Strategic Approach Workbook
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Hi! This workbook is for you! Feel free to make it your own.
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How our most successful customers use the workbook:
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1. Head over to the Workbook tab and answer the outlined questions.
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2. Start with strategy. Make a list of your company objectives, narrowing your focus to 3-5.
Or simply start with the question of “What keeps your leaders up at night?”
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3. For each objective, determine which aspects of the workforce are pivotal in achieving it.
For example, embracing and encouraging change.
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4. Determine a quantifiable characteristic that can serve as a relevant metric for that aspect.
For example, “an environment of risk taking”.
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5. Write questions that will capture that characteristic. For example, “We are empowered to
make bold decisions.”
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6. Feel free to review the Engagement Template to see if there is a benchmarked item that may
address the same characteristic.
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7. If you have questions about which items will be benchmarked, or simply would like feedback
on your items, either add your CS coach to the workbook or email it to support.
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8. Now you're ready to head on over to the Culture Amp platform to create your survey.
Use the engagement template to save time.
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9. Once you're all set in the platform, reach out to support@cultureamp.com for a
pre-launch review (to confirm your survey is configured properly in the platform) 3 days before
launch, this gives us time to resolve any issues that might come up.
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