Importance of Trust in B2C e-Commerce: A study amoung Asian online consumers
Dear friends,
This research is aimed to study the role of trust in influencing customer’s intention shop online in an e-Commerce context. I sincerely request your participation in this research work. If you volunteer to be a part of it, you may please complete this survey. This may take nearly 10-15 minutes of your very valuable time.
The information provided will be kept highly confidential and will not be used for any other purposes other than academic purposes only. The results of this research will be available by January 2012 and should you like to know the results or have any other queries in this regard, you may contact me at surejpjohn@gmail.com.
Your valuable support and cooperation for this research work is indeed important and much appreciated. I wish you would be considerate to make this research work completed successfully.
Thanking you in anticipation for availing your valuable time and support.

Sign in to Google to save your progress. Learn more
Please select your Gender *
Please identify your Nationality *
How old are you? *
Please select your recent educational qualification *
Please select your occupation *
Please choose your most accurate monthly income range (Thai Baht) *
1 USD = 30 THB
Do you have an online transaction experience? *
Online shopping, online banking, online ticketing etc.
When was your recent online shopping in the website mentioned above? *
What is your favourite method of payment in your online transactions? *
Part II: Questionnaire related to your most familiar online retail website mentioned above.
For each statement, Choose the check box that represents your most suitable choice.  The rating scale is described as follows.
Strongly disagree        (SD) = 1
Disagree                  (D) = 2
Neither disagree nor agree (N) = 3
Agree                 (A) = 4
Strongly agree               (SA) = 5

Security of the Website
I think the website has mechanisms to ensure the safe transmission of its user's information *
Required
I think the website shows great concern for the security of its transactions *
Required
I think the website has sufficient technical capacity to ensure that the information I give will not be intercepted by hackers *
Required
When I give my information to this website, I am sure they cannot be modified by a third party *
Required
Overall I find the security system of this website is good enough to do online transaction *
Required
Privacy of the Website
I think this website shows concern for the privacy of its users *
Required
I think this website only collects customer's personal information that are very necessary for the transaction *
Required
I think this website will not provide my personal information to others without my consent *
Required
I think the information collected by this website will only be used for the purpose of the original transaction *
Required
Familiarity with the Website
This website is familiar to me through visiting this site and searching for information about its products and services *
Required
This website is familiar to me through my previous online shopping experiences with this website *
Required
System Quality
My interaction with this website is easy for me to understand *
Required
It is easy to recover from any errors if encountered while using this website *
Required
This website provides necessary instructions for performing my online transaction task *
Required
Overall I find this website easy to use *
Required
Service Quality
I am satisfied with the online customer support and service provided by this website *
Required
I am satisfied with the after sale service provided by this website *
Required
This website understands my problems and requests *
Required
This website responds to my requests fast enough *
Required
Trust in the website
I believe that this website process my transaction accurately and on time *
Required
I believe that this website provides 24 hour access for internet transactions *
Required
I believe that this website is fair with its online customers *
Required
I believe that this website has consistent online practices and policies *
Required
I believe that this website is acting in my best interests *
Required
Overall I find this web retailer is trustworthy *
Required
Perceived Usefulness
This website improves my performance in product searching and buying *
Required
This website enables me to search information about products and services faster *
Required
Using this website saves me time in my online purchase/business *
Required
Overall I find this website useful *
Required
User satisfaction
I am satisfied with the procedures of this website transactions *
Required
I am satisfied with the products and services provided by this website *
Required
I am satisfied with the payment system provided by the website *
Required
Overall I am satisfied with this website *
Required
Purchase intention
Given the chance, I intend to use this website again *
Required
If I get a chance, I should use this website again in the future *
Required
It is likely that I will transact again with this web retailer again in the future *
Required
THANK YOU VERY MUCH FOR SPENDING YOUR VERY VALUABLE TIME FOR ME...
Submit
Clear form
Never submit passwords through Google Forms.
This content is neither created nor endorsed by Google. - Terms of Service - Privacy Policy

Does this form look suspicious? Report

Google Forms