Пример модели оплаты за лиды
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KPI проекта
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-60%-50%-40%-30%-20%-10%0+10%+20%+30%+40%+50%+60%
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Кол-во лидов\Сто-ть лида116 ₽145 ₽174 ₽203 ₽232 ₽261 ₽290 ₽319 ₽348 ₽377 ₽406 ₽435 ₽464 ₽
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-60%1360.640.600.560.520.480.440.400.360.320.280.240.200.16
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-50%1700.800.750.700.650.600.550.500.450.400.350.300.250.20
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-40%2040.960.900.840.780.720.660.600.540.480.420.360.300.24
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-30%2381.121.050.980.910.840.770.700.630.560.490.420.350.28
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-20%2721.281.201.121.040.960.880.800.720.640.560.480.400.32
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-10%3061.441.351.261.171.080.990.900.810.720.630.540.450.36
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03401.601.501.401.301.201.101.000.900.800.700.600.500.40
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+10%3741.761.651.541.431.321.211.100.990.880.770.660.550.44
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+20%4081.921.801.681.561.441.321.201.080.960.840.720.600.48
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+30%4422.081.951.821.691.561.431.301.171.040.910.780.650.52
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+40%4762.242.101.961.821.681.541.401.261.120.980.840.700.56
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+50%5102.402.252.101.951.801.651.501.351.201.050.900.750.60
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+60%5442.562.402.242.081.921.761.601.441.281.120.960.800.64
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Вознаграждение агентства
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База15000
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-60%-50%-40%-30%-20%-10%0+10%+20%+30%+40%+50%+60%
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Кол-во лидов\Сто-ть лида116 ₽145 ₽174 ₽203 ₽232 ₽261 ₽290 ₽319 ₽348 ₽377 ₽406 ₽435 ₽464 ₽
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-60%1369,6009,0008,4007,8007,2006,6006,0005,4005,0005,0005,0005,0005,000
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-50%17012,00011,25010,5009,7509,0008,2507,5006,7506,0005,2505,0005,0005,000
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-40%20414,40013,50012,60011,70010,8009,9009,0008,1007,2006,3005,4005,0005,000
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-30%23816,80015,75014,70013,65012,60011,55010,5009,4508,4007,3506,3005,2505,000
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-20%27219,20018,00016,80015,60014,40013,20012,00010,8009,6008,4007,2006,0005,000
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-10%30621,60020,25018,90017,55016,20014,85013,50012,15010,8009,4508,1006,7505,400
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034024,00022,50021,00019,50018,00016,50015,00013,50012,00010,5009,0007,5006,000
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+10%37426,40024,75023,10021,45019,80018,15016,50014,85013,20011,5509,9008,2506,600
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+20%40828,80027,00025,20023,40021,60019,80018,00016,20014,40012,60010,8009,0007,200
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+30%44231,20029,25027,30025,35023,40021,45019,50017,55015,60013,65011,7009,7507,800
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+40%47633,60031,50029,40027,30025,20023,10021,00018,90016,80014,70012,60010,5008,400
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+50%51036,00033,75031,50029,25027,00024,75022,50020,25018,00015,75013,50011,2509,000
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+60%54438,40036,00033,60031,20028,80026,40024,00021,60019,20016,80014,40012,0009,600
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