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Activity program of MITP for the year 2025Budget 2025
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Strategic Objectives No.Planned Projects & ActivitiesDescriptionAmountUnit costTotalFunding sources
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MITPDonors / Partners
4
unitUMMDLMDLMDLMDL
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TOTAL21,398,89316,458,0614,940,832
6
77%23%
7
Strategic Objective Direction 1. Maximizing the competitive potential of the IT community through cooperation and communication Strategic Objective Direction 2. Driving the development of the digital innovation ecosystem
Direction 1. COMMUNITY & NETWORKS
718,137493,537224,600
Table 1 Donor funding is delayed (team payroll is covered by MITP)
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3%69%31%TotalFunding sources
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Development programsMITPDonors / Partners
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1Residents to Residents (R2R)The R2R Mentorship Program is an experience exchange initiative designed for experts within resident companies. This program is led by residents (or experts brought in by them) for residents, focusing on key areas such as Talent Management, Marketing, Sales, Product Development, Finance, Investments, Leadership, and Entrepreneurship.
Building on the success of previous editions, the program will be extended with the following enhancements: Increased participation rates; Instant feedback through surveys after each session; Inclusion of international resident mentors.
Planned sessions for 2025 = 10
Each session has a budgeted cost of approximately $690.10, covering coffee breaks, video promotion, and photography. The funding is distributed as follows:
Funding breakdown per 1 session:
* US Donor : $400 - covering event promotion (a video product (up to 3 minutes) for each edition, highlighting the park’s added value for residents and showcasing resident experiences tailored to the session’s theme.)
* MITP: $290,1 per session - covering coffee breaks, and event promotion services to ensure a high-quality experience
10session12,145121,45051,05070,400YearMDLMDLMDL
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2Local Small EventsMoldova Business Week, DevCon (2025), Fintech Future Conference, AI&Big Data 2025, Startup Moldova Summit, IT Career Expo 2025, TechWomen, DevOps community, PM community, BPO conference10session20,000200,000200,0000202521,398,89316,458,0614,940,832
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Networking events77%23%
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3Sum IT UpSUM IT UP events and other events such as short presentations, breakfasts with Government and key partners, networking the tech community with CEOs of traditional businesses. Each event will be attended by at least 200 participants.
The main event, SUM IT UP, is a flagship initiative organized since 2021, focusing on presenting the local IT sector's growth, showcasing resident achievements, and facilitating networking opportunities within the ecosystem.
We plan to organize 2 SUM IT UP events (Spring/Autumn 2025), with a total estimated cost of $8,400 per event.
Funding breakdown:
Total Budget: $16,800k for 2 networking events at $8,400 per event.
US Donor Contribution: Covers organizational costs including per event:
* Venue Rent: $4k
* Event Organization and Equipment: $2k
MITP Contribution per event: $2,4k allocated for communication costs, covering articles, publishing services (articles and videos), and related media activities.
2event198,344396,687242,487154,200202418,806,59811,959,1736,847,425
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Direction 2. DIGITAL INNOVATION756,800112,800644,00064%36%
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4%15%85%Difference2,592,2954,498,888-1,906,593
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4Moldova Innoivation Awards (MIA 2025) - Moldova Digital Summit participationOrganize the 2nd Edition of the Moldova Innovation Awards (MIA’25).
This is the MITP’s flagship event recognizing the best innovations among the Park's residents, tech startups, and corporate innovators in Moldova. The event will be held as a gala during the Moldova Digital Summit 2025, highlighting five award categories: Best Innovative Service, Best Innovative Product, Impact Initiative of the Year, Rising Startup, and Special Jury Award.

The 2023 edition of the Moldova Innovation Awards (MIA) had a total budget of $62k which covered essential event components, including logistics, communication, technical services, and event management.

The planned budget for the 2nd edition of the Moldova Innovation Awards (MIA) is approximately $38k, as the focus will be on hosting the awards ceremony within other flagship tech events in Moldova, optimizing costs for logistics, communication, and event management.

Estimated Funding Structure by Source:
US Donor contribution ($15k) covering the following key categories:
* Logistics (technical equipment): $8k
* Communication & Marketing:
** Copywriting services: $1,45k for promotional materials tailored to MIA.
** Digital campaign for MIA: $2,67k for running targeted digital promotions.
** Design services: $1,820.50 for promotional materials.
** Logo development for MIA: $1,059.50 for brand identity.
** Animated spot for MIA: $2,200 to create engaging animated content promoting the awards.
** Social mdia promotion: $800 dedicated to social media visibility.
MITP Contribution ($3k) will focus on event logistics, social media management, and content creation specifically tailored to the MIA event, enhancing its visibility and reach.
3rd Party Contribution (US Donor 2, other partners - $20k) will support:
* Event production, technical services, catering, and comprehensive event management.
* Miscellaneous costs such as decor, branding, awards, and other essential event elements to ensure a successful and memorable ceremony.
1budget756,800756,800112,800644,00014%38%-28%
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Increasing the international visibility of the Park, its residents and the country as an IT destinationDirection 3. INTERNATIONAL PROMOTION4,356,737743,9973,612,740
Note: This is the maximum possible amount to be included in the budget
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20%17%83%
If the the donor funding is re-started after the hold, but limited
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Industry professional events and MITP visibility
Resident's contribution per 1 mln MDL annual sales equal to 85 MDL/month
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5International PR coverage for Moldova as an IT destinationThe International PR campaign to promote Moldova as an IT destination has a total budget of $93,000, covering a 7-month period from May to November 2025. This budget is based on our previous experience from the 2023/2024 campaign, which included two separate initiatives: a campaign with a UK-based agency for the EU and USA markets, with a $50,000 contract, and another campaign with a Romanian agency targeting Romania, Moldova, and the Romanian-speaking diaspora, with a $40,000 contract.

For 2025, we plan to consolidate these efforts into one unified campaign, leveraging the successful strategies from both previous campaigns to create greater impact and efficiency. The $93,000 budget reflects the scale and integration required to expand our reach across key international markets, ensuring Moldova is positioned effectively as a competitive IT destination.

The funding structure for this campaign is as follows: $40,000 from US Donor, $40,000 from a 3rd party (UMAEP), and a $13,000 contribution from MITP. The $13,000 contribution from MITP is specifically allocated for essential travel costs, including accommodation and flights for team members attending campaign-related events. Estimated expenses include 6 round-trip flights and 18 nights of accommodation, which are critical for maintaining engagement and facilitating strategic international partnerships throughout the campaign period.

This budget and approach reflect our commitment to a comprehensive and coordinated international PR effort that amplifies Moldova's profile in key target markets and supports the IT sector's growth.
1budget1,312,8001,312,800228,8001,084,000
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6Digital campaignsUp to 3 campaigns will be carried out over 6 months, focusing on the following topics:
* Highlighting MITP’s benefits and achievements through resident success stories.
* Promoting why.mitp.md as the key platform for international visibility, including updates, maintenance, and integration with Google Analytics.
* Implementing marketing automation and remarketing strategies to engage targeted audiences.
* Aligning campaigns with MITP’s participation in international events to boost global exposure.
Total Activity Budget: $37,655

Funding Structure:
US Donor Contribution: $18,000,
MITP Contribution: $10,000 for video production ($6,000) and website maintenance ($4,000)
The budget breakdown includes 3 digital campaigns at $6,000 each and an additional $10,000 for video production ($6,000) and website maintenance ($4,000). Based on previous experience (2022-2023), the average cost per digital campaign is $6,000. MITP’s contribution specifically covers the creation of resident success story videos and essential maintenance of the platform why.mitp.md.
3rd Party Contribution from the EU Project (Moldova Cybersecurity Rapid Assistance 2.0, Implemented by eGA, financed by European Union): This funding covers the production of 10 podcast episodes to be used as promotional content in digital campaigns. The calculation is as follows:
Total for 10 Episodes: 10 episodes x $965.5 = $9,655
3budget220,909662,728176,000486,728
Table 2 Donor funding is fully re-taken (team payroll is covered by donors)
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7Press trips for international journalistsExpenses for the press trips will be calculated per person. 2 press trips around 2 major events fo 2025 (MDS, MBW) or during the year , by bringing 4 international journalists.

Press Trips for International Journalists – Budget Breakdown
* Flights: Average cost of $1,010.88 per round-trip ticket, estimated for 4 persons attending 2 major events in 2025. Total cost: $4,043.52. The cost of $505,44 per one-way ticket represents an average between current short-notice purchase prices and the estimated cost for bookings made 6-7 months in advance, using low-cost options with baggage included.Travel costs were estimated specifically for destinations in Western Europe, such as London and Lisbon relative to Moldova. 
*Accommodation: Estimated at $242 per night, for 2 nights per trip x 4 persons = $1,934.78. This covers hotel expenses in Chisinau, ensuring comfortable accommodation for international journalists.
* Local Logistics: An average allocation of $616.50 based on previous expenses, covering transport and other local logistical needs, including arrangements for ease of travel between event venues and accommodations.
4budget34,125136,49910,859125,640TotalFunding sources
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8Regional campaings and visitsTarget country - Romania, given that Romania is one of the top countries investing in Moldova, and ranks first in terms of foreign companies that are residents of MITP.
Cost structure:
US Donor contribution
* PR Campaign - following the success of the $40k, 3-month PR campaign (from april 2024) focused on Eastern Europe, the SoW for a PR agency should cover coordinating all efforts: concept, 5-6 media opportunities (articles, podcasts, radio/TV), event coordination, and digital promotion, estimated for the $25k value of the contract.

For Regional visits, we will need the following services:
* PR and digital communication campaign – $16,000 USD
* Creative services – $4,000 USD
* Participation in events and setup of B2B meetings – $5,000 USD

This will be a continuation of the Brain Gain Campaign initiated in 2024 with Catalyst Solution.
3rd party contribution US Donor 2:
* Logistic for 3 city tours separate visits, either as a single tour (eg. Cluj, Brasov, Bucharest.
We may also consider aligning the itinerary with significant local tech events, such as Techsylvania, to maximize engagement and visibility.
1budget440,000440,0000440,000MITPDonors / Partners
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9Regional IT ecosystem visits
for capacity building and knowledge exchange
Purpose:
Strengthen MITP’s institutional capacity by organizing study visits for internal staff to regional IT ecosystems.
The visits will focus on learning best practices in managing innovation hubs, scaling support programs, etc.
Participant selection:
MITP core management and strategic teams (MITP staff and government representatives) involved in capacity building, strategy, and ecosystem management.
The visits will include 2 participants per trip: key MITP staff members and relevant government stakeholders involved in capacity building and ecosystem management.
Activity details:
2 visits are planned, each with 2 participants (key MITP staff members and government stakeholders). The total budget for these visits is $5,382, with cost estimations based on similar previous activities (2691$ per visit). The budget is dynamic, adapting to group composition and specific participant needs. The reference destination for cost calculations is Estonia.

Budget breakdown:
* Flights: $587 per person x 4 participants (2 visits with 2 participants each, round trip) = $2,348
* Accommodation: $130 per hotel night x 3 nights x 2 participants x 2 visits = $1563
* Local logistics (tickets, miscellaneous expenses): $1,078.4
* Per Diem: $60 per day x 3 days x 2 participants (MITP staff) x 2 visits = $392.4
Funding structure by source:
US Donor will contribute $4,000 towards the overall costs. This funding will cover a substantial portion of the logistics and travel expenses.
MITP will cover the remaining costs, totaling $1,382, which includes any additional logistics expenses and the full per diem costs for participants (MITP staff).

This funding structure ensures that MITP staff and selected government representatives can participate in these capacity-building visits, with a balanced contribution from US Donor and MITP to optimize the use of resources effectively.
2budget47,36594,73124,33170,400YearMDLMDLMDL
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10Participation at tech trade events MITP will develop a calendar of priority international industry events in which MITP leadership and selected businesses will participate.
MITP will organize country booths and facilitate B2B connections for Moldovan firms.
We have shortlisted the following events of interest to us:
- Tokyo Games 2025, - Gitex Dubai 2025, - Websummit 2025
Participation at these events is prioritized with a booth presence, while also considering expanding our attendance as visitors when strategically relevant.
Total Budget: $115,477
Planned events: Tokyo Games, Gitex, Websummit
Funding Sources: US Donor, MITP, Strategic Partners (Invest Moldova Agency, US Donor 2)
US Donor's contribution - $45,170. The remaining costs are distributed among MITP and third-party sources as per the original allocation plan. Below is the detailed breakdown of the planned expenditures for each event.

MITP Contribution: Total of $5,959
Primarily allocated to operational travel expenses including daily allowances, insurance, and incidental costs for 2 staff members at each event (estimated duration per event: 6-7 days). The team may be expanded based on event-specific needs.
Strategic Partner Contribution (Invest Moldova Agency, US Donor 2) with an estimated funding of $64,348
* Gitex: The Invest Moldova Agency co-finances booth costs, reinforcing Moldova’s presence and supporting strategic initiatives.
* Websummit: US Donor 2 supports MITP, ensuring enhanced visibility and participation at this high-profile event.
These budget allocations are structured to maximize visibility, operational efficiency, and strategic partnership contributions, supporting MITP’s effective participation and representation at major international tech trade events.
3event385,4551,156,364104,8801,051,484202521,398,89314,586,7326,812,161
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11Inward B2B missionsMITP will invite potential international speakers, relocation consulting companies, foreign investors and business CEOs to explore business opportunities in Moldova (up to 10 companies / representatives targeted).

Expenses to cover:
1. Flights (Reference destination: London)
- Estimated cost per one-way ticket is $505.44, calculated as an average between current short-notice purchase prices and estimates for bookings made 6-7 months in advance, using low-cost options with baggage included.
Total cost for round-trip flights: $505.44 x 10 persons x 2 ways = $10,109.
Funding distribution: MITP will cover the outbound flight costs totaling $5,054, while the 3rd Party (CEOs) will cover the return flight costs, also totaling $5,054.
2. Accommodation
- Estimated cost: $280 per hotel night x 2 nights x 10 persons = $5,600. Entirely covered by US Donor.
3. Local Logistics (transportation, meals)
Estimated cost based on 2022 expenses: $1,400, which includes transport for group trips of approximately 10 people over 2 days. Entirely covered by US Donor.
10event30,114301,10888,950212,15768%32%
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12Outward B2B missionsOutward business missions involve MITP employees and residents traveling abroad to explore market opportunities. Study visits, B2B missions, thematic events (but not with a booth).
Planned for 4 events with the participation of 2 representatives. $14,347
By US Donor:
1. Flights (Reference destination: London):$505,44 x 8 pers. (4 events with 2 people each) x 2 ways = $8087,
The cost of $505,44 per one-way ticket represents an average between current short-notice purchase prices and the estimated cost for bookings made 6-7 months in advance, using low-cost options with baggage included.
By MITP
operational travel expenses and unforeseen costs, e.g. daily allowance, insurance, etc.,= 24 days x 87.2 eur= aprox. $2093
and Accommodation: $260 hotel X 4 nights x 2 persons x 4 events = $4167
10person25,251252,507110,176142,331202418,806,59811,959,1736,847,425
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Increasing the entrepreneurial performance of Park ResidentsDirection 4. BUSINESS CONSULTANCY & SUPPORT210,000210,000064%36%
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1%100%0%Difference2,592,2952,627,559-35,264
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The development of a "Learning Center" dedicated to the special tax regime applicable to residents of the IT park165,000165,000014%22%-1%
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13WebinarsOrganization of webinars / training sessions with Q&A sessions (duration approx. 1-2 hours) on various topics of interest to residents (developed by experts from the park community, by experts involved, representatives of the relevant authorities) .6webinar12,00072,00072,0000
Note: If the donor funding is retaken fully and the team's salaries are partically covered by donors
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14MITP Resident GuideTranslation of the Resident's Guide and Eligibility Guide, design and digital publishing and the physical event for the presentation of the Resident's Guide and Eligibility Guide3guide + materials31,00093,00093,000
Resident's contribution per 1 mln MDL annual sales equal to 75 MDL/month
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Market Intelligence Reports45,00045,000
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15Quarterly and annual market intelligence reportsQuarterly and annual reports summarizing the evolution of industry in the region/Europe1budget45,00045,00045,000
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Facilitating the improvement of the regulatory framework and development of the IT Industry Direction 5. LEGAL FRAMEWORK437,000437,0000
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2%100%0%
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16Contribution to the improvement of the general regulatory framework applicable to IT Park residentsEU accession related and other law changes (GDPR, tax law, labout law), implementation of the EU directives - expert and consultant assignments for ensuring that the nature of the IT Park facility is maintained and no other legislation is implemented to the disadvantage of the IT and BPO sectors12budget32,250387,000387,0000
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17Interaction with the Government and Business AssociationsInteraction with the Government (administrative expenses related to the Government-led projects where MITP has to be represented) and business associations1budget50,00050,00050,000
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Ensuring the strategic performance of Moldova IT ParkDirection 6. IT PARK ADMINISTRATION and RESIDENTS MANAGEMENT14,920,21914,460,727459,492
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70%97%3%
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18Development of the MITP Strategy 2025-20301per activity187,044187,0440187,044
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19Internal regulation and institutional development of the AdministrationActivities related to the compliance of the MITP to the state regulations175,400175,4000
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19.1MITP brand registered at AGEPI1budget44,00044,00044,000
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19.2GDPR compliance1budget50,00050,00050,000
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19.3Labor safety compliance (contracted ffrom the Employer Union (Sindicate))12budget2,50030,00030,000
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19.4Council of MITP1budget51,40051,40051,400
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20 Platform mitp.md - Moldova Tech Ecosystem at 360°mitp.md - Moldova Tech Ecosystem at 360°. The MITP platform is a connection and collaboration network for Moldovan resident IT companies and the Moldovan tech ecosystem. The objective is to digitize the MITP Administration's interaction with residents and create a common space for sharing opportunities and information within the ecosystem.1budget2,213,0552,213,0550
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20.1Development and improvement of the technical functionality of the platform1budget1,494,4361,494,4361,494,436
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20.2IT expertise services1budget470,000470,000470,000
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20.3Technical maintenance of the platform1budget100,000100,000100,000
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20.4Licenses & Certificates (SysbuPro, server)1Sysbopro license112,058112,058112,058
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12Hosting&Windows Server2,88034,56034,560
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1budget certificates2,0002,0002,000
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Recurring activities5,0005,0000
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21RecruitmentJob postings on local websites, social media1budget5,0005,0005,000
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22MITP Administration skills development and consolidation602,448330,000272,448
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22.1Skills development - external trainingsExternal trainings in project management, financial basics, acquisition, HR, legal updates, EU directives1budget80,00080,00080,000
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22.2Team consolidationTeam building, branded stationery1budget80,00080,00080,000
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22.3External expertsExperts for the US Donor program implementation and for the team perfomance consolidation1budget322,448322,44850,000272,448
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22.4External auditExternal audit for MITP - financial and process compliance1buget120,000120,000120,000
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23Promotion and Communication of the Park at the local levelActivities aimed at increasing the visibility and attractiveness of the park among the local community and potential visitors. The planned activities are diverse and cover several aspects of marketing and communication.1,125,0001,125,0000
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23.1Design and production of the web instruments for MITP (MITP website)1budget250,000250,000250,000
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23.2Video production services (explanatory videos for residents, video announcements, interviews)1budget250,000250,000250,000
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23.3Social Media Management & digital promotion: 1. Management of social media profiles 2. Setting up Ads accounts 3. Monitoring public mentions 4. Reporting, data interpretation and recommendations1budget300,000300,000300,000
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23.4Promotional goods sets with the identity of the park1budget275,000275,000275,000
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23.5Mass-media cooperation (articles published in local media) -- for local press1budget50,00050,00050,000
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24Office - Maintenance & Equipment1,779,5071,779,5070
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24.1Renting administrative space720,000720,000
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24.1.1.Rent an office12month44,000528,000528,000
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24.1.2.Electricity12month7,00084,00084,000
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24.1.3.Operating expenses12month9,000108,000108,000
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24.2.Technical equipment - office equipment & work spaces307,746307,746
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24.2.1.Business Standard 365 licenses1budget60,48060,48060,480
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24.2.2.Antivirus licenses1budget15,70015,70015,700
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24.2.3.VPN for Business licenses1budget2,3662,3662,366
76
24.2.4.Computers2budget33,00066,00066,000
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24.2.5.Technical/peripheral office equipment1budget163,200163,200163,200
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24.3.Subscriptions (tools, digital and informational platforms)66,89566,895
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24.3.1.Mailchimp1budget18,49018,49018,490
80
24.3.2.Figma - design tool1budget10,08510,08510,085
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24.3.3.Zoom - Online conferencing platform1budget18,33018,33018,330
82
24.3.4.QR code - QR code generation platform1budget2,8012,8012,801
83
24.3.5.Bitly-short link generator, access statistics1budget2,2412,2412,241
84
24.3.6.Fiscal Monitor, Subscription 20251budget1,5991,5991,599
85
24.3.7.Weblex - legal database of the Republic of Moldova1budget4,8004,8004,800
86
24.3.8.Chat GPT1budget5,4725,4725,472
87
24.3.9.Grammarly1budget3,0773,0773,077
88
24.4.Subscriptions (internet, telephone)50,16050,160
89
24.4.1.Arax Impex, Internet subscription1budget10,56010,56010,560
90
24.4.2.Moldcell, Mobile phone subscriptions1budget26,40026,40026,400
91
24.4.3.Moldcell, Virtual PBX1budget13,20013,20013,200
92
24.5.Office products98,52098,520
93
24.5.1.Desk and furniture1budget10,56010,56010,560
94
24.5.2Stationery1budget5,0005,0005,000
95
24.5.3Drinking water1budget7,2007,2007,200
96
24.5.4Tea, coffee, etc.1budget17,76017,76017,760
97
24.5.5Medical kit1budget1,0001,0001,000
98
24.5.6Office maintenance products1budget21,00021,00021,000
99
24.5.7Protocol expenses (products for meetings, events, etc.)1budget36,00036,00036,000
100
24.6.Office services216,665216,6650