ABCDEFGHIJKLMNOPQRSTUVWXYZAAABACAD
1
SolutionStatusProblemHypothesisComponent/FlowMetric UpliftRisk levelSCOREOpportunity sizeIs the change noticeable under 5 sec?Is the change designed to decrease user friction?Is this addressing an issue discovered via user testing?Is this addressing an issue discovered via qualitative feedback?Is this addressing insights found via data research?Did the idea come from the competitor research (SaaS products)Did the idea come from the prev experiment or learnings?How would you rate the resource needs of the test?
(both front and back)
Strategic Bet/Political Need
2
Product visuals on the sign up flowIn progressUsers do not understand in what product they registerUsers do not understand in what product they register because on registration flow we do not show them any info about productRegistration flow, OnboardingKey metric: Conversion rate to getting to the product +10% (calculations)
Additional metrics: Invites sent, company soze and role completion
Guardrial: role completion, invite sent from registration
Low9311100102
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
Onboarding reduce 61% to 43%
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100