ABCDE
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SourceEventEvent KeyDescriptionDescription (KR)
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APPInstall (App)app_install{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": ["9161"]
}		Install occurred within the set date range
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APPAttributed Reactivated Open (App)app_attributed_reactivated_open{
"type": "and",
"filters": [
{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9160"
]
},
{
"type": "in",
"fieldName": "DATA__EVENTDATA__ISREACTIVATED",
"values": [
"true"
]
},
{
"type": "not",
"filter": {
"type": "in",
"fieldName": "DATA__ATTRIBUTIONRESULT__ATTRIBUTEDCHANNEL__ALIAS",
"values": [
"unattributed"
]
}
}
]
}		Attributed Reactivated Open occurred within the set date range
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APPAttributed Deeplink Open (App)app_attributed_deeplink_open{
"type": "and",
"filters": [
{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9162"
]
},
{
"type": "not",
"filter": {
"type": "in",
"fieldName": "DATA__ATTRIBUTIONRESULT__ATTRIBUTEDCHANNEL__ALIAS",
"values": [
"unattributed"
]
}
}
]
}		Attributed Deeplink Open occurred within the set date range
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APPDeeplink Open (App)app_deeplink_open{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": ["9162"]
}		Deeplink Open occurred within the set date range
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APPDeeplink Pageview (App)app_deeplink_pageview{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": ["9164"]
}		Deeplink Pageview occurred within the set date range
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APPSign-up (App)app_sign_up{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.user.signup"
]
}		Sign-up events that occurred within the set date range
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APPSign-in (App)app_sign_in{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.user.signin"
]
}		Sign-in events that occurred within the set date range
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APPInitiate Checkout (App)app_initiate_checkout{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.initiateCheckout"
]
}		The number of Initiate Checkout (App) events
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APP{event_category} (App)app_custom_{event_category}{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": ["9360$${event_category}"]
}		{event_category} occurred within the set date range
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APPFirst Order Complete (App)app_first_order_complete{
"type": "and",
"filters": [
{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.ecommerce.order.completed"
]
},
{
"type": "in",
"fieldName": "DATA__EVENTDATA__ISFIRSTPERDEVICE",
"values": [
"true"
]
}
]
}
First Order Complete (App) event performed by users who performed the start event within the set date range
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APPOrder Complete (App)app_order_complete{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": ["9360$$airbridge.ecommerce.order.completed"]
}
Order Complete (App) event performed by users who performed the start event within the set date range
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APPAd Impression (App)app_ad_impression{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.adImpression"
]
}
Ad Impression (App) event performed by users who performed the start event within the set date range
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APPAd Click (App)app_ad_click{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.adClick"
]
}
Ad Click (App) event performed by users who performed the start event within the set date range
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APPSubscribe (App)app_subscribe{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.subscribe"
]
}
Subscribe (App) event performed by users who performed the start event within the set date range
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APPSpend Credits (App)app_spend_credit{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$$airbridge.spendCredits"
]
}
Spend Credits (App) event performed by users who performed the start event within the set date range
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APP{custom_goal_category} (App)app_custom_{custom_goal_category}{
"type": "in",
"fieldName": "DATA__EVENTDATA__CATEGORY",
"values": [
"9360$${custom_goal_category}"
]
}
{custom_goal_category} (App) event performed by users who performed the start event within the set date range
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