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What are the policies in constructing a project plan?

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Look at the picture:

What did you noticed about the individual products displayed on the cabinets, racks or shelves?

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What can you see in the picture?

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What are the uses of these?

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What is the definition of packaging & labeling?

Packaging

  • is the science, art and technology of enclosing or protecting products for distribution, storage, sale and use.
  • is the activity of designing and producing the container for a product.

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What is the definition of packaging & labeling?

Labelling

  • is any written, electronic, or graphic communication on the packaging or on separate but associated label,
  • Display of information about a product on its container, packaging or the product itself.

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What are the functions and importance of Packaging & Labeling?

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Functions and importance of packaging and labelling

  1. Promoting and Selling the Product
  2. Attractive, colorful, and visually appealing packages have promotional value. A well design package is a powerful selling device because it helps the product stand out from its competitors.

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Functions and importance of packaging

2. Defining Product Identity

  • used to promote an image such as prestige, convenience, or status

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Functions and importance of Packaging and Labelling

  1. Providing Information
  2. Gives customer useful information on:
    • direction for using the product
    • its contents
    • product guarantees
    • potential hazards

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Functions and importance of Packaging and Labelling

  1. Expressing Customer Needs
  2. when designing packages, companies analyze customer lifestyles and create packaging that meets their needs for size & convenience.

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Functions and importance of Packaging and Labelling

  1. Protect the Product
    • Must protect during shipping, storage and display
    • Prevent or discourage from tampering
    • Prevent against breakage and spoilage

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Functions and importance of Packaging and Labelling

  1. Ensure Safe Use
  2. Proper packaging helps to eliminate potential injuries or misuse of a product
    • Formerly glass containers are now plastic
    • Childproof caps
    • Tamper resistant packages

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Common Materials for Packaging

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1. Plastic

2. Metal/tin

3. Brick Carton

4. Cardboard

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Types of packaging

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1. Primary packaging

  • the material that first envelops the product and hold it

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Types of packaging

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2. Secondary packaging

  • is outside the primary packaging, perhaps used to group primary packages together.

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Types of packaging

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3. Tertiary packaging

  • is used for bulk handling, warehouse storage and transport shipping.
  • The most common form is a palletized unit load that packs tightly into containers.

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Group Activity:

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Materials: Product, pencils, marking pen, glue, scissor/cutter & corrugated cardboard

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(Give each group a sample product and materials for packaging and labeling).

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Group Activity:

  • Each group should come up with a unique & creative packaging and labeling using new concepts learned.
  • Explain why did you come up with that packaging design and labeling design.

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Activity (Individual)

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Your family went for a vacation in your grandmother’s province. Your lola has lots of poultry products such as eggs and they asked you to bring with you dozens of them. How will you pack those eggs to ensure safety & protection?

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What are the packaging and labeling techniques?

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Write the correct answer/s.

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1. It refers to any written, electronic or graphic communication on the packaging.

2. It refers to the science, art and technology of enclosing or protecting products for distribution, storage, sale and use.

3-4 Give at least 2 types of packaging

5. Give one objective of labeling.

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SUPPLEMENTARY ACTIVITIES

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ACTIVITY 1:

Direction: From Column B, match the functions & importance of packaging that is stated in column A

Direction: From Column B, match the functions & importance of packaging that is stated in column A

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Column A

  1. Expressing Customer Needs

2. Providing Information

3. Ensure Safe Use

4. Protect the Product

5. Promoting and Selling the Product

6. Defining Product Identity

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Column B

A. Proper packaging helps to eliminate potential injuries or misuse of a product

B. used to promote an image such as prestige, convenience, or status

C. when designing packages, companies analyze customer lifestyles and create packaging that meets their needs for size & convenience.

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Column B

D. Attractive, colorful, and visually appealing packages have promotional value. A well design package is a powerful selling device because it helps the product stand out from its competitors.

E. Must protect during shipping, storage and display

F. Gives customer useful information on

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ACTIVITY 2:

Direction: Find the following keywords related to packaging and labeling.

BREAKAGE CONTAINERS LAYER SPOILAGE CREATIVE DISPLAY PACKAGING STORAGE SHIPPING SAFETY

LABELING

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