Key Structured Data Events
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ItemAnnouncement DateEffective DateAnnouncement URL 1Announcement URL 2Reference URL 1Reference URL 2Discussion URL 1Discussion URL 2Vocabulary or StandardSyntax(es) or Format(s)OrganizationNotes
2
schema.org v6.0 released22 Jan. 202022 Jan. 2020
http://blog.schema.org/2020/01/schemaorg-60.html
https://schema.org/docs/releases.html#v6.0
https://thegraphlounge.com/schema-org-6-0-released/
schema.orgJSON-LD, Microdata, RDFaschema.org
3
schema.org v5.0 released1 Nov. 20191 Nov. 2019Not announced
https://schema.org/docs/releases.html#v5.0
https://webschemas.org/docs/releases.html
schema.orgJSON-LD, Microdata, RDFaschema.org
4
schema.org v4.0 released15 Oct. 201915 Oct. 2019Not announced
https://schema.org/docs/releases.html
https://schema.org/version/5.0/schema-all.html
https://twitter.com/danbri/status/1184123097454170113
schema.orgJSON-LD, Microdata, RDFaschema.org
5
Google adds support for video segments, ItemList-faciliated video carousels17 Sep. 201917 Sep. 2019
https://www.blog.google/products/search/key-moments-video-search/
https://developers.google.com/search/docs/data-types/video
https://twitter.com/aaranged/status/1174349803976740864
schema.orgJSON-LD, Microdata, RDFaGoogle
6
Google adds support for movie rich result mobile carousels5 Sep. 20195 Sep. 2019Not announced
https://developers.google.com/search/docs/data-types/movie
https://developers.google.com/search/docs/data-types/carousel
https://twitter.com/aaranged/status/1170022930798923778
schema.orgJSON-LD, Microdata, RDFaGoogle
7
Google adds support for job training and education programs in search results28 Aug. 201928 Aug. 2019
https://www.blog.google/products/search/pathways-job-training-search-virginia/
https://www.blog.google/products/search/introducing-pathways-job-search/
https://developers.google.com/search/docs/data-types/job-training
https://jobs.google.com/pathways/
https://groups.google.com/forum/#!category-topic/semantic-search-marketing/schemaorg/search-engine-rich-results-and-search-verticals/36qkvlRlePc
https://twitter.com/aaranged/status/1167527512722702336
JSON-LD, Microdata, RDFaGoogle
8
schema.org v3.9 released1 Aug. 20191 Aug. 2019Not announced
https://schema.org/docs/releases.html#v3.9
https://github.com/schemaorg/schemaorg/issues/2306
https://mobile.twitter.com/rjw/status/1156918534158598144
schema.orgJSON-LD, Microdata, RDFaschema.org
9
schema.org v3.8 released1 Jul. 20191 Jul. 2019Not announced
https://schema.org/docs/releases.html#v3.8
https://github.com/schemaorg/schemaorg/issues/2272
schema.orgJSON-LD, Microdata, RDFaschema.org
10
schema.org v3.7 released1 Jun. 20191 Jun. 2019Not announced
https://schema.org/docs/releases.html#v3.7
https://github.com/schemaorg/schemaorg/issues/2239
schema.orgJSON-LD, Microdata, RDFaschema.org
11
Google adds support for FAQs and how-to content8 May 20198 May 2019
https://webmasters.googleblog.com/2019/05/new-in-structured-data-faq-and-how-to.html
https://developers.google.com/search/docs/data-types/how-to
https://developers.google.com/search/docs/data-types/faqpage
https://twitter.com/aaranged/status/1126167621416579072
schema.orgJSON-LD, Microdata, RDFaGoogle
12
schema.org v3.6 released1 May 20191 May 2019
https://lists.w3.org/Archives/Public/public-schemaorg/2019May/0001.html
https://schema.org/docs/releases.html#3.6
https://github.com/schemaorg/schemaorg/issues/2193
https://twitter.com/aaranged/status/1123646067344457728
schema.orgJSON-LD, Microdata, RDFaschema.org
13
schema.org v3.5 released2 Apr. 20191 Apr. 2019
https://lists.w3.org/Archives/Public/public-schemaorg/2019Apr/0000.html
http://blog.schema.org/2019/04/schemaorg-35-simpler-extension-model.html
https://schema.org/docs/releases.html#v3.5
https://github.com/schemaorg/schemaorg/issues/2052
https://twitter.com/aaranged/status/1113114952645042181
schema.orgJSON-LD, Microdata, RDFaschema.org
14
Google adds support for for livestream videos5 Dec. 20185 Dec. 2018
https://webmasters.googleblog.com/2018/12/introducing-indexing-api-and-structured.html
https://developers.google.com/search/docs/data-types/livestream
https://developers.google.com/search/apis/indexing-api/v3/quickstart
https://twitter.com/aaranged/status/1070452416510709760
schema.org, Google Indexing API
JSON-LD, Microdata, RDFaGoogle
15
Google expands JobPosting with properties applicantLocationRequirements and jobLocationType4 Dec. 20184 Dec. 2018Not announced
https://developers.google.com/search/docs/data-types/job-posting
https://groups.google.com/forum/#!category-topic/semantic-search-marketing/structured-data-markup---general/schemaorg/search-engine-rich-results-and-search-verticals/QhDW8R3uLMU
https://twitter.com/aaranged/status/1070411393717854208
schema.orgJSON-LD, Microdata, RDFaGoogle
16
Google adds support for Q&A Pages3 Dec. 20183 Dec. 2018
https://webmasters.googleblog.com/2018/12/rich-results-expands-for-question.html
https://developers.google.com/search/docs/data-types/qapage
https://groups.google.com/forum/#!category-topic/semantic-search-marketing/CGikaSdvYJw
https://twitter.com/aaranged/status/1069657012852555776
schema.orgJSON-LD, Microdata, RDFaGoogle
17
Facebook adds support for creating an ecommerce catolog with schema.org20 Nov. 201820 Nov. 2018Not announced
https://www.facebook.com/business/help/887775018036966
https://twitter.com/vberkel/status/1064954733104955393
schema.org, Open Graph Protocol
Open Graph Protocol, Microdata, JSON-LD
Facebook
18
Google releases beta version of the Fact Check Markup Tool2 Oct. 20182 Oct. 2018
https://www.datacommons.org/blog
https://schema.org/ClaimReview
https://developers.google.com/search/docs/data-types/factcheck
https://www.poynter.org/news/google-building-search-engine-fact-checks
schema.orgJSON, JSON-LDGoogle
19
Google adds support for access-rights related image metadata in Google Images27 Sep. 201827 Sep. 2018
https://www.blog.google/products/search/image-rights-metadata-google-images/
https://iptc.org/std/photometadata/specification/IPTC-PhotoMetadata#creator
https://iptc.org/std/photometadata/specification/IPTC-PhotoMetadata#credit-line
IPTC Photo Metadata Standard
Adobe-XMP, ISO-XMP, IPTC-IIM, JSON Schema
Google, CEPIC, IPTC
20
Google adds AMP log and AMP story metadata requirements for AMP articles20 Sep. 201820 Sep. 2018Not announced
https://developers.google.com/search/docs/data-types/article
https://www.ampproject.org/docs/reference/components/amp-story
https://plus.google.com/106943062990152739506/posts/YS1e8a6TtoV
schema.org, AMPJSON-LD, Microdata, RDFaGoogle
21
Google launches Dataset Search5 Sep. 20185 Sep. 2018
https://www.blog.google/products/search/making-it-easier-discover-datasets/
https://developers.google.com/search/docs/data-types/dataset
schema.orgJSON-LD, Microdata, RDFaGoogle
22
Google adds recommendation to add datePublished and dateModified to non-AMP articles31 Jul. 201831 Jul. 2018Not announced
https://developers.google.com/search/docs/data-types/article
https://plus.google.com/106943062990152739506/posts/J182Sd29vcz
schema.orgJSON-LD, Microdata, RDFaGoogle
23
Google announces support for information from datasets in its search results31 Jul. 201831 Jul. 2018
https://www.blog.google/outreach-initiatives/google-news-initiative/making-it-easier-discover-data-search/
https://developers.google.com/search/docs/data-types/dataset
http://schema.org/Dataset
https://plus.google.com/106943062990152739506/posts/R17fePy8H9A
schema.orgJSON-LD, Microdata, RDFaGoogle
24
Google enhances events rich results in the US26 Jul. 201826 Jul. 2018
https://www.blog.google/products/search/new-google-events-search/
https://developers.google.com/search/docs/data-types/event
https://plus.google.com/106943062990152739506/posts/9ZN3fGqDCUQ
schema.orgJSON-LD, Microdata, RDFaGoogle
25
Google announces beta program for Google News publishers to mark up speakable content24 Jul. 201824 Jul. 2018
https://webmasters.googleblog.com/2018/07/hey-google-whats-latest-news.html
https://developers.google.com/search/docs/data-types/speakable
https://pending.schema.org/speakable
https://plus.google.com/106943062990152739506/posts/E5HS4Cr2YGk
schema.orgJSON-LD, Microdata, RDFaGoogle
26
Google adds beta support for tabular datasets11 Jul. 201811 Jul. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/dataset
https://www.w3.org/ns/csvw
https://plus.google.com/106943062990152739506/posts/3YE2zfhfis3
schema.org, CSVW Namespace Vocabulary
JSON-LDGoogle
27
Google adds recipe suppport to the Job postings status report, now the Rich result status report25 Jun. 201825 Jun. 2018
https://webmasters.googleblog.com/2018/06/new-url-inspection-tool-more-in-search.html
https://support.google.com/webmasters/answer/7552505
https://plus.google.com/106943062990152739506/posts/VbGCo6Qpjmv
schema.orgJSON-LD, Microdata, RDFaGoogle
28
Google releases Indexing API for job posting pages that include job posting structured data26 Jun. 201826 Jun. 2018
https://webmasters.googleblog.com/2018/06/introducing-indexing-api-for-job.html
https://developers.google.com/search/docs/data-types/job-posting
https://developers.google.com/search/apis/indexing-api/
https://plus.google.com/106943062990152739506/posts/WyHbpoF73ce
schema.orgJSON-LD, Microdata, RDFaGoogle
29
schema.org v3.4 released14 Jun. 201814 Jun. 2018
https://github.com/schemaorg/schemaorg/issues/1891#issuecomment-397469023
https://schema.org/docs/releases.html#v3.4
https://plus.google.com/+RichardWallisDataLiberate/posts/TMBbBCzckf5
schema.orgJSON-LD, Microdata, RDFaschema.org
30
Google introduces Media Actions and a supporting JSON-LD data feed for Media Actions12 Jun. 201812 Jun. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/media
https://developers.google.com/actions/media
https://plus.google.com/106943062990152739506/posts/jHJPuu5rfcj
schema.org, schema.googleapis.com
JSON-LDGoogle
31
Bing markup validator adds support for JSON-LD2 Aug. 201812 Jun. 2018
https://blogs.bing.com/webmaster/august-2018/Introducing-JSON-LD-Support-in-Bing-Webmaster-Tools
Not announced
https://www.bing.com/toolbox/markup-validator
https://plus.google.com/106943062990152739506/posts/52cb6wUHJiX
https://twitter.com/AlexisKSanders/status/1006571713063092224
schema.orgJSON-LDBing
32
Google adds support for employer aggregate rating4 Jun. 20184 Jun. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/employer-rating
https://twitter.com/aaranged/status/1003724079491215362
schema.orgJSON-LD, Microdata, RDFaGoogle
In its example Google uses the type schema.org/EmployerAggregateRating, though as of 4 June 2018 this does not exist in schema.org core, in pending, or in an extension
33
Google releases preview tool for podcasts25 Apr. 201825 Apr. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/podcast
https://search.google.com/devtools/podcast/preview
https://plus.google.com/106943062990152739506/posts/TBzLhytBDt3
RSS 2.0 (extended)Google
Non-fuctional as of 26 Apr 2018, as per Discussion URL 1; preview information and button removed 27 Apr 2018
34
Bing confirms support for JSON-LD2 Mar. 20182 Mar. 2018Not announcedNot announced
https://plus.google.com/106943062990152739506/posts/6rDgpecHzGb
https://searchengineland.com/bing-confirmed-support-json-ld-formatted-schema-org-markup-293508
JSON-LDBing
As per the referenced dicussion URLs, this apparent support of JSON-LD has not yet been reflected in Bing's structured data documentation
35
Google removes page on "Search live coverage carousel (BETA)"2 Mar. 20182 Mar. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/live-coverage
https://drive.google.com/file/d/1ozxdc5EU4xgU44-BtJ9VolCfj0IfZ6i8/view?usp=sharing
JSON-LD, Microdata, RDFa, AMPGoogle
Reference URL 2 is a cache of the page
36
Google increases the mimimum recommended size for AMP articles7 Feb. 20187 Feb. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/article
https://plus.google.com/106943062990152739506/posts/fJYtPL9t8Ak
schema.orgJSON-LD, Microdata, RDFaGoogle
37
Google adds explicit Job Posting markup for jobs that can be performed remotely7 Feb. 20187 Feb. 2018Not announcedNot announced
https://developers.google.com/search/docs/data-types/job-posting
https://plus.google.com/106943062990152739506/posts/iwB7SakFMEU
schema.orgJSON-LD, Microdata, RDFaGoogle
38
Google Assistant adds support for podcasts, recipes and news9 Jan. 20189 Jan. 2018Not announcedNot announced
https://developers.google.com/actions/content-actions/
http://www.seoskeptic.com/google-assistant-now-natively-supports-podcasts-recipes-news/
https://plus.google.com/106943062990152739506/posts/dzzwSnQbDj7
schema.org, RSSJSON-LD, Microdata, RDFaGoogle
39
Bing states they may display an image specified by og:image in Bing News results27 Dec. 201727 Dec. 2017Not announcedNot announced
https://www.bing.com/webmaster/help/marking-up-your-site-with-structured-data-3a93e731
Open Graph Protocol<meta> tagBing
40
Google releases new structured data testing tool in beta, Rich Results Test19 Dec. 201719 Dec. 2017
https://webmasters.googleblog.com/2017/12/rich-results-tester.html
https://search.google.com/test/rich-results
https://support.google.com/webmasters/answer/7445569
https://plus.google.com/106943062990152739506/posts/79nZR8RBydh
http://www.seoskeptic.com/google-rich-results-test/
schema.orgJSON-LD, Microdata, RDFaGoogle
41
Google allows third-party job sites to specify a hiring organization's logo29 Nov. 201729 Nov. 2017Not announcedNot announced
https://developers.google.com/search/docs/data-types/job-postings
https://developers.google.com/search/docs/data-types/logo
https://plus.google.com/106943062990152739506/posts/YAP6cB2VHBP
schema.orgJSON-LD, Microdata, RDFaGoogle
42
Google add support for trust indicator labels for news organizations16 Nov. 201716 Nov. 2017
https://www.blog.google/topics/journalism-news/sorting-through-information-help-trust-project/
https://thetrustproject.org/launch/
http://schema.org/NewsMediaOrganization
http://schema.org/docs/news.html
https://plus.google.com/106943062990152739506/posts/XSijbay4UG4
schema.orgJSON-LD, Microdata, RDFa
Google, The Trust Project
43
Google adds support for information about occupations15 Nov. 201715 Nov. 2017
https://www.blog.google/products/search/new-tools-make-your-job-search-simpler/
https://webmasters.googleblog.com/2017/11/make-your-sites-complete-jobs.html
https://developers.google.com/search/docs/data-types/occupation
http://schema.org/Occupation
https://plus.google.com/106943062990152739506/posts/B7PLTf41An6
schema.org, schema.googleapis.com
JSON-LD, Microdata, RDFaGoogle
44
Google enhances job postings with more detailed salary, location and application information15 Nov. 201715 Nov. 2017
https://www.blog.google/products/search/new-tools-make-your-job-search-simpler/
https://webmasters.googleblog.com/2017/11/make-your-sites-complete-jobs.html
https://developers.google.com/search/docs/data-types/job-postings
http://schema.org/JobPosting
https://plus.google.com/106943062990152739506/posts/B7PLTf41An6
schema.orgJSON-LD, Microdata, RDFaGoogle
45
Google Merchant Center augments structured data with advanced data extractors for automatic item updates
27 Oct. 201727 Oct. 2017Not announcedNot announced
https://support.google.com/merchants/answer/3246284
https://plus.google.com/106943062990152739506/posts/Z46oDeMeL13
Advanced data extractorsn/aGoogle
46
Google introduces structured data for paywalled content1 Oct. 20171 Oct. 2017
https://webmasters.googleblog.com/2017/10/enabling-more-high-quality-content.html
https://www.blog.google/topics/journalism-news/driving-future-digital-subscriptions/
https://developers.google.com/search/docs/data-types/paywalled-content
https://support.google.com/webmasters/answer/7532484
https://plus.google.com/106943062990152739506/posts/DMGxTG74d8o
schema.org, CSSJSON-LDGoogle
47
schema.org v3.3 released14 Aug. 201714 Aug. 2017
https://lists.w3.org/Archives/Public/public-schemaorg/2017Aug/0012.html
http://schema.org/version/3.3/
http://schema.org/docs/releases.html#v3.3
https://plus.google.com/106943062990152739506/posts/6w4cQE39AWc
schema.orgJSON-LD, Microdata, RDFaschema.org
48
Google introduces "badges" for image search on Android and mobile results1 Aug. 20171 Aug. 2017
https://www.blog.google/products/search/new-badges-help-you-discover-and-take-action-image-search/
https://webmasters.googleblog.com/2017/08/badges-on-image-search-help-users-find.html
schema.orgJSON-LD, Microdata, RDFaGoogle
49
Bing introduces support for Fact Check using ClaimReview14 Sep. 201726 Jul. 2017
https://blogs.bing.com/Webmaster-Blog/September-2017/Bing-adds-Fact-Check-label-in-SERP-to-support-the-ClaimReview-markup
https://www.bing.com/webmaster/help/marking-up-your-site-with-structured-data-3a93e731
https://plus.google.com/106943062990152739506/posts/fSrfHTomffZ
https://plus.google.com/106943062990152739506/posts/ZVdx6H3j7BU
schema.orgMicrodata, Microformats, RDFaBing
50
Google introduces "enriched search results"20 Jun. 201720 Jun. 2017
https://webmasters.googleblog.com/2017/06/connect-to-job-seekers-with-google.html
https://support.google.com/webmasters/answer/7407437
https://plus.google.com/106943062990152739506/posts/ZCoTKtowgew
schema.orgJSON-LD, Microdata, RDFaGoogle
51
Google introduces job listings enriched search results20 Jun. 201720 Jun. 2017
https://webmasters.googleblog.com/2017/06/connect-to-job-seekers-with-google.html
https://blog.google/products/search/connecting-more-americans-jobs/
https://developers.google.com/search/docs/data-types/job-postings
https://support.google.com/webmasters/answer/7388807?hl=en&ref_topic=3309300
https://plus.google.com/106943062990152739506/posts/ZCoTKtowgew
schema.org, XML sitemaps, RSS, Atom
JSON-LD, Microdata, RDFaGoogle
52
Google broadens range of author property for Article to include Organization24 Apr. 201724 Apr. 2017Not announcedNot announced
https://developers.google.com/search/docs/data-types/articles
https://plus.google.com/106943062990152739506/posts/ZyehVjnwyrM
schema.orgJSON-LD, Microdata, RDFaGoogle
53
Google introduces "Similar items" in Image Search10 Apr. 201710 Apr. 2017
https://webmasters.googleblog.com/2017/04/similar-items-rich-products-feature-on.html
https://twitter.com/Google/status/820019532454621185
https://developers.google.com/search/docs/data-types/products
https://plus.google.com/106943062990152739506/posts/1iY2pwwv8Wg
https://www.pmg.com/blog/similar-items-in-google-image-search/
schema.orgJSON-LD, Microdata, RDFaGoogle
As per Announcment URL 2, this was "announced" 13 Jan. 2017, but structured data guidelines and further information wasn't provided until later. Via https://twitter.com/JuliaEnthoven/status/852317416478527488
54
Google announces that Fact Check is available globally7 Apr. 20177 Apr. 2017
https://www.blog.google/products/search/fact-check-now-available-google-search-and-news-around-world/
https://developers.google.com/search/docs/data-types/factcheck
https://support.google.com/news/publisher/answer/4582731?hl=en#fact-checking
https://www.seroundtable.com/google-fact-check-23670.html
schema.orgJSON-LD, Microdata, RDFaGoogle
55
Google introduces structured data guidelines for data type "Fact Check"6 Apr. 20176 Apr. 2017
https://www.blog.google/products/search/fact-check-now-available-google-search-and-news-around-world/
https://developers.google.com/search/docs/data-types/factcheck
https://support.google.com/news/publisher/answer/4582731?hl=en#fact-checking
https://plus.google.com/106943062990152739506/posts/29zz1UTuq3r
schema.orgJSON-LD, Microdata, RDFaGoogle
56
Google Merchant Center adds JSON-LD support28 Mar. 201728 Mar. 2017Not announcedNot announced
https://support.google.com/merchants/answer/6069143?hl=en
https://support.google.com/merchants/answer/7331077
https://plus.google.com/+MarthavanBerkelCanada/posts/bggfX9kKWvZ
schema.orgJSON-LD, MicrodataGoogle
Date is that of the YouTube video https://www.youtube.com/watch?v=A8Cuy0beJgY, which shows JSON-LD, embedded on the page https://support.google.com/merchants/answer/6069143
57
schema.org v3.2 released23 Mar. 201723 Mar. 2017
http://blog.schema.org/2017/03/schemaorg-32-release-courses-fact.html
http://schema.org/version/3.2/
http://schema.org/docs/releases.html#v3.2
https://plus.google.com/+RichardWallisDataLiberate/posts/UWCxjBancs9
schema.orgJSON-LD, Microdata, RDFaschema.org
58
Google introduces rich results for podcasts22 Mar. 201722 Mar. 2017Not announcedNot announced
https://developers.google.com/search/docs/data-types/podcasts
https://plus.google.com/106943062990152739506/posts/WGBHutAQpqe
RSS 2.0 (extended)RSS 2.0 (extended)Google
59
Google renames "Science Datasets" data type to "Datasets"23 Feb. 201723 Feb. 2017Not announcedNot announced
https://developers.google.com/search/docs/data-types/datasets
https://plus.google.com/106943062990152739506/posts/VxjuH3oNEmy
schema.orgJSON-LD, Microdata, RDFaGoogle
60
Google Structured Data Testing Tool adds support for multi-typed entities3 Feb. 20173 Feb. 2017
https://lists.w3.org/Archives/Public/public-schemaorg/2017Feb/0001.html
https://plus.google.com/+MarkvanBerkelHunch/posts/RFkEsqzr61T
schema.orgJSON-LD, Microdata, RDFaGoogle
61
Google says "profanity and vulgar language" in reviews are "discouraged"22 Dec. 201622 Dec. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/reviews
https://plus.google.com/106943062990152739506/posts/GRdSDxGjDkS
schema.orgJSON-LD, Microdata, RDFaGoogle
62
Google says "profanity and vulgar language" in reviews are "prohibited"15 Dec. 201615 Dec. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/reviews
https://plus.google.com/106943062990152739506/posts/a6VCdGQNFYf
schema.orgJSON-LD, Microdata, RDFaGoogle
63
Google adds support for the display of product information in image search13 Dec. 201613 Dec. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/products
https://plus.google.com/106943062990152739506/posts/a6VCdGQNFYf
schema.orgJSON-LD, Microdata, RDFaGoogle
64
Google adds support for "buy e-book" links in book Knowledge Graph cards3 Dec. 20163 Dec. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/books
https://plus.google.com/106943062990152739506/posts/3goWVWmMNFa
http://www.thesempost.com/google-adds-buy-e-book-options-book-knowledge-panels/
schema.orgJSON-LD, Microdata, RDFaGoogle
65
Google separates AMP and non-AMP structured data requirements for articles17 Nov. 201617 Nov. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/articles
https://plus.google.com/106943062990152739506/posts/XkZmPzxVpnE
schema.orgJSON-LD, Microdata, RDFa, AMPGoogle
With this structured data is now explicitly required for AMP articles to appear in rich results
66
Google pilots support for AMP host-specific lists for restaurants21 Nov. 201616 Nov. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/local-businesses
https://plus.google.com/106943062990152739506/posts/f9uXcHJRToR
schema.orgJSON-LD, Microdata, RDFa, AMPGoogle
67
Google extends rich card support to online courses, local restaurants16 Nov. 201616 Nov. 2016
https://webmasters.googleblog.com/2016/11/rich-cards-expands-to-more-verticals.html
https://developers.google.com/search/docs/data-types/local-businesses#restaurant-lists
https://developers.google.com/search/docs/data-types/courses
schema.orgJSON-LD, Microdata, RDFaGoogle
68
Google makes AMP a requirement for host-specific lists16 Nov. 201616 Nov. 2016Not announcedNot announced
https://developers.google.com/search/docs/guides/mark-up-listings
https://plus.google.com/106943062990152739506/posts/XYUry9SYQmC
schema.orgJSON-LD, Microdata, RDFa, AMPGoogle
69
Google drops image markup requirement for recipe and movie rich cards14 Oct. 201614 Oct. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/recipes
https://developers.google.com/search/docs/data-types/tv-movies
schema.orgJSON-LD, Microdata, RDFaGoogle
An image somewhere on the page is still required, but it no longer needs to be explicitly declared with structured data markup
70
Google News introduces the "Fact check" label13 Oct. 201613 Oct. 2016
https://blog.google/topics/journalism-news/labeling-fact-check-articles-google-news/
https://support.google.com/news/publisher/answer/4582731#fact-checking
https://plus.google.com/communities/103048251221048356778
schema.orgJSON-LD, Microdata, RDFaGoogle
At time of announcement, ClaimReview and claimReviewed still in pending.schema.org
71
Google pilots support for dataset metadata23 Sep. 201623 Sep. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/datasets
https://plus.google.com/106943062990152739506/posts/KfMWxB88nnU
schema.orgJSON-LD, Microdata, RDFaGoogle
At time of announcement, variablesMeasured still in pending.schema.org
72
Google introduces rich snippets for courses12 Sep. 201612 Sep. 2016Not announcedNot announced
https://developers.google.com/search/docs/guides/search-gallery#courses
http://pending.schema.org/Course
https://plus.google.com/+KenichiSuzuki/posts/A6AqqJCmWpG
schema.orgJSON-LD, Microdata, RDFaGoogle
73
Bing improves autocomplete suggestions for academic papers and movies9 Sep. 20169 Sep. 2016
http://blogs.bing.com/search-quality-insights/September-2016/more-intelligent-autocomplete
http://blumenthals.com/blog/2016/09/11/thoughts-on-the-recent-rollout-of-aggregate-reviews-snippets-critic-reviews-in-google-serps/
n/an/aBing
74
Google introduces aggregated user reviews, critic reviews in local Knowlege Panel7 Sep. 20167 Sep. 2016
https://webmasters.googleblog.com/2016/09/showcase-your-sites-reviews-in-search.html
https://developers.google.com/search/docs/data-types/reviews#review-snippet-guidelines
https://developers.google.com/search/docs/data-types/reviews#review-subject-properties
schema.orgJSON-LD, Microdata, RDFaGoogle
75
Freebase API shuts down16 Dec. 201431 Aug. 2016
https://plus.google.com/109936836907132434202/posts/bu3z2wVqcQc
https://groups.google.com/forum/#!topic/freebase-discuss/WEnyO8f7xOQ
https://developers.google.com/freebase/
FreebaseAPIGoogle
76
Google introduces the search live coverage carousel29 Aug. 201629 Aug. 2016Not announcedNot announced
https://developers.google.com/search/pilot/open/live-coverage
https://plus.google.com/106943062990152739506/posts/6CZS3XjxGU9
schema.orgJSON-LD, Microdata, RDFaGoogle
Exact structured data specifications not provided at release
77
Google adds JSON-LD support for breadcrumbs12 Aug. 201612 Aug. 2016
https://twitter.com/JohnMu/status/764035280273829889
https://plus.google.com/106943062990152739506/posts/Lpds5w6LwwA
schema.orgJSON-LDGoogle
78
schema.org v3.1 released9 Aug. 20169 Aug. 2016
http://blog.schema.org/2016/08/schemaorg-update-hotels-datasets-health.html
http://schema.org/version/3.1/
http://www.seoskeptic.com/hospitality-structured-markup-schema-org-optimization/
https://plus.google.com/+BradBrewer/posts/YELAT6RjK7R
schema.orgJSON-LD, Microdata, RDFaschema.org
79
Google introduces Top Places Lists4 Aug. 20164 Aug. 2016
https://search.googleblog.com/2016/08/never-miss-must-try-with-google-search.html
https://developers.google.com/search/pilot/open/top-places-lists
http://www.seoskeptic.com/google-now-supports-critic-reviews-local-businesses/
schema.orgJSON-LD, Microdata, RDFaGoogle
Included here provisionally, as it's yet not clear as to whether or not this feature has any structured data requirements
80
Google adds back critic reviews, expands them to include local businesses4 Aug. 20164 Aug. 2016
https://search.googleblog.com/2016/08/never-miss-must-try-with-google-search.html
http://www.seoskeptic.com/google-now-supports-critic-reviews-local-businesses/
https://developers.google.com/search/docs/data-types/reviews
http://www.seoskeptic.com/google-now-supports-critic-reviews-local-businesses/
http://searchengineland.com/google-critic-reviews-open-255692
schema.orgVariousGoogle
81
Google enumerates data types eligible for review rich features4 Aug. 20164 Aug. 2016
https://search.googleblog.com/2016/08/never-miss-must-try-with-google-search.html
https://developers.google.com/search/docs/data-types/reviews
http://www.seoskeptic.com/google-now-supports-critic-reviews-local-businesses/
schema.orgVariousGoogle
82
Google removes structured data requirements for AMP4 Aug. 20163 Aug. 2016
https://plus.google.com/u/0/+GoogleWebmasters/posts/QyZsHe72b9M
https://support.google.com/webmasters/answer/6211453?hl=en
https://www.seroundtable.com/google-amp-error-report-structured-data-errors-22476.html
schema.orgAMP HTMLGoogle
83
Google rich cards and rich results introduced17 May 201617 May 2016
https://webmasters.googleblog.com/2016/05/introducing-rich-cards.html
https://developers.google.com/search/docs/guides/search-features
https://developers.google.com/search/docs/guides/
http://www.seoskeptic.com/rich-cards-and-googles-structured-data-restructuring/
VariousVariousGoogle
84
Google Shopping requires GTIN, Brand for all products8 Feb. 201616 May 2016
https://support.google.com/merchants/answer/6352134
https://support.google.com/merchants/answer/160161
https://support.google.com/merchants/answer/188494
Google Shopping Product FeedFeed (TXT, XML), APIGoogle Shopping
For merchants targeting Australia, Brazil, the Czech Republic, France, Germany, Italy, Japan, the Netherlands, Spain, Switzerland, the UK, or the US
85
Google Structured Data Testing Tool updated (2016 update)12 May 201612 May 2016
https://webmasters.googleblog.com/2016/05/introducing-rich-cards.html
https://search.google.com/structured-data/testing-tool
https://developers.google.com/structured-data/sdtt/
http://www.seoskeptic.com/google-structured-data-testing-tool-updated/
https://plus.google.com/+KenichiSuzuki/posts/Q7VWXRHYr7z
VariousVariousGoogle
86
schema.org v3.0 released4 May 20164 May 2016
https://lists.w3.org/Archives/Public/public-schemaorg/2016May/0032.html
http://schema.org/version/3.0/
http://schema.org/docs/releases.html
https://plus.google.com/106943062990152739506/posts/Crz9YgcqEsi
schema.orgVariousschema.org
87
Freebase API goes into read-only mode16 Dec. 20142 May 2016
https://plus.google.com/109936836907132434202/posts/bu3z2wVqcQc
https://groups.google.com/forum/#!topic/freebase-discuss/WEnyO8f7xOQ
https://developers.google.com/freebase/
FreebaseAPIGoogle
88
Freebase.com shuts down16 Dec. 20142 May 2016
https://plus.google.com/109936836907132434202/posts/bu3z2wVqcQc
https://groups.google.com/forum/#!topic/freebase-discuss/WEnyO8f7xOQ
https://developers.google.com/freebase/
Freebasen/aGoogle
89
Web Data Commons Nov. 2015 Corpus released25 Apr. 201625 Apr. 2016
https://plus.google.com/+RobertMeusel/posts/H2yVfkZZyMa
http://webdatacommons.org/structureddata/2015-11/stats/stats.html
Web Data Commons
JSON-LD, Microdata, RDFa, Microformats
Web Data Commons
90
Image alt support added to Twitter cards26 Mar. 201626 Mar. 2016
https://blog.twitter.com/2016/alt-text-support-for-twitter-cards-and-the-rest-api
https://dev.twitter.com/cards/markup
Twitter CardsTwitter CardsTwitter
91
Google launches "Top Stories with AMP"24 Feb. 201624 Feb. 2016
https://googleblog.blogspot.ca/2016/02/amping-up-in-mobile-search.html
https://developers.google.com/structured-data/carousels/top-stories
http://www.seoskeptic.com/top-stories-with-amp-added-to-google-structured-data-site/
schema.org, AMPJSON-LD, MicrodataGoogle
92
Pinterest movie rich pins updated23 Feb. 201623 Feb. 2016
https://blog.pinterest.com/en/how-win-oscar-party
https://developers.pinterest.com/docs/rich-pins/movies/
http://thenextweb.com/insider/2016/02/23/pinterest-makes-its-recipe-and-movie-pins-much-more-data-rich/#gref
schema.orgMicrodataPinterest
93
Pinterest recipe rich pins updated23 Feb. 201623 Feb. 2016
https://blog.pinterest.com/en/how-win-oscar-party
https://developers.pinterest.com/docs/rich-pins/recipes/
http://thenextweb.com/insider/2016/02/23/pinterest-makes-its-recipe-and-movie-pins-much-more-data-rich/#gref
schema.org, hRecipeMicrodata, hRecipePinterest
94
GS1 Smart Search and GS1 Web Vocabulary launched22 Feb. 201622 Feb. 2016
http://blog.schema.org/2016/02/gs1-milestone-first-schemaorg-external.html
http://www.gs1.org/gs1-smartsearch
http://www.gs1.org/gs1-smartsearch/1-5
GS1 Web VocabularyJSON-LDGS1
See implementation guide at: http://www.gs1.org/docs/gs1-smartsearch/GS1_SmartSearch_Implementation_Guideline.pdf
95
Product rich snippets in Google search results - JSON-LD3 Feb. 20163 Feb. 2016
https://plus.google.com/+JohnMueller/posts/5ivUfWzdHX4
https://developers.google.com/structured-data/rich-snippets/products#about_product_offers
schema.orgJSON-LD, Microdata, RDFaGoogle
96
Review rich snippets in Google search results - JSON-LD3 Feb. 20163 Feb. 2016
https://plus.google.com/+JohnMueller/posts/5ivUfWzdHX4
https://developers.google.com/structured-data/rich-snippets/reviews
schema.orgJSON-LD, Microdata, RDFaGoogle
97
Google changes image property use for BreadcrumbList from "required" to "optional"26 Jan. 201626 Jan. 2016Not announcedNot announced
https://developers.google.com/search/docs/data-types/breadcrumbs
https://plus.google.com/106943062990152739506/posts/9Y1R6o6THHZ
schema.orgJSON-LD, Microdata, RDFaGoogle
98
Facebook adds Audience Optimization tags for Instant Articles21 Jan. 201621 Jan. 2016
https://media.fb.com/2016/01/21/introducing-audience-optimization/
https://developers.facebook.com/docs/instant-articles/reference/article
https://www.facebook.com/facebookmedia/get-started/audience-optimization
http://www.socialmediaexaminer.com/facebook-audience-optimization-what-marketers-need-to-know/
Facebook Instant ArticlesPOSH, APIFacebook
99
OpenLink Structured Data Sniffer released on Chrome Store16 Dec. 201516 Dec. 2015
https://lists.w3.org/Archives/Public/public-lod/2015Dec/0031.html
https://chrome.google.com/webstore/detail/openlink-structured-data/egdaiaihbdoiibopledjahjaihbmjhdj
VariousVariousOpenLink
100
Google Knowledge Graph Search API launched16 Dec. 201516 Dec. 2015
https://plus.google.com/109936836907132434202/posts/iY8NZGFF6DN
https://developers.google.com/knowledge-graph/
Google Knowledge GraphAPIGoogle
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