REIvault Podio User Guide - Seller Leads Status Definitions
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REIvault Podio Seller Leads "Status" Definition
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Podio StatusDefinition/"Best Practice"Metrics / Sales & Marketing Dashboard
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New LeadUsed for any newly created lead not generated by REIvault CallRail Phone System or for PATLive captured leads to be worked by Lead Processor (e.g. website lead)N.A.
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HangupIncoming Calls are "Missed calls" or "Abandoned calls" by seller via REIvault CallRail Phone System"Hangup" - Evertime the status changes, a metric is captured. Used to analyze the "mailing list" and "front end message" (pre-recorded or live operator/lead processor) is working. A metric "Viable from Hangup" occurs if "Hangup" status changes to other viable lead status.
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Voicemail ReceivedIncoming Calls are "Voicemail recieved" by seller via REIvault CallRail Phone System. The caller left a message on the CallRail voicemail system."Voicemail Received" - Every time the status changes, a metric is captured. Used to analyze the conversion of a "prerecorded message" effectiveness.
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Live Call ReceivedIncoming Calls are automatically forwarded to Live Call Center or VAs by REIvault CallRail System and the call was picked up (or went to non-CallRail voicemail system)."Live Call Received" - Ever time a call is directed by REIvault CallRail to a forwarding phone number. The Status will change to "Hangup" immediately if the "VM Call Duration" is less than 80 seconds"
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ResearchREI VAs* use this field to automatically pull comparables and property profiles from member's MLS or Realquest accounts and then change the Lead to "Ready to Make Offer", as applicable.N.A.
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Call For More InformationUsed for the initial Voicemail or Live Call from a Seller Lead to identify if a "Viable" lead to be contacted. These leads did not leave a Property Address."Viable Lead" - this metric is used to capture initial viable leads from marketing
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Ready to make offerUsed for the initial Voicemail or Live Call from a Seller Lead to identify if a "Viable" lead to be contacted. These leads did leave a Property Address."Viable Lead" - this metric is used to capture initial viable leads from marketing
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Qualified by SalesUsed by a Lead Processor who has successfully "qualified" the Lead that should be worked by the Sales Acquisition Manager to make an offer or take the next step towards closing a deal"Qualfied by Sales" - this metric is use to capture the number of leads that are actually screened, qualified and vetted by a Lead Processor for next action by a Sales Acquisition Manager.
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Appointment Scheduled for Sales
Used by a Lead Processor who has successfully "qualified" the Lead that should be worked by the Sales Acquisition Manager to make an offer or take the next step towards closing a deal and also schedule a "hard" or "soft" appointment."Appointment Schedule for Sales" - this metric is typically specific to "REIvault Sales Ninja PRO" members and REInvent 7 Figure Acceleration Program coaching students as a "Best Practice"
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Appointment CompletedUsed by a Sales Acquisition Manager once a "Qualified" lead or appointment has been successfully completed. "Appointment Completed" - this metric should is captured for a Sales Acquisition Manager typically when using the R.A.P.I.D. Results automated "Scorecard" for tracking all number and conversion rates.
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Follow UpFor any leads after call with Seller for future followup. As a "Best Practice" a Task should be created for this follow up and the "Next Action Date" field and Notes on the Seller Lead should be updated to improve the efficiency working leads."Follow Up"
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Contract SentUsed to track any Contracts that have been sent out for signature. "Contract Sent"
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Contract SignedUsed to track any Contracts Signed by Sellers. A Deal Whiteboard record will immediately be created where you should track all future activity and deal profits."Contract Signed"
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Listing SignedUse to track any Signed Realtor Listing by Sellers (for realtors and brokers). A Deal Whiteboard record will immediately be created where you should track all future activity and deal profits."Listing Signed"
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Realtor ReferredUse to track any Seller Leads that were referred out to a realtor for a listing agreement. Typically used to get a "marketing fee" or "referral fee" (if you're a licensed realtor) and possibly the backup buyer if you have a strong relationship with the agent."Realtor Referred"
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DeadThis is a lead that is not a deal. Remember that this should only be used after you've exhausted your efforts including considering sending this lead a "1 Click Offer package" or putting them on a follow up campaign. Examples of a "Dead" lead would be a Seller who calls and states they do not own a property or they have recently sold their property. Some of these leads have turned into Deals (e.g. seller who's buyer fell through a month later). Remember, "No Seller Left Behind." Make sure to determine if this is truly a "Dead" no opportunity ever lead or someone that should be added to the "Follow Up Nurture Letter" Campaign and possibly a ""Follow Up"" call in a month or two. Circumstances always change and big profits are made from follow up.N.A.
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Not InterestedThis Status was created for the "initial" feedback or response from a Seller Lead. These leads have typically not been good phone follow up leads (within 6 months)."Not Interested"
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Remove From ListThis Status was created for the "initial" feedback or response from a Seller Lead"Remove From List"
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Pending DealUsed to track Seller Leads when a Signed Contract now has a signed Buyer ready to close. This Status should be automatically updated from the Deal Whiteboard record vs. changing on this Seller Lead"Pending Deal"
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Closed for ProfitUsed to track Seller Leads when a Signed Contract now has closed escrow and closed for a profit or owned by you. This Status should be automatically updated from the Deal Whiteboard record vs. changing on this Seller Lead"Closed for Profit"
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Cancelled ContractUsed to track Seller Leads when a Signed Contract now has been cancelled by you or the Seller. This Status should be automatically updated from the Deal Whiteboard record vs. changing on this Seller Lead"Cancelled Contract" - used to track the % of Signed Contract that get cancelled. If a high percentage of contracts signed get cancelled, this is usually related to poor relationship and rapport building and limited interaction with the seller during the process (a Sales Acquisition Manager problem).
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Listed with RealtorUsed when a Seller Lead has indicated their property is listed with a real estate agent/broker. N.A.
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DuplicateUsed when a Seller Leads has called in more than 1 time and multiple Podio Seller Leads exist (prior to REIvault Podio 4.0)N.A.
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Used to permanently remove a property/seller from the mail. Requires a property address on the Seller Lead (to locate the address mailed)
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Used for less than motivated sellers or sellers not able to get back on the phone at 4-20 times dialed. Automatic change to "Follow Up" Status
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Used when a seller is not accepting your verbal offer or motivated to sell but you're not able to get them exited on your offer. Automatic change to "Follow Up" Status
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Used for a highly motivated seller who accepts your verbal offer or ready for next step. You should send these sellers your own Offer or Letter of Intent or meet them in person!
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