Virtual
Campaign
Here is where your marketing campaign begins
CONTENTS OF THIS TEMPLATE
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01
ABOUT US
CONTENT PLAN
04
MARKET ANALYSIS
02
BUDGET
05
GOALS & STRATEGY
03
KPI OVERVIEW
06
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ABOUT US
01
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Your Logo
OUR COMPANY
Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon
ABOUT THE PRODUCT
FEATURES OF THE PRODUCT
OUR GOALS
JUPITER
MERCURY
NEPTUNE
VENUS
It’s the biggest planet in the Solar System
Mercury is the closest
planet to the Sun
Neptune is the farthest
planet from the Sun
Venus is the second planet from the Sun
CORE VALUES
MERCURY
VENUS
MARS
JUPITER
SATURN
NEPTUNE
Mercury is the smallest planet of them all
Venus is the second planet from the Sun
Despite being red,
Mars is a cold place
It’s the biggest one in the Solar System
Saturn is the ringed one and a gas giant
It’s the farthest planet from the Sun
WHAT SETS US APART?
MERCURY
NEPTUNE
Mercury is the closest
planet to the Sun and
also the smallest one in
the Solar System
Neptune is the farthest
planet from the Sun
and the fourth-largest
in the Solar System
MARKET SHARE
65%
35%
Mercury is the smallest planet
Mars is actually a cold place
CORE CUSTOMER AUDIENCES
GENDER
80%
20%
AGE
HOBBIES
Female
Male
15-25
26-35
STRENGTHS
WEAKNESSES
COMPETITOR ANALYSIS
MARKET SEGMENTATION
20%
50%
30%
Saturn is a gas giant and has several rings
Venus is the second planet from the Sun
Despite being red, Mars is a cold place
STRATEGY
DAY 1
DAY 3
DAY 1
DAY 2
DAY 4
Saturn has rings
Venus is terribly hot
Pluto is a dwarf planet
Mars is a cold place
Mercury is small
PRODUCT DESCRIPTION
Mercury is the smallest planet
Neptune is the farthest planet
Jupiter is the biggest planet
Venus has a beautiful name
PRICING
BASIC
PRO
PREMIUM
$5
$15
$30
GET IT!
GET IT!
GET IT!
DISTRIBUTION CHANNELS
MANUFACTURER
Wholesaler
Retailers
Consumer
Retailers
Consumer
Consumer
PROMOTION
MULTIMEDIA
PRESS
MOBILE APP
Mercury is the closest planet to the Sun
Venus has a beautiful name, but it’s hot
It’s the farthest planet from the Sun
$35,000
Is the total budget for the campaign
ADVERTISING CAMPAIGN 1
DESCRIPTION
GOALS
$14,000
BUDGET
Multimedia
CHANNEL
Mercury is the closest planet to the Sun and the smallest one in the Solar System
ADVERTISING CAMPAIGN 2
DESCRIPTION
GOALS
$18,000
BUDGET
Billboard
CHANNEL
Saturn is a gas giant and has rings
Neptune is the farthest planet
Mercury is the smallest planet
PR OUTREACH
MEDIA CHANNELS
GOALS
CONVERSION
20%
50%
Mercury is the smallest planet
Neptune is the farthest planet
A PICTURE IS WORTH A THOUSAND WORDS
BUDGET ALLOCATION
| JUPITER | MERCURY | VENUS |
SOCIAL MEDIA | $2,400 | $3,500 | $1,200 |
MULTIMEDIA | $8,700 | $4,000 | $2,300 |
BILLBOARD | $5,000 | $2,700 | $8,000 |
CAMPAIGN LOCATIONS
June 4
July 2
July 12
August 5
Neptune is the farthest planet
PREDICTED REACH
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MERCURY
Mercury is the closest planet to the Sun
VENUS
Venus has a beautiful name, but it’s hot
NEPTUNE
Neptune is the farthest planet from the Sun
TIMELINE
Mercury is the smallest planet
Neptune is the farthest planet
Jupiter is the biggest planet
Venus has a beautiful name
PHASE 1
PHASE 2
PHASE 3
PHASE 4
MULTIMEDIA CONTENT
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OUR TEAM
HELENA JAMES
JOHN DOE
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THANKS!
Do you have any questions? youremail@freepik.com
+91 620 421 838
yourcompany.com
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JANUARY
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PHASE 1
PHASE 2
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JANUARY
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