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EVENT MARKETING PLAN TEMPLATE EXAMPLE

EVENT MARKETING PLAN TEMPLATE EXAMPLE - PRESENTATION

EVENT MARKETING PLAN EXAMPLE

Template example begins on Slide 2

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Email Marketing
Pre-launch
Launch
Early Bird Discount
Discount Last Chance
Last Call to Buy Tickets
Event Reminders
Post Event Updates

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Social Media
Pre-launch
Webinars
Early Bird Discount
Discount Last Chance
Last Call to Buy Tickets
Live Event Updates
Post Event Updates

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Social Media Platforms
Twitter
Facebook
Instagram
LinkedIn
TikTok
Other

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Partner Sponsorships
Create Program
Secure Sponsorships
Finalize Sponsorships

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Local Marketing
Web Ads
News/Media

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
National Marketing
Banner Ads

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Web
Development
Website
Mobile App
Mobile Alerts
Pay-Per-Click
SEO

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Market Research
Surveys

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Campaigns
Campaign A
Campaign B
Campaign C
Campaign D
Campaign E

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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PROJECT REPORT

EVENT MARKETING PLAN TEMPLATE EXAMPLE

		PHASE ONE			PHASE TWO			PHASE THREE			PHASE FOUR
CAMPAIGN TYPE	ADDITIONAL INFO	Wk1	Wk2	Wk3	Wk4	Wk5	Wk6	Wk7	Wk8	Wk9	Wk10	Wk11	Wk12
Other
Branding
Post-Event Outreach

EVENT MARKETING PLAN TEMPLATE EXAMPLE

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