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Owned Media

  • Subaru Website
  • Insider E-Newsletter
    • SubaruDrive Website
  • Drive Magazine
  • Drive Performance Magazine
  • Subaru Showrooms
  • Speciality Repair Shops

Official Subaru Website

Magazines

Showrooms

Repair Shops

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Paid Media: All content Subaru pays for

Subaru’s #MeetAnOwner Campaign

Newspaper Ad’s

TV Commercials

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Shared Media

Subaru’s Shared Partnerships:

  1. Automotive & Racing
  2. Outdoor Adventure
  3. Subaru Loves Learning
  4. Subaru Loves Pets
  5. Subaru Loves the Earth
  6. Subaru Loves to Care
  7. Subaru Loves to Help

Subaru’s Social Media:

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Instagram

https://www.instagram.com/subaru_usa/

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Twitter

https://twitter.com/subaru_usa

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Facebook

https://www.facebook.com/subaruofamerica/

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Youtube

https://www.youtube.com/user/Subaru

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Blogs

http://www.mysubie.com/index?f=dashboard

https://forums.nasioc.com

https://www.subaruoutback.org

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Earned Media

  • Subaru earns media and publicity through its donations and partnerships in the Love Program

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  • Their good deeds and giving attributes to make the world a better place earn recognition for the company that promotes the brand
  • ex:) Earth lovers tweet the good news about Subaru’s project to help the earth