Marketing and Membership Survey
17 and below
18 - 23
24 - 35
36 - 49
50 - 65
66 and up
Why do you go to the Campus Recreation Center?
What hours do you attend the Campus Recreation Center?
5 am - 8 am
8 am - 12 pm
12 pm - 4 pm
4 pm -9 pm
How are you affiliated with UAB?
What trends are occurring in the campus recreation industry?
How strong is the student activity with all programs at the Rec Center?
Who are our competitors and are they successful?
What makes them successful?
What makes them different other than the population/eligibility?
What are the latest fitness trends in public gyms?
What are strengths and weaknesses of the Rec Center?
What occupancy percentage and rates could the Rec Center realistically achieve?
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