DETAILED MARKETING ITEMS
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Add Task
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DescriptionActivity TypeDue
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Setup Agent open houses and public open housesTo-do
1 days after plan start/event date
4
Sign installTo-do
1 days after plan start/event date
5
schedule Designer/ staging consultTo-do
1 days after plan start/event date
6
Exlusive listing + Exclusive open houseTo-do
1 days after plan start/event date
7
Post to Oakville BoardTo-do
1 days after plan start/event date
8
Create Finances worksheet - upload as attachment and place at homeTo-do
1 days after plan start/event date
9
Prepare Schedule C - and Brokers Remarks - https://drive.google.com/open?id=0B-YOHx98JD6yVFFlUlVXSXJwQlE
To-do
1 days after plan start/event date
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intro to sarah - https://docs.google.com/document/d/17PdTyKMR5x_3RXJGZicJO6r4DN4M5MfaTwt1zTUZKsI/edit
To-do
1 days after plan start/event date
11
google search address/ street - ensure clean searchTo-do
1 days after plan start/event date
12
to increase google searchability - name photos before uploading (filename = address - neighbourhood - room)
To-do
1 days after plan start/event date
13
Condo? Get (send and keep) paperwork for management for keys, and new purchaser formsTo-do
1 days after plan start/event date
14
Drop Flowers+LBX+ Signage by the home + school report cardTo-do
2 days after plan start/event date
15
Place ad in newspaperTo-do
2 days after plan start/event date
16
Book photos / virtual tourTo-do
2 days after plan start/event date
17
find survey / builderTo-do
2 days after plan start/event date
18
Lay of the land. Showings. Pre-emptive offers. home inspectionsTo-do
2 days after plan start/event date
19
Contact Shelly (RBC) and Boris (verico) for Mortgage cash flow analysisTo-do
2 days after plan start/event date
20
Is there just a street fee? Place as both freehold and Condo on boardsTo-do
2 days after plan start/event date
21
Showing instructions - music/tv's/garbage in garage+emptyTo-do
2 days after plan start/event date
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Write up / remarks -https://drive.google.com/open?id=1jdw4sqij2F68KPxBbjjt8wYnd5PgCedStvPXiMbLvJUTo-do
2 days after plan start/event date
23
Directional signs placed and proper ridersTo-do
2 days after plan start/event date
24
OPen house package - Print + CustomizeTo-do
2 days after plan start/event date
25
Showing time setup showing instructions if on Onregional boardTo-do
2 days after plan start/event date
26
Create and upload proforma/ financing monthly statement to listingTo-do
2 days after plan start/event date
27
Hvae owners and their family share the property on Facebook (share our post)To-do
2 days after plan start/event date
28
Load to Buschteamlistings.caTo-do
2 days after plan start/event date
29
skyproimages.comTo-do
2 days after plan start/event date
30
Pre- Home inspection / pre pool inspection?To-do
2 days after plan start/event date
31
Produce brochure with JuliaTo-do
3 days after plan start/event date
32
lookup with city (survey?)To-do
3 days after plan start/event date
33
Finances worksheetTo-do
3 days after plan start/event date
34
Just listed e-card to DB + Just listed card to areaTo-do
3 days after plan start/event date
35
reductions planTo-do
3 days after plan start/event date
36
create feature sheet of all things to do with the propertyTo-do
3 days after plan start/event date
37
Share coming soon listing to FB groups + ask them to share!To-do
3 days after plan start/event date
38
you are in good hands emailTo-do
3 days after plan start/event date
39
Showings expectations - Leave. Leave music on. Lights onTo-do
3 days after plan start/event date
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Invite neighbours in DB to open houseTo-do
3 days after plan start/event date
41
Hire Energy/ feng shui expertTo-do
3 days after plan start/event date
42
Super Luxury? Call newspaperTo-do
3 days after plan start/event date
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Advertise - Newspaper/ Instagram FB/ Realestate BookTo-do
3 days after plan start/event date
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Contact phil G to Coordinate drone flyby of listingTo-do
3 days after plan start/event date
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OPEN HOUSE PLANNING - https://docs.google.com/document/d/1gEY70rQ0FVZxc-ivdZEaHhgtRzxWL7v-E9DNKd32WO8/edit?usp=sharing
To-do
3 days after plan start/event date
46
Take the anxiety out of offer eveningTo-do
3 days after plan start/event date
47
Is there a tenancy. Have an N11 filled out or come up with special planTo-do
3 days after plan start/event date
48
Knock the neighbourhood let them know new listingTo-do
3 days after plan start/event date
49
Box Brownie - any images/ surveys/ floorplans/ digital stagingTo-do
3 days after plan start/event date
50
Weekly reporting -https://drive.google.com/drive/folders/0B-YOHx98JD6yYVRMWV9pZDlzNkE?usp=sharing
To-do
3 days after plan start/event date
51
upload brochure to flippingbook.com - https://flippingbook.com/account/onlineTo-do
3 days after plan start/event date
52
Ask client to share post from our page to their network (asking their friends/fam to share)To-do
3 days after plan start/event date
53
create lifestyle story/ video + interviewTo-do
3 days after plan start/event date
54
Facebook / google campaign #1 (VIDEO https://goodlifeteam.wistia.com/medias/7g3muoajhm) + (GUIDE https://drive.google.com/file/d/0B-YOHx98JD6yR3JCb0ZRaVVweUU/view?usp=sharing)
To-do
3 days after plan start/event date
55
nice home - archtecturally pleasing - contact blog TO / newspapersTo-do
3 days after plan start/event date
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Investment Property? Analyzer tools ---https://www.google.ca/search?q=busch+team+real+estate&rlz=1C5CHFA_enCA733CA733&oq=busch+team+real+estate&aqs=chrome..69i57j69i60j69i61l2.7564j0j7&sourceid=chrome&ie=UTF-8#lrd=0x882b34dfdadd0943:0x927c467b174ae7ac,1,
To-do
3 days after plan start/event date
57
Intro video for the home - shot at studio - Directed at agentsTo-do
4 days after plan start/event date
58
post to social media and all active real estate social media groups / email to realtors in DBTo-do
4 days after plan start/event date
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Have Everyone on the team share listing in social mediaTo-do
4 days after plan start/event date
60
get in touch with top agents in area / recently sold listingsTo-do
4 days after plan start/event date
61
E- BlastTo-do
4 days after plan start/event date
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open house invite for neighboursTo-do
4 days after plan start/event date
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Place Kijiji AdTo-do
5 days after plan start/event date
64
Post to social media / upload to our site (coming soon) / send email to DBTo-do
5 days after plan start/event date
65
Speak to listing agents of sold properties to see if they have gathered any leads that are candidates for your home.
To-do
5 days after plan start/event date
66
FB + Instagram promosTo-do
5 days after plan start/event date
67
place ad in homes and landTo-do
5 days after plan start/event date
68
Condo? Place listing at mail roomTo-do
5 days after plan start/event date
69
Post multimedia brochure on listingTo-do
5 days after plan start/event date
70
Finances Spreadsheet request from mortgage personTo-do
5 days after plan start/event date
71
send online listing stats / report (realtorlink)To-do
5 days after plan start/event date
72
Load to Juwai.comTo-do
5 days after plan start/event date
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doorknock - invite to neighboursTo-do
6 days after plan start/event date
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Realtors sneak peak email -To-do
6 days after plan start/event date
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POST TO ALL FACEBOOK GROUPS - https://www.facebook.com/groups/?category=groups . + look for local groups- if they dont exist then create
To-do
6 days after plan start/event date
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Load to Sydicated network?To-do
6 days after plan start/event date
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Set price reduction reminders in CalendarTo-do
7 days after plan start/event date
78
Homes and Land AdTo-do
7 days after plan start/event date
79
Run reverse prospecting - send emailTo-do
7 days after plan start/event date
80
Target area? Just listed cardTo-do
8 days after plan start/event date
81
Ensure listing looks right on boardsTo-do
8 days after plan start/event date
82
Blast to social media + email to agents in DB and top agents in neighbourhoodTo-do
8 days after plan start/event date
83
call all agents who have recently had a listing in the area - pickup any buyers?To-do
10 days after plan start/event date
84
Research nearby new builds. place at listing. Price per square footEmail
10 days after plan start/event date
85
MESSAGE TO ALL REALTORS WHO HAVE SOLD IN AREA over last yearTo-do
11 days after plan start/event date
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Does this listing require international marketing ?To-do
15 days after plan start/event date
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sold update to neighboursTo-do
15 days after plan start/event date
88
reducing price? Ensure taken down/ repostedTo-do
16 days after plan start/event date
89
assign to "Sold the listing" activity planTo-do
18 days after plan start/event date
90
Facebook / google campaign #2 (VIDEO https://goodlifeteam.wistia.com/medias/7g3muoajhm) + (GUIDE https://drive.google.com/file/d/0B-YOHx98JD6yR3JCb0ZRaVVweUU/view?usp=sharing)
To-do
20 days after plan start/event date
91
Listing stale? Change the wordingTo-do
22 days after plan start/event date
92
Do reverse prospect search + follow upTo-do
22 days after plan start/event date
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