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Develop an app
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$ per SWLS total52.43
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$ per SWLS per download8.67
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Total SWLS per year of treatment
7500Total intervention cost393200
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Downloads per year100000Fixed costs90000
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Co-founder salaries50000
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Operational costs10000
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Staff 30000
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Development costs198,500
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Cost of maintaining an app20%
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SWLS per download0.1
Intervention costs (cost per install)
0.65
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Effect of active user (use positive education effect, which is about the mean of this rough group of interventions)
3.00iOS CPI0.86
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Regular users per download2.50%Android CPI0.44
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Headspace premium users (mil)1
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Headspace downloads (mil)40
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