Media Production Process Journal

U2O2 - Narratives in Production

*Note: this document is set up in A3 format.

Please go to File and “make a copy”

Name and Student ID

Add pages as required.

Outcome 2:

On completion of this unit the student should be able to apply the media production process to create, develop and construct narratives. To achieve this outcome the student will draw on key knowledge and key skills outlined in Area of Study 2.

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• the roles and responsibilities required in different stages of the media production process

• technical skills used in the operation of media technologies

• ethical, legal and community constraints in the production and distribution of media products

• media language appropriate to the design, production and evaluation of media products.

​

What is this for?

As you complete O2 for U2, you will complete a production journal. The production journal is a record of the Media Production Process which will document the process and understanding of a collaborative production as well as the stages and roles that you have undertaken.

The production journal will include the 5 stages of the Media Production Process (where appropriate - this depends on your chosen media form).

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

​

Maintaining and reflective Media Production Process Journal

A reflective journal is not just a record of what you did and when, it is a chance to demonstrate your knowledge and understanding of media production process.

Your weekly journal entries should include:

• Discussion of achievements
• Explanation of problems you have encountered
• Possible solutions to problems
• Experiments with technical equipment
• Authentication photos of you working
• A reflection on the roles (if working as a group) that you and your team have undertaken and the skills you have used
• Behind the scenes photographs and/or videos to demonstrate your understanding of the Media Production Process, appropriate to your chosen media form.

MPP Stage 1: Development

​

​

​

The ideas, intention, narrative and audience that are the foundation of the production are explored. In this stage other media products are investigated to analyse media codes and conventions, genre, style and the location, context and time when the production was produced. Equipment, materials and technologies are investigated in a range of media forms in relation to the audience and intention. Experiments using materials, equipment and technologies are conducted to develop understanding of and skill in their use.

​

​

​Key knowledge:

​

• construction of narratives using the media production process

• media language appropriate to the design, production and evaluation of media products.

Task 1:

MPP Stage 1: Development

As an introduction to this Area of Study you are all required to progressively add to a digital FOLIO and design and print the first few pages with the following information and imagery:

TITLE: Inspiration

• Source FILMS with a powerful narrative & annotate.
• Source TV SERIES which contain a powerful narrative & annotate.
• Source SONGS or PODCASTS which contain and propel a powerful narrative & annotate.
• Source PHOTOS which contain and propel a powerful narrative & annotate.
• Source PRINT examples which contain and propel a powerful narrative & annotate.

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

​

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• media language appropriate to the design, production and evaluation of media products.

Inspiration: Films

MPP Stage 1: Development

• Source FILMS with a powerful narrative & annotate.

​

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

Inspiration: TV Series

MPP Stage 1: Development

​

• Source TV SERIES which contain a powerful narrative & annotate.
• ​

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

Inspiration:Songs/Podcasts

MPP Stage 1: Development

​

​

• Source SONGS or PODCASTS which contain and propel a powerful narrative & annotate.

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

Inspiration: Photos

MPP Stage 1: Development

​

• Source PHOTOS which contain and propel a powerful narrative & annotate.
• Source PRINT examples which contain and propel a powerful narrative & annotate.

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

Inspiration:Songs/Podcasts

MPP Stage 1: Development

​

​

• Source SONGS or PODCASTS which contain and propel a powerful narrative & annotate.
• Source PHOTOS which contain and propel a powerful narrative & annotate.
• Source PRINT examples which contain and propel a powerful narrative & annotate.

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

Inspiration: Print

MPP Stage 1: Development

​

• Source PRINT examples which contain and propel a powerful narrative & annotate.

Your annotation should include: (write on behalf of the audience NOT YOU)

• The code and conventions employed by the creator to propel the narrative to the audience.
• Where and How the media product was produced and distributed.
• The impact had on the intended audience.
• Any prior understandings or expectations that audiences may or may not have had.

EXPLORING IDEAS

MPP Stage 1: Development

Once you have completed your Inspiration (Task 1), you can now move onto Exploring Ideas. You are still in the Development stage of creating your Media Product so it is completely ok if you are still unsure what your product form will be and what narrative it will contain.

Exploring Ideas can look and feel how you like. The point is to explore and advance on existing ideas that already exist. You may have got a few ideas from your Inspiration section and want to further expand and explore concepts, codes or conventions from those media products.

For example: Exploring…..

• Colour – The psychology of colour and how it is employed to engage and tell a story.
• Font – The psychology of font and how it is employed to engage and tell a story.
• Titles & Credits – How these are created and what impact they have on setting a feeling or resolving a product.
• Location & Setting – Cinematography – What this does and how effective it is.
• Paper Stock – How different they are and what they mean to the end user.
• Score – Foley – Sound Effects – How sound is employed to engage and tell a story.
• Camera Techniques – Who and how these are employed to engage and tell a story.
• Lighting Techniques – Who and how lighting is effective to engage and tell a story.

These are only a few ideas….you may have more. Make sure you include images and source your ideas.

​

​

​Key knowledge:

• construction of narratives using the media production process

• technical skills used in the operation of media technologies

• media language appropriate to the design, production and evaluation of media products.

MPP Stage 2: Pre-production

The production is planned considering the specified audience, intention, narrative and context.

The construction of the narrative of the product is planned, including how it will engage, be consumed and read by the specified audience. Media codes and conventions, genre and style, are considered in the construction of the narrative. Documentation and the planning of the production are carried out in visual and written form using tools such as production notes and storyboards.

Equipment, technologies and materials to be used in the production are documented. The way the product will be distributed to the audience and the context in which it will be distributed and consumed is also planned.

​

Sto

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• media language appropriate to the design, production and evaluation of media products.

AUDIENCE BREAKDOWN

MPP Stage 2: Pre-production

Your audience breakdown should be one A3 page of writing and include the following breakdowns:

Demographics:

Gender, Age, Income, Family.

Geographics:

Where you live, How you live, Where you holiday, Where you hang out, Where you buy things – online/in-store, where they don’t go?

Psychographics:

Their likes, Dislikes, Hobbies, thoughts on things, social media use, Who you hang out with, Buying trends, are they confident, social, leader, follower, trend setter, social currency is important or not, self worth, body image identification, do they fit in or not, how they see themselves compared to others, where they fit within the social setting, any stereotypes attached to their representation?

​

(If you get stuck on how to approach the layout or how to construct a sentence make sure you have a look at the past examples on the Media Knite site in the media room or online on the website under the Unit 1&2 Folio TAB)

​

​

​Key knowledge:

• construction of narratives using the media production process

• media language appropriate to the design, production and evaluation of media products.

​CODE & CONVENTIONS OF STORYTELLING:

MPP Stage 2: Pre-production

In order to convey your narrative to your audience, Creators of media products will consider the Code and Conventions of Storytelling that engage and propel their ideologies. Ideologies represent the social values and the fabric of which your society is made from. You want your audience to relate to your characters and their story and you want your audience to connect to the ideologies that underpin your narrative.

Your job will be to discuss the Code and Conventions that you will be employing in your media product to engage and propel your story to your audience. Select from the list below and explain how and what Code and Conventions you will be using. Make sure you include images where possible in your folio.

• Opening, Development & Closure
• Multiple Storylines
• Narrative Possibilities
• Character Development
• Cause & effect
• Setting
• Structuring of time
• Point of View

For the media language that supports each of these, please refer to the Media Knite Code & Conventions Booklet.

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• technical skills used in the operation of media technologies

• media language appropriate to the design, production and evaluation of media products.

MPP Stage 3: Production

​

​

The planned production design is captured and recorded. Annotations may be added to the production design plan in relation to media codes and conventions and any changes to the production design.

Production may be a collaborative process involving a number of people with specific roles or it may be an individual process. Reflection and evaluation of the production can occur through written documentation, oral feedback and/or visual feedback.

​

• Collect fottage, etc and document the process
• Annotate your process and annotate your production plan in real time as you are in production
• Get a classmate to get a photo of you “in action” to athenticate your work
• Reflect on this

​

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• the roles and responsibilities required in different stages of the media production process

• technical skills used in the operation of media technologies

• media language appropriate to the design, production and evaluation of media products.

​MPP Stage 4: Post-production

​

The production is refined and resolved considering the intention, audience and the construction of narrative.

Media codes and conventions are used to resolve ideas and to consider the engagement, consumption and reception of the specified audience. Specific equipment and technologies are used in editing. Feedback is sought and the creator and participant will reflect upon the product and its relationship to the specified audience and intent.

​

• Consider refinement - ask 2 class member for Plus/Minus/Interesting feedback
• Revisit the Codes an conventions to consider engagement, consumption and reception - relate this back to your intended audience
• Document the equipment and technologies you have used. Get a classmate o take and authentication photo of you “in action” to authenticate your work

​

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• the roles and responsibilities required in different stages of the media production process

• technical skills used in the operation of media technologies

• media language appropriate to the design, production and evaluation of media products.

MPP Stage 5: Distribution

​The product is delivered to the specified audience in a planned context and location. At this point the creator and/or participants will seek feedback for future productions based on audience response and personal reflection.

​

• How will your audience view/engage with your Media Text?
• How do you intend to gain feedback from your audience? Survey? Focus group? Data?

​

​Key knowledge:

• media production processes and their relationship to specific media forms

• construction of narratives using the media production process

• the roles and responsibilities required in different stages of the media production process

• technical skills used in the operation of media technologies

• ethical, legal and community constraints in the production and distribution of media products

• media language appropriate to the design, production and evaluation of media products.