Stack Study - GrowHack.com

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1	Note from Conrad: Use file > make a copy. If you have any recommended companies or people you think should get included email conrad@growhack.com
2	Company	Funnel Stage	Tool	Simple Description	Source	Distribution Methods	Marketing Team Size	Top Channels	Business Model	Company Stage	Product

3	Namely	Acquisition	ZoomInfo	B2B database for prospecting.	Nick Christman	Inside Sales, Field Sales	30		SaaS	Series C	All-in-one HR software.
4	Ladder	Acquisition	YesWare	Cold email outreach	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
5	Hired	Acquisition	YesWare	Sales email automation	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
6	Teachable	Acquisition	Wordpress plugins	Visual Composer, Disqus, Drip, Segment, GA, Attention Grabber, Yoast SEO, Akismet, JetPack.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
7	HubSpot	Acquisition	URL Profiler	Run in-depth analysis on a list of URLs to find stats on how frequently they've been shared, how many links they have, how long the content is, etc	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
8	Segment	Acquisition	Unbounce	A simple GUI allows us to create beautiful lead-generation pages in a jiffy	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
9	Livestream	Acquisition	Unbounce	Build, publish and test landing pages without IT or software	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
10	Ladder	Acquisition	Twitter Ads	Target specific audiences and A/B test value props	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
11	Segment	Acquisition	Twitter	Makes it really simple to reach new and existing audiences with relevant content	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
12	Hired	Acquisition	TryProspect	Find targeted B2B leads.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
13	Livestream	Acquisition	Toolset 2.0	Twitter activity automation.	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
14	Hired	Acquisition	Toofr	An essential tool for finding anyone's corporate email address.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
15	HubSpot	Acquisition	TLDR	Blog summaries (Wordpress plugin).	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
16	HubSpot	Acquisition	Term Explorer	Seriously powerful semantic keyword tool.	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
17	Teachable	Acquisition	Teachable	Customer education and online courses.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
18	InterState Analytics	Acquisition	Taboola	Up and coming channels for driving conversions, especially in e-commerce	Jamie Quint	Inside Sales, Field Sales			SaaS	Seed	Help you understand your marketing spend.
19	Hired	Acquisition	SpyFu	Keyword and competitor analysis.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
20	Ladder	Acquisition	SEMrush	Research for SEO and SEM keywords	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
21	HubSpot	Acquisition	SEMrush	This tool is second to none for discovering the organic positions of a site that you don’t have analytics access for. It’s also a powerful keyword research tool. SEMrush is one of the tools I use most on a daily basis, especially when it comes to competitive research.	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
22	Expandery	Acquisition	SEMrush	This is my ideal SEO stack. When monitoring organic rankings and staying abreast of any potential markup errors on the site, nothing beats these three.	Peter Borden	Internet, Channel, Inside Sales	1-100		SaaS	Various	-
23	AdEspresso	Acquisition	SEMrush	Keyword and competitor analysis.	Massimo Chieruzzi	Internet, Inside Sales	5	Search, Social, Paid	SaaS	Private	Facebook Ads Manager.
24	Hired	Acquisition	Scripted	Find content writers.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
25	Buffer	Acquisition	Screenflow	Screen recording and editing.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
26	Expandery	Acquisition	Screaming Fog	This is my ideal SEO stack. When monitoring organic rankings and staying abreast of any potential markup errors on the site, nothing beats these three.	Peter Borden	Internet, Channel, Inside Sales	1-100		SaaS	Various	-
27	Namely	Acquisition	SalesLoft	We use this to manage the core workflow for sales development. It's hard to manage a cadence of calls, emails, and follow ups across several technology tools and Salesforce. We put it all into one, saved our reps time, helped make our process more consistent, and improved visibility into our sales development process.	Nick Christman	Inside Sales, Field Sales	30		SaaS	Series C	All-in-one HR software.
28	Hired	Acquisition	RivalIQ	Competitive analysis across social, SEO and website content.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
29	Livestream	Acquisition	Recordit	GIFs of live video content and post them across social channels	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
30	Teachable	Acquisition	Rapportive	In email user and outreach research and verification.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
31	Teachable	Acquisition	PublicWWW	Customer and competitor research.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
32	Task and Purpose	Acquisition	Pub Exchange	Publisher traffic exchange	Aubrey Arcangel	Internet, Inside Sales	2	Search, Social, Partnerships	Media	3M Monthly Uniques	News & culture content for military veterans.
33	Buffer	Acquisition	Pocket	Save content for later.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
34	Ladder	Acquisition	Pinterest Ads	Promoted pins based on keywords	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
35	Teachable	Acquisition	Perfect Audience	Facebook and Google ad retargeting.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
36	Buffer	Acquisition	Pablo	Social media images.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
37	Teachable	Acquisition	Outreach	Automated outreach, nurturing and analytics.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
38	SumoMe	Acquisition	Outreach	Automated outreach, nurturing and analytics.	Noah Kagan, Sarah Peterson	Internet, Channel	5		SaaS		Tools to grow web traffic.
39	Livestream	Acquisition	Outreach	Automated and personal SDR communication workflows at a more fluid cadence and reveal performance insights that makes volume scalable.	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
40	InterState Analytics	Acquisition	Outreach	The best designed product I've been introduced to this year. Absolutely critical for being able to effectively follow up with sales prospects.	Jamie Quint	Inside Sales, Field Sales			SaaS	Seed	Help you understand your marketing spend.
41	InterState Analytics	Acquisition	Outbrain	Up and coming channels for driving conversions, especially in e-commerce	Jamie Quint	Inside Sales, Field Sales			SaaS	Seed	Help you understand your marketing spend.
42	Drip	Acquisition	Notifier	Find @mentions in your post and let you notify them with one click.	Zach Grove	Channel, Inside Sales			SaaS	Acquired	Lightweight email marketing automation.
43	Task and Purpose	Acquisition	Nativo	Native advertising platform	Aubrey Arcangel	Internet, Inside Sales	2	Search, Social, Partnerships	Media	3M Monthly Uniques	News & culture content for military veterans.
44	Teachable	Acquisition	Moz	SEO analysis tools and reporting.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
45	Segment	Acquisition	Moz	We use this to research keywords and and monitor keyword performance	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
46	Namely	Acquisition	Moz	SEO research and analysis	Nick Christman	Inside Sales, Field Sales	30		SaaS	Series C	All-in-one HR software.
47	Ladder	Acquisition	Moz	Research for SEO	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
48	Hired	Acquisition	Moz	SEO research and analysis	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
49	Expandery	Acquisition	Moz	This is my ideal SEO stack. When monitoring organic rankings and staying abreast of any potential markup errors on the site, nothing beats these three.	Peter Borden	Internet, Channel, Inside Sales	1-100		SaaS	Various	-
50	AdEspresso	Acquisition	Moz	Keyword analysis and SEO.	Massimo Chieruzzi	Internet, Inside Sales	5	Search, Social, Paid	SaaS	Private	Facebook Ads Manager.
51	Ladder	Acquisition	Mode Analytics	For heavy duty SQL-based analytics	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
52	Inman	Acquisition	MixMax	A powerful Gmail plugin that makes mail merge, email sequences, follow ups and more a breeze. Like Gmail on steroids.	Morgan Brown	Internet, Inside Sales	5	Search, Social	SaaS / Media	$3M+ ARR	B2B media company.
53	Ladder	Acquisition	Microsoft Excel	For when Google Docs can't cut it	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
54	Digital Marketer	Acquisition	Mention	We use mention to monitor our reputation and respond to customer service issues in real time on the social web	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
55	Hired	Acquisition	Mattermark	Source of quality prospecting data.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
56	HubSpot	Acquisition	Majestic	This is my link analysis tool of choice. I’ve used Majestic for years now, and you just can’t beat it when it comes to the accuracy of its stats (although I’m sure some loyal Ahrefs users will argue with that).	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
57	Buffer	Acquisition	MailChimp	Email marketing tool and analytics.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
58	HubSpot	Acquisition	Lumanu	Influencer research.	Matthew Barby	Internet, Channel, Inside Sales			SaaS	$186M ARR	Inbound marketing and sales platform.
59	Livestream	Acquisition	Livestream	Monthly webinar series and Q&A “Livestream Learn” is produced at our in-house studio and broadcast over Livestream.	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
60	Digital Marketer	Acquisition	Livestream	We are using the Livestream platform to shoot our #DMLive show on Facebook Live.	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
61	Segment	Acquisition	Listenloop	The only tool that lets you do 1:1 advertising	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
62	Namely	Acquisition	LinkedIn Sales Navigator	Used for prospecting.	Nick Christman	Inside Sales, Field Sales	30		SaaS	Series C	All-in-one HR software.
63	Ladder	Acquisition	LinkedIn Ads	Target specific audiences and A/B test value props	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
64	Buffer	Acquisition	LiceCap	Simple GIF-making tool for product demos or video-to-gif.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
65	Digital Marketer	Acquisition	Learndash	We are using the Learndash WordPress plug-in to deliver our certification trainings.	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
66	Ladder	Acquisition	Just Reach Out	PR research and outreach	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
67	InterState Analytics	Acquisition	Interstate Audiences	Our own product. Use analytics data to target ads in order to drive people down a sales funnel (for B2B) or to increase user retention and LTV (for B2C)	Jamie Quint	Inside Sales, Field Sales			SaaS	Seed	Help you understand your marketing spend.
68	Segment	Acquisition	Interstate Analytics	Fantastic tool for attribution reporting, enables B2B-specific attribution models	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
69	Livestream	Acquisition	Instagress	Instagram bot for like, comment, follow, unfollow	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
70	Teachable	Acquisition	Import	Web scraping, without code.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
71	Buffer	Acquisition	IFTTT	Tool automation.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
72	Teachable	Acquisition	HubSpot Sales	Free open and click through tracking that doesn't slow down your inbox.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
73	Ladder	Acquisition	Hubspot Sales	Email tracking, automatic meeting booking	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
74	AdEspresso	Acquisition	HotLeads	Surveys and heatmaps.	Massimo Chieruzzi	Internet, Inside Sales	5	Search, Social, Paid	SaaS	Private	Facebook Ads Manager.
75	Teachable	Acquisition	HootSuite	Weak UX/UI, but fully featured social media posting, research and analytics.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
76	Digital Marketer	Acquisition	HootSuite	We use Pro because we can manage a team and it adds some analytics the free version doesn't have. We use this tool to publish new content and network with influential people and brands on social channels.	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
77	SumoMe	Acquisition	Grum	Post on Instagram from your computer.	Noah Kagan, Sarah Peterson	Internet, Channel	5		SaaS		Tools to grow web traffic.
78	SumoMe	Acquisition	GotoWebinar	Webinar solution.	Noah Kagan, Sarah Peterson	Internet, Channel	5		SaaS		Tools to grow web traffic.
79	Digital Marketer	Acquisition	GotoWebinar	We conduct all of our webinar trainings on GoToWebinar .	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
80	Expandery	Acquisition	Google Tag Manager	There are a bunch of tag management platforms out there but I love GTM because it's easy to use, and free to boot.	Peter Borden	Internet, Channel, Inside Sales	1-100		SaaS	Various	-
81	Ladder	Acquisition	Google Search Console	Research for SEO	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
82	Teachable	Acquisition	Google Keyword Tool	Free Google keyword research tool.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
83	Ladder	Acquisition	Google Keyword Tool	Free Google keyword research tool	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
84	Segment	Acquisition	Google Adwords	Lets us reach active and interested audiences through paid search and display	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
85	Ladder	Acquisition	Google Ads	Target specific keywords and A/B test copy	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
86	Livestream	Acquisition	Giphy	You can upload pre-made GIFs, create GIFs from Youtube links, Vimeo links and video files, and customize your GIFs with filters, stickers, and captions	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
87	Buffer	Acquisition	Feedly	Content research tool.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.
88	Segment	Acquisition	Facebook Ads	Great way to reach scale our advertising reach and rapidly test creative iterations	Guillaume Cabane	Internet, Inside Sales, Field Sales	6	WOM, Paid, Events, Content	SaaS	Series B	Data and analytics infrastructure as a service.
89	Ladder	Acquisition	Facebook Ads	Target specific audiences and A/B test value props	Michael Taylor	Inside Sales, Field Sales	13	Cold email, PPC, Partnerships	SaaS / Agency	Angel	Growth testing software + growth agency
90	Hired	Acquisition	Email Hunter	Find email addresses quickly.	Zack Onisko	Internet, Channel, Inside Sales			Marketplace	Series B	Jobsearch marketplace.
91	SumoMe	Acquisition	Edgar	Social media scheduling.	Noah Kagan, Sarah Peterson	Internet, Channel	5		SaaS		Tools to grow web traffic.
92	Digital Marketer	Acquisition	Edgar	We use this tool to automate the distribution of our content, particularly on Twitter.	Ryan Deiss	Internet, Inside Sales		Search	Media		Digital marketing media and education.
93	Task and Purpose	Acquisition	DoubleClick for Publishers (DFP)	Google ad platform	Aubrey Arcangel	Internet, Inside Sales	2	Search, Social, Partnerships	Media	3M Monthly Uniques	News & culture content for military veterans.
94	Livestream	Acquisition	Datanyze	Data collection and predictive analytics to tell your team who to contact now.	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
95	Task and Purpose	Acquisition	CrowdTangle	Trending content search on Facebook, Instagram, Twitter, Vine, YouTube, Reddit, RSS	Aubrey Arcangel	Internet, Inside Sales	2	Search, Social, Partnerships	Media	3M Monthly Uniques	News & culture content for military veterans.
96	Livestream	Acquisition	Coschedule	Coschedule headline analyzer	Amber Van Moessner	Inside Sales, Field Sales	6	Search, Content, Events	SaaS	Growth	Global livestreaming platform and services provider.
97	Namely	Acquisition	Contently	CMS that underlies our static HTML site. It helps make the site flexible and very fast.	Nick Christman	Inside Sales, Field Sales	30		SaaS	Series C	All-in-one HR software.
98	InterState Analytics	Acquisition	Clearbit	Great product for building in data augmentation into existing sales prospecting workflows.	Jamie Quint	Inside Sales, Field Sales			SaaS	Seed	Help you understand your marketing spend.
99	Teachable	Acquisition	Canva	Freemium image editing.	Conrad Wadowski	Internet, Channel, Inside Sales	7	Search, Partnerships, WOM	SaaS	$3M+ ARR	Create and sell online courses.
100	Buffer	Acquisition	Canva	Freemium image editing.	Kevan Lee	Internet	7	Search, Social	SaaS	$10M+ ARR	Social media publishing and analytics marketing tool.