If you could re-brand your profession/industry, what would you call it? How would you position it for the future?
What you would do if you could re-brand your profession or industry? What would you call it? Would you keep it the same? How would you advertise your skills and the value that you and your peers bring to the table?
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Your Name *
Tell us who you are (yes, you can be anonymous if you need)
Your Profession *
Lawyer, Librarian, KM, IT, Paralegal, Marketing, etc.
What would you call your new re-branded profession? *
Let us know what you thing would be a better name for your profession. (You can keep the same name if you think it is still appropriate)
Why is this a better name? What would you do to re-position your profession to make it ready for the future? *
Have at it... As long or as short as you would like. Let us know your perspective on this issue of re-branding.
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