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1 | MAIN MESSAGE | Active members and Non - members with residence in US + CANADA + CALA with English Language Preference. People who have travel the last 3 years to the Market | April (Tentative deployment date: 20th ) | ||||||||||||||||||||||||
2 | LANGUAGE | ENGLISH | SPANISH | ||||||||||||||||||||||||
3 | Markets | NOTES | Target | Grand Cayman | Mexico | Mexico | Panama | Costa Rica | Colombia | Chile | Peru | Paraguay / Uruguay | |||||||||||||||
4 | Active members and Non - members with residence in US + CANADA + CALA with English Language Preference People who have travel the last 3 years to the Market | Active members and Non - members with residence in US + CANADA + CALA with English Language Preference People who have travel the last 3 years to the Market | Active members and Non - members with residence in US + CANADA + CALA with English Language Preference People who have travel the last 3 years to MX | Active members and Non - members with residence in Mexico + US With Spanish Language preference | Active members and Non - members with residence in the Market | Active members and Non - members with residence in the Market | Active members and Non - members with residence in the Market | Active members and Non - members with residence in the Market | Active members and Non - members with residence in the Market | Active members and Non - members with residence in the Market | |||||||||||||||||
5 | SL and PH Options: SL1: (Direct)(Personalization): [Fname,] Recharge at These All-Inclusive Resorts SL2: (Listicle) 5 Tropical Destinations to Visit This Spring SL3: (Personalization)(Intrigue)(Short): Unwind Here, [Fname]. SL4: (Personalization)(Intrigue)(Emoji):[Fname,] Leave Your Worries Behind🍹🌊😎 SL5: (Direct): Don't Worry, Be Happy at These Hotels Pre-Header: ALSO INSIDE: New hotel openings and weekend travel guides. | COPY | Recent Stay or Past Stay Message | ||||||||||||||||||||||||
6 | Recent Stay Module Headline: Thank you for staying with us recently[, Fname]. Copy: We look forward to welcoming you back soon. In the meantime, please download our Mobile App to help you plan yor next getaway. CTA: DOWNLOAD THE APP | MESSAGE | |||||||||||||||||||||||||
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8 | 5 Navigation Pack - Sheet Headline: Top 5 Spring Destinations Copy: Spring is the ideal time to explore the Caribbean and Latin America. From fun family beach trips to adults-only vacations, immerse yourself in a getaway like no other at one of these tropical destinations. CTA PCIQ: EXPLORE PLAN BOOK | 1. Bermuda 2. Panama 3. Colombia 4. Dominican Republic 5. Mexico | 1. Puerto Rico 2. Peru 3. Aruba 4. Costa Rica 5. Mexico | 1. Grand Cayman 2. Aruba 3. Puerto Rico 4. The Caribbean 5. Around the world | 1. Los Cabos 2. Cancun 3. Puerto Vallarta 4. Costa Rica 5. Around the world | 1. Los Cabos 2. Panamá 3. Puerto Rico 4. México 5. Alrededor del mundo | 1. Panama 2. Colombia 3. Perú 4. Cancún 5. Sudamérica | 1. Costa Rica 2. Colombia 3. Aruba 4. México 5. Sudamérica | 1. Colombia 2. Perú 3. Costa Rica 4. Sudamérica 5. Alrededor del mundo | 1. Chile 2. Panamá 3. Colombia 4. Sudamérica 5. Perú | 1. Perú 2. Colombia 3. Panamá 4. Sudamérica 5. Alrededor del mundo | 1. Paraguay 2. Uruguay 3. Costa Rica 4. Sudamérica 5. Alrededor del mundo | |||||||||||||||
9 | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | Property from each Destination | |||||||||||||||||
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11 | OPENINGS MODULE Headline: Explore New Hotel Openings Copy: Satisfy your wanderlust and book a trip to our highly anticipated new hotels opening around the world. | 1. Culiacan Marriott® Hotel https://www.marriott.com/en-us/hotels/culmc-marriott-culiacan-hotel/overview/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.marriott.com/en-us/hotels/cunxr-the-st-regis-kanai-resort-riviera-maya/overview/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan MarriottC Hotel https://www.marriott.com/en-us/hotels/culmc-marriott-culiacan-hotel/overview/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.marriott.com/en-us/hotels/cunxr-the-st-regis-kanai-resort-riviera-maya/overview/ 3. AC Hotel by Marriott ®Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.marriott.com/en-us/hotels/culmc-marriott-culiacan-hotel/overview/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.marriott.com/en-us/hotels/cunxr-the-st-regis-kanai-resort-riviera-maya/overview/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.marriott.com/en-us/hotels/culmc-marriott-culiacan-hotel/overview/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.marriott.com/en-us/hotels/cunxr-the-st-regis-kanai-resort-riviera-maya/overview/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.marriott.com/en-us/hotels/cunxr-the-st-regis-kanai-resort-riviera-maya/overview/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | 1. Culiacan Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC Hotel by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | |||||||||||||||
12 | Property image | Property image | Property image | Property image | Property image | Property image | Property image | 1. Culiacán Marriott® Hotel https://www.espanol.marriott.com/hotels/travel/culmc-culiacan-marriott-hotel/ 2. The St. Regis® Kanai Resort, Riviera Maya https://www.espanol.marriott.com/hotels/travel/cunxr-the-st-regis-kanai-resort-riviera-maya/ 3. AC by Marriott® Saltillo https://www.marriott.com/en-us/hotels/mtyas-ac-hotel-saltillo/overview/ | Property image | Property image | Property image | ||||||||||||||||
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14 | [SECTION HEADER] Travel Your Way [Headline] Tailored All-Inclusive Getaways Just for You ALL INCLUSIVE (Informative Module) Headline: Relax. Recharge. Stay Put. Copy: Whether you're looking to lounge on a pristine beach or relax at a wellness retreat, our All-Inclusive by Marriott Bonvoy® Resorts in the Caribbean and Latin America are tailored just for you. CTA: PICK YOUR PACKAGE | https://all-inclusive.marriott.com/ | https://all-inclusive.marriott.com/ | https://all-inclusive.marriott.com/ | https://all-inclusive.marriott.com/ | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | https://all-inclusive.marriott.com/es | |||||||||||||||
15 | Team, can you assist us creating a Map like this one, more MB aligned? | ||||||||||||||||||||||||||
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17 | Off Folio OPTION 1 Headline: Make Dining More Rewarding Copy: Marriott Bonvoy® members earn and redeem points every time they dine at obe of our participating restaurants and bars in Mexico—even when they're not staying with us! CTA: JOIN NOW Video - F&B Clip ---------------------------------------------------------- Descubre Experiencias Culinarias Acumula puntos Marriott Bonvoy® en tu próxima visita a alguno de los restaurantes más reconocidos de (Market.) CTA: RESERVA TU MESA | https://www.marriott.com/en-us/marriott-brands/portfolio/cala-off-folio-earnings.mi | https://www.marriott.com/en-us/marriott-brands/portfolio/cala-off-folio-earnings.mi | https://www.marriott.com/en-us/marriott-brands/portfolio/cala-off-folio-earnings.mi | https://www.marriott.com/en-us/marriott-brands/portfolio/cala-off-folio-earnings.mi | https://saboreatuspuntos.marriottbonvoy.com/ | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-es.mi | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-costa-rica.mi | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-colombia.mi | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-es.mi | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-peru.mi | https://www.espanol.marriott.com/es-es/marriott-brands/portfolio/cala-off-folio-earnings-es.mi | |||||||||||||||
18 | NEW HAMILTON MODULE: Headline: Opening Night of Hamilton + Two-Night Luxury Stay Body Copy: See Hamilton in San Juan, Puerto Rico! After the show, attend a VIP reception with the cast of the award-winning musical. Enjoy your time in this historic city with a ocean-front room at the San Juan Marriott Resort & Stellaris Casino. CTA: VIEW MOMENT | ||||||||||||||||||||||||||
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21 | MARKET INFROMATION Offer / Moments or Traveler Articles | TRAVELER Headline: Your Weekend Guide to Bermuda Copy: Discover pink sand beaches and more on a weekend getaway in historic Bermuda. CTA: START ADVENTURING https://traveler.marriott.com/weekend-getaways/bermuda-bermuda-weekend-guide/ | TRAVELER Headline: Your Essential Guide to Puerto Rico Copy: From innovative restaurants and divine beaches to Caribbean history, here are our picks for unique experiences to try in Puerto Rico. CTA: SEE ALL https://traveler.marriott.com/puerto-rico/ | TRAVELER Headline: Your Essential Guide to Grand Cayman Copy: From beaches and diving to local treasures, here are some must-see attractions when you visit Grand Cayman. CTA: SEE ALL https://traveler.marriott.com/grand-cayman/ | TRAVELER Headline: Your Essential Guide to Los Cabos Copy: From whale concerts to art-to-table dining, uncover amazing experiences you'll have to try in Los Cabos. CTA: START ADVENTURING https://traveler.marriott.com/los-cabos/ | TRAVELER Headline: Take the Ultimate Roadtrip Across Mexico Copy: Watch the sun rise in Veracruz then cross the country to watch it set in Puerto Vallarta — with a few stops in-between, of course. CTA: START ADVENTURING https://traveler.marriott.com/es/consejos-tendencias/un-roadtrip-por-mexico-desde-el-golfo-de-mexico-hasta-el-oceano-pacifico/ | TRAVELER: Headline: 5 Reasons to Visit Guna Yala, Panama Copy: Coral reefs, sunken shipwrecks, and white sand beaches aren't the only reasons to visit this tropical paradise. CTA: SEE ALL 5 https://traveler.marriott.com/beach-travel/day-trip-to-guna-yala/ | TRAVELER: Headline: Creating a Paradise of the Arts in Punta Islita Copy: Art is so synonmyous with this small Costa Rican town that when people talk about the Islita Museum, they may in fact, be referring to the art around the town itself. CTA: LEARN MORE https://traveler.marriott.com/es/cultura-estilo/mosaicos-y-guacamayas-punta-islita-es-un-pequeno-paraiso-para-la-conservacion-y-las-artes/ | TRAVELER Headline: Four Outdoor Adventures in Santa Marta Copy: The ideal destination for every adventurer, you'll surround yourself with jungle, mountains and the soul of the Colombian people in this vibrant town. CTA: SEE ALL 4 https://traveler.marriott.com/es/al-aire-libre/santa-marta-un-destino-lleno-de-aventuras/ | TRAVELER Headline: Indulge in These 3 Chilean Wine Tours Body: Wine tasting takes on another meaning when it takes place in the Central Valley of Santiago, called Valle del Maipo. Here, you'll find more than 23 vineyards. We've curated three just for you. CTA: SEE ALL 3 https://traveler.marriott.com/es/consejos-tendencias/vina-maipo-y-la-ruta-del-vino-en-chile-un-plan-imperdible/ | TRAVELER Headline: 5 Reasons Peru is a Foodie's Heaven on Earth Copy: Did you know that Peru holds the World Travel Award for the best gastronomic destination on Earth? That's not the only reason food lovers will want to visit this amazing country. Here are 5 more. CTA: SEE ALL 5 https://traveler.marriott.com/es/comer-beber/peru-es-es-el-destino-gastronomico-del- -aqui-te-lo-decimos/ | TRAVELER GENERAL Headline: 5 Incredible Romantic Destinations Body: Escape with your partner to one of these 5 incredible destiantions. CTA: See All 5 https://traveler.marriott.com/es/ | |||||||||||||||
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23 | APP MESSAGE [Headline] Enjoy Everything at Your Fingertips [Body Copy] Check in, make hotel requests, monitor your points balance, and enjoy a safe and contactless travel experience with the Marriott Bonvoy™ App. [CTA] [VISIT][DOWNLOAD] THE APP | https://app.marriott.com/cala-2023-april-destination-email-bermuda-en | https://app.marriott.com/cala-2023-april-destination-email-puerto-rico-en | https://app.marriott.com/cala-2023-april-destination-email-grand-cayman-en | https://app.marriott.com/cala-2023-april-destination-email-mexico-en | https://app.marriott.com/cala-2023-april-destination-email-mexico-es | https://app.marriott.com/cala-2023-april-destination-email-panama-es | https://app.marriott.com/cala-2023-april-destination-email-costa-rica-es | https://app.marriott.com/cala-2023-april-destination-email-colombia-es | https://app.marriott.com/cala-2023-april-destination-email-chile-es | https://app.marriott.com/cala-2023-april-destination-email-peru-es | https://app.marriott.com/cala-2023-april-destination-email-paraguay-es | |||||||||||||||
24 | Additional Mini Module Headline: Join Marriott Bonvoy™ Copy: Not a Marriott Bonvoy member yet? Join now for access to low member rates, free Wi-Fi, and exclusive member benefits. CTA: JOIN NOW | Join Marriott Bonvoy | https://www.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | https://www.espanol.marriott.com/loyalty/createAccount/createAccountPage1.mi | ||||||||||||||
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