Central Lead Activity

	H	I	J	K	L	M	N	O	P	Q	R	S	T	U	V	X	Y	Z	AA	AB	AC	AD	AE	AF	AG	AH	AI	AJ	AK	AL	AN	AO	AP	AQ	AR	AS	AT	AU	AV	AW	AX	AY	AZ	BA	BB
1	2024 SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2024 PHONE CALLS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2024 WEB FORMS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS
2	DIRECT	161	254	60										475	7%	CLEVELAND - CENTRAL													0	#DIV/0!	CLEVELAND - CENTRAL													0	#DIV/0!
3	ORGANIC	288	444	140										872	13%	CLEVELAND - EAST													0	#DIV/0!	CLEVELAND - EAST													0	#DIV/0!
4	PAID	1828	1404	25										3257	50%	CLEVELAND - WEST													0	#DIV/0!	CLEVELAND - WEST													0	#DIV/0!
5	WASHMYWINDOWS	241	505	270										1016	16%	CLEVELAND - SOUTH													0	#DIV/0!	CLEVELAND - SOUTH													0	#DIV/0!
6	SOCIAL	29	39	20										88	1%	AKRON													0	#DIV/0!	AKRON													0	#DIV/0!
7	REFERRAL	8	675	110										793	12%	COLUMBUS													0	#DIV/0!	COLUMBUS													0	#DIV/0!
8	TOTALS	2555	3321	625	0	0	0	0	0	0	0	0	0	6501		CINCINNATI													0	#DIV/0!	CINCINNATI													0	#DIV/0!
9	CALLS	30	36	42	52									160		PITTSBURGH													0	#DIV/0!	PITTSBURGH													0	#DIV/0!
10	FORM FILLS	63	109	213										385		INDIANAPOLIS													0	#DIV/0!	INDIANAPOLIS													0	#DIV/0!
11	CONVERSIONS	93	145	255	52	0	0	0	0	0	0	0	0	545		TOLEDO													0	#DIV/0!	TOLEDO													0	#DIV/0!
12	CONVERSION %	3.6%	4.4%	40.8%	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	8.4%		TOTALS	0	0	0	0	0	0	0	0	0	0	0	0	0		TOTALS	0	0	0	0	0	0	0	0	0	0	0	0	0
13	GROWTH	151%	184%	120%	-74%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%			GROWTH	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	#DIV/0!	-100%	-100%	-100%	#DIV/0!	-100%	#DIV/0!		GROWTH	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%	-100%
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15	2023 SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2023 PHONE CALLS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2023 WEB FORMS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS
16	DIRECT	415	557	764	855	1610	1167	349	559	329	356	392	333	7686	25%	CLEVELAND - CENTRAL	57	133	181	181	250	238	226	202	207	231	290	128	2324	39%	CLEVELAND - CENTRAL	19	31	66	76	77	66	48	24	27	38	31	32	535	20%
17	ORGANIC	413	497	693	887	890	760	717	594	563	609	504	274	7401	24%	CLEVELAND - EAST	6	2	10	22	28	34	31	29	22	20	16	13	233	4%	CLEVELAND - EAST	4	8	14	33	23	26	28	34	27	58	84	16	355	13%
18	PAID	115	460	1318	440	816	807	1130	1020	967	995	1269	1456	10793	35%	CLEVELAND - WEST	1	0	0	3	4	1	3	3	6	3	1	1	26	0%	CLEVELAND - WEST	2	2	4	6	6	7	13	9	14	14	31	9	117	4%
19	WASHMYWINDOWS	242	265	375	399	436	400	301	323	201	277	308	243	3770	12%	CLEVELAND - SOUTH	1	6	20	18	31	29	29	12	10	30	14	7	207	3%	CLEVELAND - SOUTH	3	5	6	13	20	16	23	21	13	36	36	13	205	8%
20	SOCIAL	37	56	84	33	163	60	60	38	95	126	104	46	902	3%	AKRON	6	22	34	43	64	60	53	50	54	38	52	18	494	8%	AKRON	2	2	4	6	6	7	13	9	14	14	31	9	117	4%
21	REFERRAL	7	6	30	24	33	28	20	10	20	11	34	8	231	1%	COLUMBUS	17	47	60	76	86	79	85	80	74	73	83	39	799	14%	COLUMBUS	3	5	6	13	20	16	23	21	13	36	36	13	205	8%
22	TOTALS	1229	1841	3264	2638	3948	3222	2577	2544	2175	2374	2611	2360	30783		CINCINNATI	7	7	20	46	64	40	26	36	24	38	45	8	361	6%	CINCINNATI	9	4	14	23	20	25	24	33	27	56	78	29	342	13%
23	CALLS	14	16	20	26	71	80	61	55	40	58	70	33	544		PITTSBURGH	0	0	0	0	0	0	0	1	1	9	0	2	13	0%	PITTSBURGH	1	15	23	26	39	45	34	37	67	78	102	26	493	19%
24	FORM FILLS	37	51	116	198	184	180	203	205	202	338	389	125	2228		INDIANAPOLIS	0	0	0	0	0	0	0	0	2	0	1	2	5	0%	INDIANAPOLIS	7	6	20	11	31	27	42	17	28	50	32	9	280	11%
25	CONVERSIONS	51	67	136	224	255	260	264	260	242	396	459	158	2772		TOLEDO	42	38	109	148	179	181	135	116	125	158	154	70	1,455	25%	TOLEDO	0	0	0	0	0	0	0	0	3	3	6	1	13	0%
26	CONVERSION %	4.1%	3.6%	4.2%	8.5%	6.5%	8.1%	10.2%	10.2%	11.1%	16.7%	17.6%	6.7%	9.0%		TOTALS	137	255	434	537	706	662	588	529	525	600	656	288	5917		TOTALS	50	78	157	207	242	235	248	205	233	383	467	157	2,662
27	GROWTH	42%	63%	-15%	31%	-3%	33%	116%	60%	53%	44%	-5%	18%			GROWTH	1%	57%	64%	47%	56%	60%	103%	58%	51%	57%	62%	52%	56%		GROWTH	56%	73%	-21%	-2%	-10%	12%	64%	-6%	-12%	3%	-22%	-11%	10%
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29	2022 SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2022 PHONE CALLS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2022 WEB FORMS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS
30	DIRECT	705	649	970	967	1154	1024	1066	747	870	1184	796	491	10623	48%	CLEVELAND	98	103	127	187	249	218	155	172	159	154	212	113	1,947	26%	CLEVELAND	16	17	88	109	154	119	73	87	102	215	437	110	1,527	28%
31	ORGANIC	312	299	627	680	822	806	649	780	605	726	629	377	7312	33%	AKRON	1	6	12	15	24	26	23	27	21	19	27	8	209	6%	AKRON	1	0	3	6	7	16	13	16	24	17	18	8	129	5%
32	WASHMYWINDOWS	195	216	255	274	345	309	278	287	256	327	293	312	3347	15%	COLUMBUS	14	19	42	45	47	71	20	34	47	68	45	16	468	12%	COLUMBUS	3	5	20	20	15	19	5	15	26	12	18	2	160	6%
33	SOCIAL	7	17	65	53	39	60	122	101	70	89	70	35	728	3%	CINCINNATI	8	5	17	26	13	22	5	17	16	18	17	9	173	5%	CINCINNATI	8	10	27	15	18	13	7	10	20	21	22	10	181	7%
34	REFERRAL	3	4	17	10	11	11	12	10	7	14	6	5	110	1%	PITTSBURGH	15	29	60	84	108	67	61	60	77	59	59	19	698	19%	PITTSBURGH	4	13	60	62	74	38	30	52	47	60	48	24	512	19%
35	TOTALS	1222	1185	1934	1984	2371	2210	2127	1925	1808	2340	1794	1220	22120		INDIANAPOLIS					0	1	1	4	1	30	31	17	85	2%	INDIANAPOLIS	0	0	0	0	0	4	3	20	22	15	1	4	69	3%
36	CALLS	14	11	19	24	33	26	23	25	20	24	22	14	255		TOLEDO			7	9	12	10	25	20	26	33	15	8	165	4%	TOLEDO	0	0	0	0	0	1	20	19	25	32	56	19	172	6%
37	FORM FILLS	22	30	141	147	231	169	99	137	138	251	460	120	1945		TOTALS	136	162	265	366	453	415	290	334	347	381	406	190	3,745		TOTALS	32	45	198	212	268	210	151	219	266	372	600	177	2,750
38	CONVERSIONS	36	41	160	171	264	195	122	162	158	275	482	134	2200		GROWTH	-%	-%	37%	75%	76%	-6%	-26%	20%	1%	51%	46%	4%	28%		GROWTH	-%	-%	350%	183%	163%	38%	16%	143%	83%	155%	186%	90%
39	CONVERSION	2.9%	3.5%	8.3%	8.6%	11.1%	8.8%	5.7%	8.4%	8.7%	11.8%	26.9%	11.0%	9.9%
40	GROWTH	-%	-%	191%	82%	128%	27%	4%	76%	11%	157%	124%	65%	88%		2021 PHONE CALLS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		2021 WEB FORMS	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS
41																CLEVELAND	1	5	149	133	157	249	231	166	186	134	142	102	1,655	58%	ALL LOCATIONS			44	75	102	152	130	90	145	146	210	93	1187	100%
42	2021 SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		AKRON	0	0	9	16	15	20	34	9	25	15	25	9	177	6%	TOTALS			44	75	102	152	130	90	145	146	210	93	1187
43	DIRECT	-	-	738	862	1137	1347	1021	1453	2843	822	1065	742	12030	59%	COLUMBUS	0	0	21	43	54	56	38	28	47	33	19	24	363	13%
44	ORGANIC	-	-	433	419	468	609	667	512	579	527	549	317	5080	25%	CINCINNATI	0	0	4	10	15	14	13	14	14	14	16	7	121	4%
45	WASHMYWINDOWS	-	-	340	229	334	340	316	303	406	250	216	223	2957	14%	PITTSBURGH	0	0	11	7	16	102	76	62	73	56	77	41	521	18%
46	SOCIAL	-	-	46	15	18	29	34	25	21	60	75	34	357	2%	INDIANAPOLIS							0	0	0	0	0	0	0	0%
47	REFERRAL	-	-	9	11	2	8	7	9	4	11	7	3	71	1%	TOTALS	1	5	194	209	257	441	392	279	345	252	279	183	2,837
48	TOTALS	0	0	1566	1536	1959	2333	2045	2302	3853	1670	1912	1319	20495
49	CALLS	-	-	22	21	23	33	23	17	18	16	41	19	233
50	FORM FILLS	-	-	33	73	93	120	94	75	124	91	174	62	939		57	133	181	181	250	238	226	202	207	231	290	128
51	CONVERSIONS	0	0	55	94	116	153	117	92	142	107	215	81	1172		6	2	10	22	28	34	31	29	22	20	16	13
52	CONVERSION	-%	-%	3.5%	6.1%	5.9%	6.6%	5.7%	4.0%	3.7%	6.4%	11.2%	6.1%	5.7%		1	0	0	3	4	1	3	3	6	3	1	1
53																1	6	20	18	31	29	29	12	10	30	14	7
54	2023 SWC SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS		6	22	34	43	64	60	53	50	54	38	52	18
55	DIRECT	13	21	27	36	40	28	51	21	30	44	72		383	23%	17	47	60	76	86	79	85	80	74	73	83	39
56	ORGANIC	20	26	36	53	65	74	47	74	44	41	43		523	32%	7	7	20	46	64	40	26	36	24	38	45	8
57	PAID	0	0	0	0	9	0	346	75	26	42	33		531	32%	0	0	0	0	0	0	0	1	1	9	0	2
58	UNKNOWN	0	0	0	0	0	0	3	3	0	1	0		7	0%	0	0	0	0	0	0	0	0	2	0	1	2
59	SOCIAL	1	8	7	10	8	12	9	6	22	28	59		170	10%	42	38	109	148	179	181	135	116	125	158	154	70
60	REFERRAL	2	1	3	3	2	2	1	3	2	2	10		31	2%
61	TOTALS	36	56	73	102	124	116	457	182	124	158	217	0	1645
62	CALLS	3	1	4	6									14
63	FORM FILLS	2	6	9	12									29
64	CONVERSIONS	5	7	13	18	0	0	0	0	0	0	0	0	43
65	CONVERSION %	13.9%	12.5%	17.8%	17.6%	0.0%	0.0%	0.0%	0.0%	0.0%	0.0%	0.0%		2.6%
66	GROWTH						-100%	-100%	-100%	-100%	-100%	-100%	-100%
67
68	2022 SWC SITE TRAFFIC	JAN	FEB	MAR	APR	MAY	JUN	JUL	AUG	SEP	OCT	NOV	DEC	TOTALS
69	DIRECT					29	22	34	40	18	21	16	9	189	36%
70	ORGANIC					9	20	23	23	29	32	50	27	213	40%
71	PAID					0	0	0	0	0	0	0	0	0	0%
72	UNKNOWN					0	0	0	0	0	0	0	0	0	0%
73	SOCIAL					0	1	15	15	23	16	33	9	112	21%
74	REFERRAL					0	3	0	0	3	1	3	2	12	2%
75	TOTALS					38	46	72	78	73	70	102	47	526
76	CALLS	0	1	4	2	0	0	7	3	2	0	2	0	21
77	FORM FILLS	0	0	5	12	0	1	3	4	5	12	16	3	61
78	CONVERSIONS					0	1	10	7	7	12	18	3	58
79	CONVERSION %					0.0%	2.2%	13.9%	9.0%	9.6%	17.1%	17.6%	6.4%	11.0%
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