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FEATURE NAMEDESCRIPTIONBRIEF REQUIREMENTRESEARCH SUPPORTING ITPRIORITY
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calculator - operational coststhe user has to be cleary communicated how much money costs him his car and whyIf there should be some educational and PR value, there must be deeper explanation of our approach. We want to be percieved as specialists if we want some media to talk about our calculator.Low awarnes about the operational vehical cost – an assumptionhigh
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calculator - earnings the user would be communicated how much money he/she can make with HoppyGo-Market researchhigh
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easy vs. advanced calculatorAt fist, there will be only 3 main indicatiors to fill in, but the user will have an option to get advanced or detialed calculator where further breakdown of indicataros which influence the result will be displayedIf there should be some educational and PR value, there must be deeper explanation of our approach. We want to be percieved as specialists if we want some media to talk about our calculator.competitors use only very basic calculatorshigh
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explanation bubbles or textsSome texts related to this topic are too technical and not everyone understands them thus there will be info bubbles which clarify them.-Underestimation of operational costs – an assumptionhigh
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comparision of two carsAn option to see the results of the calculator for two different cars.-Market researchlow
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benchmark with popular carsAn option to see the results of the calculator in a comparison with an example of the most popular car like Skoda Octavia-Market research, Client conversationlow
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breakdown of the results The user will have an option to see the costs/earnings monthly or yearly-Market researchhigh
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educational facts phasesBased on the XX, there will be diferent "smart" facts related to the indicator value, like "New cars depreciated much faster than new cars because ...." If there should be some educational and PR value, there must be deeper explanation of our approach. We want to be percieved as specialists if we want some media to talk about our calculator.Low awarnes about the operational vehical cost – an assumptionlow
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average money made on HoppyGoIt's an important factor to show that people get some basic understanding how much they could save-Market research, Client conversationhigh
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Benchmark with cars that earn the most (fuction of [CAR VALUE]/[RENT REWARD])Show comparisions to which cars are making the most on HoppyGo.-Market researchlow
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