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Hello, feel free to copy and modify this document for your product or company!

You’ll find examples filled in in various sections to help you think about the work.


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Other templates
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Basic Messaging Template [Google Doc]
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Basic Funnel Metrics Template [Google Sheet]
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Basic Launch Timeline Template [Google Doc]
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Basic Battlecard Template [Google Doc]
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Detailed Battlecard Template [Google Doc]
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Basic Marketing Calendar Template [Google Sheet]
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Basic Marketing Ladders Template [Google Sheet]
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Questions, comments, contributions? https://twitter.com/aneel
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