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Please do not request access to this sheet - just click File, then 'make a copy' & it's all yours :)
InMarket, Affinity & Topics all updated 2018
x= can't be used
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ManagedContextual (audience & content)InterestAudience & Remarketing (s = similar audience)Combinations
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SiteAd typeMANAGED PLACEMENTBRANDNON BRANDCOMPTOPICAFFCUST AFFIN MARKCUST INTENT - ManCUST INTENT - AutoLife EventsRMsRMYRMsYRMCMsCMDYN RMK+TK+IMK+AFF
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GDNImagexQ2?Q2?
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ResponsivexQ2?Q2?
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Various (incl App, Video, ETAs & shopping)xxxxxxx
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Gmailgmail adx
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YouTubeimage (300x250)Run Of NetworkxQ2?Q2?x
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overlay (728x90 & 468x60)Run Of NetworkxQ2?Q2?x
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InStreambetabeta
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Video Discoverybetabeta
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Bumperbetabetax
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Training videos - how to use the grid
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1 hour webinar: https://goo.gl/fJXsPU - Webinar with Brian Kurtz
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13 min walk thruhttps://goo.gl/5W5K3U - quick walk through of Grid
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Topicshttps://developers.google.com/adwords/api/docs/appendix/verticals#Jobs_&_Education
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Othershttps://developers.google.com/adwords/api/docs/appendix/codes-formats
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Remember to click 'file' then 'make a copy'
Topic
InMarket
Affinity
App Categories
Mobile Carriers
Google Product Categories (shopping)
Geotargets
 
 
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