx 2 years, I've done album art, full website designs, rebranding, and prints the most - Always have a contract that outlines expectations of payment, schedule, what work is to be done - 50% deposit at beginning of work, sometimes I've done 50% at the beginning then 25% at first round/draft if the client seems off about paying - Kill fee of 20% - Always have an estimate/scope of work where you schedule how long it will take - Keep track of money through invoices (PayPal is good for this) - Extra $$ for additional unexpected revisions, the working file, quick deadlines, etc | 4 years of professional experience, approx 2 years freelancing | 150, but i prefer proj. based | NA | $2000-3000 depending on how many deliverables | $100 | NA | NA | $1200 min for 3-5 pages | $150 | NA | $100 min per piece depending on size | NA | NA | NA | NA | ||||||||||||||||||||||
79 | Sibri Visuals | I work as a freelance graphic designer | 4+ | Europe/Lithuania | 10Eur/hour | 150 Eur | 250 Eur | 40 Eur | 30 Eur | - | 20 Eur | - | - | - | 40 Eur | 100 Eur | - | 20 Eur | 50 Eur | 100 Eur | 30 Eur | - | 30 Eur | 20 Eur | - | 10 Eur | - | - | - | - | 30 Eur | - | |||||||
80 | Me | Professionally educated, 11 years professional experience | 11+ | USA | 100-150usd/hr | 3k | Depends on what they need | ||||||||||||||||||||||||||||||||
81 | Schriër | I have a DEC in graphic design and taught myself the ways of type design. ALWAYS take a deposit of atleast 30%, but perferably 50%. Have EVERYTHING in writing, keep all your NDA's, contracts, etc in folders. Stay organized. Make a payment sheet with what people owe you. DONT BE SCARED TO ASK FOR WHAT YOU ARE WORTH. Also, always mention that there is room to budge for the budget, sometimes you have to take a lower pay for a solid portfolio piece, or to make a solid connection. | 6y freelance - 2y studio | 10-20 depending on project. My end prices end up being anything from 20usd all the way up to 200 for a single character depending on how much of the character is drawn, and how simple or complex their design is. | at the very least I charge $5000usd for a basic logo and brand guidelines, this includes no assets and pretty much just the logo | full branding is somewhere around 8000usd+. these take me around 80 hours of work, so roughly 100/h, but usally i go for around 130-150/h. note: i never give more than 3 options | hourly rate of 100/h (i dont do posters though) | same hourly as always, your rate shouldn't change. this is your skill, people need to pay for it | |||||||||||||||||||||||||||||||
82 | Schriër | I work in a high cost of living small town. Lots of non-profits and restaurants. I always give an estimate range on projects expected $500. Brand new businesses and 501c3 non-profits get a discount. Large established companies get a higher estimate (more people involved, and it's worth more to them). ADVICE: Respond to emails and deliver your work on time. That will put you above 80% of your competition. Under promise, over communicate and deliver exactly what you said you would. Clients want hand holding, but don't ever let them design over your shoulder. | 16 | €500 day rate for design. More for AD but depends on the project. I bill in half-days as needed, but no smaller incriments | min 500, average 1500 | 3500+ | hourly | hourly | one hour per panel = $750 for a trifold; more for custom photography/illustration | 2500 + | hourly | hourly | hourly | hourly | hourly | hourly | |||||||||||||||||||||||
83 | Ses | Character Illustration. IK It's not what the norm here seems to be, however I think it's also important! | 15+ | USA | €45-60 about $50-66 | @ayeolaomolara | Ayeola.org | ||||||||||||||||||||||||||||||||
84 | Dávid (@xoudoesthings) | Young designer mainly doing freelance as a side project while preparing for Graphic design university. Experienced in Web and UI (with some UX) and actively learning brand design. 50% upfront, 2 revision rounds | 6 in UI/Web, 2 in logo/brand | Hungary | €20-25/hr | Upwards from €150, usually near €300 but depends a lot on client | €500+ depending on scope | - | €500+, if UI then €1000 and upwards | - | - | - | - | - | - | - | - | - | - | ||||||||||||||||||||
85 | I'm a freelance self-taught digital artist who started in vector-imitation graphics and switched over to original illustration and sequential art in the past few years. This is not my primary source of income, only a hobby. The strongest advice I can give about money-related things is to find someone to help you with rates and yell at you when you're undercharging. It can be hard to ask for what you truly deserve (as you can clearly see from my suboptimal rates), and sometimes a little bit of outside accountability can help set you on the right track. :) Good luck! | I'm a freelance self-taught digital artist who started in vector-imitation graphics and switched over to original illustration and sequential art in the past few years. This is not my primary source of income, only a hobby. The strongest advice I can give about money-related things is to find someone to help you with rates and yell at you when you're undercharging. It can be hard to ask for what you truly deserve (as you can clearly see from my suboptimal rates), and sometimes a little bit of outside accountability can help set you on the right track. :) Good luck! | USA | £50 ≈ $65 | 60+ | 150+ | n/a | n/a | n/a | n/a | n/a | n/a | 20-200+ (varies depending on project) | n/a | n/a | 60+ | n/a | n/a | 500+ | n/a | n/a | n/a | 20 each object | n/a | n/a | n/a | n/a | n/a | n/a | ||||||||||
86 | Pamela Landers SUPERPAMTASTIC | 5 | Netherlands | £250-275 (roughly $340, but ignore as this conversion rate might be wrong!) | Same as hourly rate | Also hourly rate, about €600 ($660) | Hourly rate | hourly rate | Hourly rate | Not in my package yet | Hourly rate | Hourly rate | Hourly rate | Hourly rate | Hourly rate | Hourly rate | |||||||||||||||||||||||
87 | HARRY VINCENT | Have paperwork. Timelines. Late Fees. Invoice people 50% upfront. Never send files unles all payments have been made. Fuck Paypal. Never agree to 'Work For Hire' terms as a freelancer. Be specific in what your client is getting (1080x1080 JPG etc. Use your own native currency for payments, don't pander to a client. Taxes exitst, so when you're pricing always take into account that you're not getting 100% of that money - It's more like 75%. | 7 as a Designer - 2 as Freelance full-time | $90-120 depending on the client | £1,200 ≈ $5,000 | £3,600 ≈ $4,600 | £480 ≈ $630 | This fluctuates a lot based on usage. Clients should NOT own t-shirt/merch artworks outright unless you wer WELL compensated for. They make so much money. People aren't buying a blank t-shirt - they're buying your artwork. | Books and stuff depends on pages. | N/A | Single-only £750 ≈ $970 Album £4,000 ≈ $5,200 (Client does not own it though) | Depends, would normamly just fit this on a day-rate thing, | Usualy this is time-based + the usages. This varties if the Client needs to own them but to license I've done about £1,000 ≈ $1,300 per illustration, with limitations | N/A | N/A | N/A | N/A | ||||||||||||||||||||||
88 | Rebecca | Freelance Graphic Designer with 6 years expereience working across brands in in-house and design agencies. 1:1 BA Hons Degree, with a year in industry, graduated in 2016. Cis, White-presenting, She/Her. Mostly work on Branding, typography and brand strategy, with a side in marketing design | 6 | London, UK | $85 is my starting point - but can vary depending on scope | The lowest I'd do now is £500 ($680) | I don't ever do logos in isolation if I can help it. It always comes with some kind of a brand toolkit. So it would start at £500+ | Same as above, but probably around £60-125 | Only do this if it's part of a larger project | Only do this if it's part of a larger project | I don't have this expertise | ||||||||||||||||||||||||||||
89 | morgan wren | 5 | Atlanta, GA USA | $85 AUD (~$65USD). I charge by the hour for certain consulting projects but generally do one fee for a given project. For my flat fees, I make sure that I will get at least $85p/h+ at the end of the day. Sometimes my clients have a set budget (from their funding agency) and we discuss what I can do within that budget. I find being open and honest about money works well with my clients. | $650 starting | $1000+ | |||||||||||||||||||||||||||||||||
90 | Consulting scientific graphic and information designer. I have a PhD in science and am a self-taught designer. I have been consulting as a designer for a year, and a large part of what I do is translating science and visual storytelling. I charge for my experience as a scientist and my ability to talk science with my clients. Next year I will be putting my hourly rate up $10 | 1-2 | $75/hr, sometimes $100, and I gave nonprofits a 40% discount | ||||||||||||||||||||||||||||||||||||
91 | @momentsbyblue | 8+ | Toronto, Canada | $75/hr for Graphic Design/Retouching/Editing $200/hr for Photography/Videography $7/min of Footage for Video -Mainly try to Price per Project/Package | $2,000 Floor | $10,000 Floor | $200 | $200-$500 Depending on Number of Sides | N/A | 250 Floor | $3,000 Floor | $150 | Quote Needed | Quote Needed | |||||||||||||||||||||||||
92 | Elizabeth Jones elizabethorrjones.com | 15 years | Nashville, tn | $75–150 per hour, $75 is for small studios/agencies, $150 is for clients that can pay that much or ones I want to discourage from hiring me hourly. Like others said, if you can avoid it, don't charge hourly for design projects when you work with client directly. | |||||||||||||||||||||||||||||||||||
93 | Full-time New York-based freelancer for 4 years, worked at a couple of big-name design agencies as full-time designer for about 5 years before then. Still prefer combining client work with some agency / in-house design bookings that provide consistent and predictable pay. General advice is, I think it helps being a nice human (cheesy but true), asking for referrals and communicating what work you do, and staying on top of your shit (deadlines, check-ins, contracts, presentation decks, emails). Oh, and also: I'm white, female, CIS, not from the US, European-presenting, with a Masters degree in design | 10 after graduation, 13 total | NYC | $75–150 per hour, $75 is for small studios/agencies, $150 is for clients that can pay that much or ones I want to discourage from hiring me hourly. Like others said, if you can avoid it, don't charge hourly for design projects when you work with client directly. | Starting at $1500 for tiny clients that would let me do whatever I like, at $2500+ for anyone else | $2000–25k depending on scope and client | Prefer only take this type of work on if it's a part of a much larger scope like branding / campaign | Prefer only take this type of work on if it's a part of a much larger scope like branding / campaign | Prefer only take this type of work on if it's a part of a much larger scope like branding / campaign | Prefer only take this type of work on if it's a part of a much larger scope like branding / campaign | |||||||||||||||||||||||||||||
94 | 6 | $75-125 (though I usually just use this to estimate a flat fee, rather than charging clients by the hour) | Min. 1500+, depends on client scope | 300-450 | Min. 3000+ | $150+ for spot illustrations (each), $600+ for complex full page editorial or similar illustration (plus excess revision fees outside of 2-3 rounds) | |||||||||||||||||||||||||||||||||
95 | Kelsey | BFA in graphic design, working full-time as designer/art director/design director since 2009, part-time before that for 3 years. I have a full-time well-paying job, so my freelance projects are only things I'm excited about and have the luxury of not worrying about "making a living" off of and can therefore charge perhaps less than if I was freelance fulltime. Hourly/project rate depends on timing, how excited I am about the project, how easy the client is to work with. That said, I still make sure to charge enough to justify giving up nights/weekends! | 15 | Los Angeles, CA | $75 but I don't often base projects off of this rate alone; the return on investment a client gets from my work is worth more than just my horuly rate. | ||||||||||||||||||||||||||||||||||
96 | Corinne Dodenhoff | Freelancing part time since 2010 basically, but freelancing full time for the last two years. I've also held in-house graphic design positions at big companies and for large music venues. My advice is to ALWAYS get a 50% deposit up front, no matter the project, and to break down every project into phases/milestones that can have costs associated with it. I also work sliding scale which is a non-negotiable for me, or work with extended payment plans, so that my clients feel like my work is accessible. I think I've gained a lot of good client feedback and grown my client base by letting people know that design is accessible to them, even if it means we space a project out over 6 months as opposed to 2. I also make sure to include a really detailed scope on my invoices and in my contract so that my clients know exactly what they're paying for, and know that after that scope is met I start to charge my hourly. | US, Philadelphia | $70-$80/hr based on scope | $1200-$2200 for 3-4 concepts. Depends heavily on who the client is, if they fall into sliding scale, etc. | I don't do 'full branding' vs logo; I personally believe a logo doesn't work unless the other assets work with it, so I do a brand system for every brand client that varies in scope and size. | $150-$600 depending on event, client, etc. If it's a band tour flyer it's obviously going to get more reuse than a one-off. | $250 minimum with use license | $1,500- $2,000 for 10 pages | $350-$1,200 depending on client, type of album (single vs. full length) | |||||||||||||||||||||||||||||
97 | RMM | BFA in Communication Design, get a signed contract with a defined scope and be clear about rates for expanding the project beyond the scope, get a deposit before starting an illustration project for a new client, get a biz checking accout and a bookkeeper | 12y freelance | $65, but I use this rate to loosely gauge the final price on my end | $110/hr | $65/hr | |||||||||||||||||||||||||||||||||
98 | AOK studio | Brand designer | NYC/ LA | $65-$100+ (hourly rates are almost always reserved for agencies and in-house design teams and used to estimat flat rates for other projects) | starting at $1000 for 3 concept rounds, 2 revision rounds(friends and family $200-500 ) | Venture backed = starting at $10k // smaller ops = I work within a budget based on cool the project is or if it's something i want within my portfolio. | I usually don't do one offs | I usually don't do one offs | I usually don't do one offs | Depends on scope of site. Starting at $3500 for simple 1-4 page website. Up to $20K (for just UX/UI) for complex e-commerce sites | I usually don't do one offs | Fully depends on scope and whether or not techinical spec's are included. I'm cheaper if I just have to do concept packaging. If I"m to do technical specs, I will charge by the hour. | n/a | n/a | |||||||||||||||||||||||||
99 | Portia Wassick | Full time graphic designer working in the snowboard industry; 3 yrs experience as in house designer for various companies, as well as 5 years experience freelancing | 5 | Vermont, USA | $60-66. Some other projects are fee-based. | Min $500 | Min $2000 | $200 | $200 | $250 for one character; $75 each for other variation of that character (different outfit/pose etc.) | Minimum $150- depends on the complexity of illustration and use | ||||||||||||||||||||||||||||
100 | S | Designer/AD. Contractor and freelance but not by choice. I'd like to have bennies but corporations would rather I not. My best advice: be professional and respect other people's time. | 30 | Boston | $60-65 | ||||||||||||||||||||||||||||||||||