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PRODUSCOPE

Presented by PM SCHOOL

Submitted By-

Nimesh Kumar kanth

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Problem Statement

The HR industry is at a pivotal moment where GenAI can disrupt traditional practices and open new possibilities. Your challenge is to identify a specific product gap or opportunity within the HR industry and develop an innovative GenAI-driven solution that addresses this problem. The HR technologies have the potential to streamline recruiting processes, enhance candidate matching, and improve employee retention etc. . However, they also introduce unique challenges. . Your task is to investigate the GenAI's impact on the HR industry and identify pressing problems that need solutions. Once identified, you will select one problem to solve as a Product Manager. Your solution should not only enhance HR processes but also align with market demands.

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Why is GenAI considered as the future of Human Resource?

Parameters

GenAI based HR Processes

Traditional HR Processes

Efficiency

Effectiveness

Data Privacy and Security Risks

Data-driven decision making

Rely on real data.

Rely on intuition.

Cost

Can be advantage for large organisations.

Is advantage to small organisation.

GenAI Powered HR Technology

  • GenAI can be used to scan resumes for specific keywords and phrases, and to identify candidates who have the relevant skills and experience for the role.
  • GenAI can address the need for more personalized and engaging employee onboarding and training experiences.
  • Traditional onboarding and training programs can often be generic and one-size-fits-all
  • GenAI can be used to assess a new employee's skills and knowledge level, and then create a personalized learning plan .

PROBLEM INTRODUCTION

How GenAI can be helpful for candidates and recruiters?

For Candidates

  • improve their resumes and provide personalized feedback.
  • find jobs that are a good fit for their skills and experience
  • prepare for interviews by providing them with practice questions and simulations.

For Recruiter

  • to save time and be more efficient by automating tasks
  • to improve the quality of hire by matching them to jobs that are a good fit for their skills and experience.

A recruiter could use GenAI to create a personalized job description for each job opening. The job description could be tailored to the specific needs of the company and the job role. The recruiter could then use GenAI to match candidates to the job description based on their qualifications and experience.

A GenAI-powered onboarding and training platform is a promising solution to a pressing problem in the HR industry. This can help organizations to create personalized and engaging onboarding and training experiences for their new employees, which can lead to increased employee engagement, productivity, and retention.

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BREAKING DOWN THE PROBLEM

CHALLENGES FACED BY TRADITIONAL HR PROCESSES

  • A shortage of qualified candidates
  • The need to improve the efficiency and effectiveness of HR processes
  • The need to reduce bias in the HR process
  • The need to create a more diverse and inclusive workforce

MARKET TRENDS

  • The rise of the gig economy and remote work
  • The increasing importance of diversity and inclusion
  • The growing demand for data-driven decision making.
  • The rise of artificial intelligence (AI) and automation.
  • The increasing focus on employee experience.
  • The growing importance of skills development.

TECHNOLOGICAL ADVANCEMENT

  • GenAI-powered resume screening and candidate assessment tools can help HR professionals to identify qualified candidates
  • GenAI-powered onboarding tools can help new employees to get up to speed on their new role.
  • GenAI-powered learning platforms can provide personalized training programs to employees.

PRODUCT GAP / OPPORTUNITY

  • One specific product gap or opportunity in the HR industry that GenAI can address is the need for more personalized and engaging employee onboarding and training experiences.
  • GenAI can be used to create personalized onboarding and training programs that are tailored to the individual needs of each new employee.

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HEADING TOWARDS THE SOLUTION

What skill do I need ,in what quantity?

What is the current workforce potential?

What new career path exists?

How these trends are driving results for HR teams?

Open source Information

& Self service

Tech enabled, more personalised productive hire to retire processes

  • Fewer clicks and more answers
  • Better, more conversational chatbots with new GenAI capabilities
  • Faster resolution of employee Q&As

  • 40% reduction in employee request approval time.
  • Consumer grade tech paired with HR professionals who can invest more time in moments that matter.

  • More personalized and responsive interface, such as nudges or L&D offered within a work rhythm.

  • 60% cost saving to deliver high quality L&D video content.

How do best I fill supply demand gap?

What are no regret talent moves?

How do I best support comprehensive change management?

  • Automated flags on work demand shift based on talent & market trends, business results, strategy.
  • Auto- refreshed job skills matrix incorporating GenAI skills disruption indexes based on job trends.
  • Next-gen succession strategies measuring rate of learning, network wealth and grit.
  • Integrated and dynamic workforce plan that allows for change in strategy, AI advances.
  • No Regrets skilling strategy recommendations.
  • Summarised cost assessments based on location strategy and recent talent wins.

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USE CASES/SOLUTION

Data driven & tech enabled recruiting and onboarding

  • Content creation for roles(Automated Job Description and posting).Create social media post for campaigns.Flag any bias in language
  • Candidate analysis( Identify relevant candidates,Identify target skills for specific positions and individual)
  • Interview and selection( Analyze candidate response and facial expression via video or text based interview)
  • Onboarding(Automate tasks and route them cross functionally, provided chat based support for new hires)

Enable skill based talent management and learning.

  • Workforce planning(forecast and identify talent or skill gaps, highlight talent for open roles or next-gen succession planning.
  • L&D content creation(optimize and suggest new training and learning materials.)
  • Personalized employee learning(suggest new set of learning modules based on goals.

Engage employee more effectively

  • More information with easier access(Answer employee queries on topic like benefits or HR processes)
  • Identification of real time employee engagement opportunity(conduct sentiment analysis to identify potential needs for emotional or engagement support.
  • Acting as a manager copilot through information, targeted inventions and solutions(highlight potential areas where there may be job and reward misalignment, facilitate stress management in critical times)

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PRODUCT STRATEGY

Target audience: The target audience for AI-powered HR solutions includes HR professionals, hiring managers, and employees.

Value proposition: AI-powered HR solutions can help HR professionals to automate tasks, improve decision-making, and personalize the HR experience for employees.

Features and functionality: AI-powered HR solutions can be used to automate tasks such as resume screening, candidate assessment, and onboarding. They can also be used to improve decision-making in areas such as hiring, promotion, and performance management. Additionally, AI-powered HR solutions can be used to personalize the HR experience for employees by providing them with tailored training and development opportunities.

Business model: AI-powered HR solutions can be sold on a subscription basis or on a per-use basis.

Marketing and sales strategy: AI-powered HR solutions can be marketed and sold through a variety of channels, including direct sales, channel partners, and online marketing.

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SOURCES REFERRED: BCG, McKinsey & Company , Gartner and linkedin

THANK YOU!