Owmi: Connecting Stay-Home Individuals To Clean Water Spots

Project by Benita Bulley and Tsado Gregory.

Facilitated by Osioke “Sprime” Itseuwa

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Powered by Growth Clinic

2019

The Problem

We asked stay-home individuals about their experience accessing clean water to drink, cook and to do other domestic activities.

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The names and images used to represent the people we spoke to have been changed to preserve their privacy.

The Problem

“What has been your experience with accessing clean water at home?”

Nnenna

26, Festac, Lagos,

Nigeria

Moses 27,

Victoria Island, Lagos,

Nigeria

Gloria 30,

Satellite Town, Lagos, Nigeria

“When there is no power we cannot pump clean water at home, and the water we buy from neighbours has a funny taste and is coloured. We cannot drink it or use it to cook.”

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We always have to buy water because when we pump water it isn’t clean. And buying water it is expensive. We keep talking to our landlord to treat the pumped water but no response.

“We have our own borehole for pumping clean water, but we still have to buy cold drinkable water from stores outside. It is stressful having to go every time, someone bringing cold water to the house would be bae!”

The Problem

“What has been your experience with accessing clean water at home?”

John, 28,

Bissam, Airport Road, Lagos,

Nigeria

Paul 27,

Ikeja, Lagos,

Nigeria

We have to buy 3 bags of pure water every day to get drinkable and cook-able water. It is costly.

To get water to do anything at home, we buy 3 25 Litre Jerry Cans every day. We finish daily as we use it to bathe and cook.

The Problem:

Getting drinkable water in Lagos, Nigeria is expensive, tedious and unhealthy!

Status Quo:

• Without access to power, it is hard to to pump clean water domestically.
• There is no guarantee that water bought from water vendors is clean.
• Buying water daily from trusted water vendors close to home is tedious.

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The solution

Owmi is a multi-channel platform that distributes and increases access to drinkable water by connecting stay-home individuals to affordable managed neighbourhood water spots.

Basically, an on-demand clean drinkable water delivery and water treatment service using a chatbot and an app.

Owmi is a merge of Benita and Greg’s individual projects GoWater and FunOmi.

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What does Owmi help homeowners do?

1. With Owmi, users can request for free water tests
2. Users can set up and manage neighborhood treated water points where they can earn some extra income
3. Users can find nearby water spots nearby based on their location for free using Owmi.
4. Nearby households can request for water at the push of a button or by chatting with the Owmi bot.
5. To get their water treated and taps maintained, users pay a small fee on the platform.
6. Neighborhood businesses can also serve as water spots to increase traffic to their stores thereby increasing business profit.

Sketch: Chat Bot

No Code Prototype: Chat Bot (User 1)

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No Code Prototype: Chat Bot (User 2)

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Sketches: App Screens

Sketches: App Screens (extra)

Wireframes: App

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The Business Model

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Water treatment vendors/companies

Neighbourhood Residential and Business Associations

Water selling points in the area

App development

Partnerships

Delivery service set up

Marketing

Human resources (App developers, delivery individuals)

Water testing, treatment and installation materials

Association partnerships

Certified clean water deliveries in minutes

Access to inexpensive water treatment solutions

Extra income

Water usage monitor and tracker to reduce water waste

Individuals who stay/work from home

Homeowners

Print (handbills and banners with links to bot)

App and bot

Neighborhood Businesses and Community Associations

Water Treatment and Vendor Associations

Personalized service

Dedicated customer support

Access to curated freebies and discounts from neighborhood businesses

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Service fee for installation, water treatment and maintenance

Service fee for water deliveries and percentage of water sales from stores.

Ad placement at managed water spots

Human resources

Partnerships and customer acquisition costs

Water testing, treatment and installation materials

Why Owmi?

• Users can access clean drinkable water within short distances
• Users don’t have to step out of home, clean drinkable water can now come to them
• Users can trust Owmi spots as every waterspot owner is verified
• Owmi is affordable in comparison to the pure water and plastic bottle water sold in shops
• Owmi is eco-friendly and has a mission to reduce plastic waste one water spot at a time
• Users can schedule free water tests and track their water consumption to reduce water waste
• For water spot owners, Owmi provides them the opportunity to make extra income and for businesses, pull walk-in traffic.

For more information, contact:

growthclinic@gmail.com

Thank you!