ABCDEFG
1
πŸ• Pizzerias (πŸ‡ΊπŸ‡Έ)πŸ‘• Laundromat (πŸ‡ΊπŸ‡Έ)β˜•οΈ Coffee Shops (πŸ‡ΊπŸ‡Έ)MedSpas (πŸ‡ΊπŸ‡Έ)Chinese Restaurants (πŸ‡ΊπŸ‡Έ)Auto repair shops (πŸ‡ΊπŸ‡Έ)
2
πŸ“Š VerticalThe pizzeria industry consists of restaurants specializing in pizza, ranging from quick-service chains to full-service dine-in establishments.The laundromat industry provides self-service or full-service laundry facilities equipped with coin-operated or card-based washing machines and dryers.The coffee shop industry focuses on serving brewed coffee, espresso-based drinks, teas, and light food options in a casual, often social or work-friendly setting.The med spa industry blends medical and aesthetic services, offering treatments such as Botox, laser hair removal, skin rejuvenation, and body contouring. The Chinese restaurant industry includes establishments serving Chinese cuisine, spanning from fast-casual takeout spots to upscale dining experiences.The U.S. auto repair industry is a significant component of the automotive sector, providing essential maintenance and repair services to a vast number of vehicles nationwide.
3
Description
4
Number of businesses in this vertical74,00035,00077,000* 10,488
* Up from 5,431 in 2018 and 7,430 in 2021
24,600174,200
5
Global revenue/turnover or other relevant industry metric$50B$6B$68B$5.6B$27B$183B
6
Market Growth-2.40%-1,2%1%15%5%10%
7
Competitive intensityHighHighHighMediumHighHigh
8
9
🏒 Businesses
10
Description of targeted businessesPizzerias operate as independent shops, regional chains, or large franchises, offering dine-in, takeout, and delivery options, often with additional menu items like pasta and salads.Laundromats range from small neighborhood operations to large, high-tech facilities, often offering wash-and-fold services, dry cleaning, and vending amenities.Coffee shops range from small independent cafΓ©s to large chains like Starbucks, offering sit-in, takeaway, and drive-thru services, often emphasizing ambiance and brand loyalty.Med spas are operated by licensed professionals in stand-alone clinics, dermatology offices, or luxury spa settings, catering to clients seeking non-invasive cosmetic and wellness treatments.Chinese restaurants operate as independent family-run eateries, buffet-style establishments, or major chains, catering to diverse customer preferences with regional and Americanized Chinese dishes.The industry is characterized by a large number of small, independent repair shops alongside national chains, leading to intense competition.
11
Average yearly revenue per business* $200,000 to $500,000 annually for small independent pizzerias
* Larger chains can generate millions per location.
* $700,000 on average
* $150,000 annualy for the average laundromat* $60,000 - $200,000 for small coffee shops
* $1M+ for larger ones
* $1,400,000 on average per year* $600,000 - $1M$1,200,000
12
Average number of employees per business* 5 to 30 employees, depending on the size and volume of the establishment.* 0 to 8 employees* 1 - 4 for small coffee shops
* 8 -12 for large coffee shops
* The med spa industry employs over 70,000 people.
* Avg 7 employees per med spa
* 5 to 20 employees typically.
* 413,000 employees in the US
* 3 to 6 employees
* 600 000 employees
13
Failure Rate30% in the first year5% fails within their first five years.50 – 64% of independent coffee shops fail within their first five years.-30% in the first year-
14
Franchise versus independent40% to 60% of the overall pizzeria market being comprised of independent pizzerias.Most are small, single-location businesses.Major chains (e.g Starbucks) and franchises account for more than 40% of the shops.Most are single-location independent businesses.Most are single-location independent businesses.Most are single-location independent businesses.
15
16
πŸ“¦ Product or Service Sold
17
Description of product (s)or service(s) soldMainly pizzas with with complementary offerings such as pasta, salads, appetizers, beverages, and desserts.* Skin treatments are the leading reason people visit med spas.
* Chemical peels, aesthetician services, botox and filler injections, microdermabrasion, photo-facial pulsed light (IPL), dkin tightening, body contouring, laser skin resurfacing.
Diagnostics, engine and transmission repairs, brake and suspension work, oil changes, tire services, and electrical system repairs
18
Average transaction size* $20 to $30 per order, depending on the menu and location.* $3 to $5 per load for self-service laundry* 5$ - 10$ * 536$ on avg per visit* 10$ - 20$* $95 - $200 for basic services
* $300 - $500 for more repairs
19
Recurring purchase or repeat rate* Weekly to monthly* Weekly to monthly* Weekly to monthly* 73% of medical spa patients are repeat patients-Yearly
20
Gross margin80%-60% - 70%70% - 80%20% - 30%
21
Profit margin15%20% - 30%15%20% - 25%10% - 15%5% - 15%
22
23
🎯 Product/Service Buyers
24
Type of customerPrimarily consumers, including families, college students, and office workers.Primarily consumers, including families, college students, and office workers.Primarily consumers. Broad demographic spectrum.* 89% of medical spa patients are female
* 54% of female patients are 35-54 years old
Primarily consumers, including families, college students, and office workers.Individual vehicle owners, fleet operators, and businesses.
25
Sales cycle lengthShort. Customers typically make quick decisions, often ordering on impulse or for immediate consumption.Short. Services are rendered and paid for immediately.Short. Immediate purchase decisions.* First treatment involves steps such as initial consultation, medical clearance, consent and pre-treatment preparation etc.
* Usually less than an hour
Short. Services are rendered and paid for immediately.Short. Services are typically in the same day or same week for most operations.
26
SeasonalityNoNoNoYesNoNo
27
Customer price sensitivityMediumMediumMediumLowHighMedium
28
29
πŸš› Logistics & Supply Chain
30
Complexity of sourcing product/serviceLowLowLowMediumLowMedium
31
Availability of sourcing channelsHighMediumHighMediumMediumHigh
32
Negotiation power with suppliersMediumMediumMediumMediumMediumMedium
33
Digitalization of sourcing processMediumMediumMediumLowLowMedium
34
35
πŸ“£ Marketing & Buyer Acquisition
36
Main buyer acquisition channelsMix of storefront (foot traffic) and online ordering platforms, social media, local advertising, and word-of-mouth.Storefront (foot traffic) and local ads, local directories, online maps (Google maps)Mix of storefront (foot traffic) and online ordering platforms, social media, local advertising, and word-of-mouth.Reputation, word-of-mouth referrals, digital marketing, social media platforms, online reviews.Storefront (foot traffic) and local ads, local directories, online maps (Google maps)Reputation, word-of-mouth referrals, online reviews, local advertising.
37
Importance of brandingHighLowHighHighLowMedium
38
Importance of differentiationHighLowHighHighMediumLow
39
40
βš–οΈ Legal & Compliance
41
Specific licenses or compliance requirementsYesYesYesYesYesYes
42
Legal/regulatory complexityLowLowLowMediumLowMedium
43
44
πŸ“ Real Estate & Location
45
Importance of locationHighHighHighHighMediumMedium
46
Availability of suitable locationsVaries by regionVaries by regionVaries by regionVaries by regionVaries by regionVaries by region
47
Cost of locationVaries by regionVaries by regionVaries by regionVaries by regionVaries by regionVaries by region
48
49
πŸ’° Capital Requirement
50
Initial Capital needed to start a business in this vertical$100,000 to $1M+$200,000 - $500,000$80,000 - $400,000* $100,000+$100,000 - $500,000$230,000 - $1,350,000
51
52
VSaaS
53
SliceCentsOdekoMoxieChowbusShopMonkey, Autoleap
54
🌊 Trends
55
Rising demand for artisanal and premium coffee products.
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100