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CREATING COMMUNITY FOR PUPS & THEIR PEOPLE

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WEBSITE

NEWSLETTER

SOCIAL

PUP PASS

100K+ views/mo

100K+ Subscribers

125K+ Followers

1,000s of users (MSP Only)

REACH DOG PEOPLE

Newsletter and social media sponsorships starting at just $250

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Sidewalk Dog is one of the leading newsletters for dog owners with 79K+ subscribers.

Leading brands like Hilton, Subaru, NutriSource, Banfield Pet Hospital, Rover, KONG, Farmer’s Dog, and many more partner with Sidewalk Dog to connect with our audience of passionate dog owners.

Audience: 80% of our readers are female, ages 25-54. Our content reaches more than 500K+ dog owners each month across our website (100K pageviews), social media (125K+ followers), and our newsletter (70K+ subscribers).

Content: Dog owners from around the world read Sidewalk Dog weekly to stay informed about the latest in pet care, training tips, product reviews, and more. You can find previous issues here.

Featured In

Top 10 Media and Entertainment Newsletters You Should Be Sponsoring

Top 2 Newsletters in

Pets Category (2024)

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PAST

SPONSORS

INCLUDE

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AUDIENCE BREAKDOWN

AGE

GENDER

HOUSEHOLD INCOME

INTERESTS

LANGUAGE

18 - 24 yrs

25 - 34 yrs

35 - 44 yrs

45 - 54 yrs

55 - 64 yrs

65+ yrs

14.7%

31.4%

20.2%

15.6%

11.4%

6.7%

Pets

Food & Dining

Books & Movies

Travel

Investing

Home & Garden

Outdoors

Technology

Female

Male

83%

17%

English

97.6%

Spanish

0.66%

German

0.39%

Dutch

0.28%

$150K - $200K

$200K - $250K

$250K - $300K

$300K+

21.8%

13.7%

8.9%

6.7%

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TAIL-WAGGING RESULTS

ANIMAL HUMAN SOCIETY

TITO’S HANDMADE VODKA

SOLID GOLD PET

Clever, engaging, and always on message.

When we look at our partners nationwide, Sidewalk Dog is among the best. They're professional, organized, and always focused on our goals.

We're very happy with our campaign results and look forward to partnering again soon.

Within minutes of Sidewalk Dog sending out our survey, we received hundreds of responses. They led all of our other channels, including TV and radio.

BISSELL

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NEWSLETTER

SPONSORSHIPS

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PRICING

20% discount when purchasing 4 or more ads.

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NEXT STEPS

2. Choose an audience

3. Choose an ad type

4. Add-ons?

1. Choose a date

Complete the Advertise with Us form to get started or email jared@sidewalkdog.com.

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NEWSLETTER

SPONSORSHIPS

500-1,300 clicks

46% clicks

33% clicks

12.5% clicks

.8% clicks

1.3% clicks

Featured Story

Primary Ad

Top Articles

Secondary Ad

Product of the Week

7.9% clicks

10.5% clicks

Headlines

Giveaway