Pairfull
The game of memory and distraction.
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What is Pairfull?
A 2-4 player online game with single-player adventure mode. Players match pairs of cards to earn points and reveal a story, combining strategy with lore exploration.
Simplicity meets depth: Imagine the ease of a memory card game mixed with the strategic complexity of Magic: The Gathering.
Over 100+ unique pairs on release that each tell a part of the world’s story and influence gameplay with powerful abilities.
Players build a collection of cards and lore fragments that grow as they progress through the game.
Game Design Document - our structure
Creative Deck - our world
UX/Game Design deck (Flowcharts and more)
More materials are available per request
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Engaging Mechanics for Long-Term Play
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Randomized boards for every match create endless replayability.
Three distinct ability types:
Players unlock new pairs that provide both lore and gameplay rewards.
Collection-based progression: The more pairs players discover, the more of the world's story they uncover.
Skill: when Knight's Helm is found, pick another card on the table and put Knight's Helm on it. The card under the card can't be opened unless the pair for Knight’s Helm is found
Kingdoms of Cera card set.
20% of Lore Pieces collected for a new character.
Sir Isaac Cera
Liberation of Maina Kingdom
The fight on the plains of Singing Stones (Leads to another card pair of opened) was a deciding factor in the siege of Holbert. Sir Isaac Cera used the singing stones to mask the approach of the auxiliary army.
THIS IS JUST AN EXAMPLE TEXT.
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Concept Images
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Concept Images
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Concept Images
The Perfect Time for a Lore-Driven Casual Game
Growing demand for accessible, short-session games that offer more than just gameplay — lore-rich experiences.
Pairfull combines the simplicity of card-matching games with deep collectible mechanics and immersive storytelling.
Target audience: Midcore and casual gamers, interested in games with quick gameplay and tactical depth.
No direct competition in the PC market for this combination of short, collectible gameplay sessions with fantasy storytelling.
Characters and cosmetics.
The cast of characters that players will be able to unlock will be unique named entities from our world. Each character would represent one of the twelve regions from the collection page.
It’s a 3D avatar that will be able to emote and comment on events from pairs opened on the table, providing the “distraction” element to the game.
In addition players will be able to open and buy new tables, card backs and backgrounds to customize their player window during the game.
“Players will be able to mix and match their cosmetics. Baroness with a wine glass while a village burns in the background and a sliding barrel on the ship as a table? Why not?”
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Visual Style
Visual style for the game is a high fantasy but stylized. Current art style is provided by Sylvain Aublin and we’d like to continue working in this direction, providing high fidelity art on par with board games and that can compete with such titans as Magic The Gathering.
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Visual Style for characters
Characters that players can unlock during the game will be more stylized than the art on the cards. The closest reference is art for Legends of Runeterra, where the art can be serious or fun without breaking the immersion. Every character will come with emotions that players will be able to use during their games to react to the gameplay and distract other players.
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Multiple Revenue Streams for Sustainable Growth
Base game sales at €12-15 on Steam and Epic Game Store.
In-game cosmetic purchases: Players can buy and unlock new characters, card backs, and table skins, allowing customization of their experience.
Post-launch DLC and expansion packs: Regular content updates and expansions that introduce new cards, abilities, and storylines.
OCIL model licensing: Revenue from indie developers using the Pairfull IP through the Open Creative Indie License, bringing in passive income from third-party games. (See more about it in later slides)
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Development strategy for the IP
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Premium launch: 12-15$
Development Roadmap and Budget Breakdown
Estimated development time: 9-11 (+3 for polish) months to launch Early Access with over 100 cards and 6 unique characters.
€180,000+ budget, allocated to game development, art, testing, and marketing.
Post-launch updates: Planned updates every 2-3 months with new content, cosmetics, and modes.
Marketing: €25,000 budget for influencer campaigns, PR, and community-building efforts.
Expansion to consoles, browser-based versions, and cross-play after moderate success on Steam.
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Expanding the Universe, One Game at a Time
Pairfull is just the beginning. We aim to create an entire franchise set in the same universe, spanning multiple genres and games (e.g., RPGs, exploration, horror).
Each new game will build on the lore and characters of previous titles, creating a shared universe that encourages cross-game engagement.
Players will carry over progress (cross-game progression is a new mechanic in the industry), unlock new stories, and build a lasting relationship with the world and its characters.
Long-term potential to create AA and AAA games once the franchise has an established fan base.
“Any small story from Pairfull can evolve into something much bigger.”
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Light RPG VN (Reigns Style)
Exploration Survival (Subnautica)
Choices-matter VN (Sir Brante)
Horror/Fantasy (Agony)
Epic CRPG (Pillars of Eternity)
Pioneering Indie Game Publishing with OCIL
What is OCIL?: A semi-public IP license allowing indie developers to create games within the Pairfull universe.
Developers get access to a rich lore and established IP, lowering their creative costs, while retaining freedom to innovate.
Benefits to IP holder:
Expanding the IP without bearing all development costs.
Recurring revenue through licensing fees from OCIL.
Building a thriving ecosystem of indie games, all tied to the Pairfull lore.
Interested in working together?
Lore Premise
Pairfull was an educational game among nobles and scholars. With time it became widespread due to how easy it was to start playing or to create unique versions of the game. Rules are simple to grasp and cards are not hard to come by. There were even cases of different card games repurposed into Pairfull.
Now it’s a well-known timekiller all over the world and can be seen being played by nobles and commoners alike. However, the educational roots were not forgotten. Usually, cards serve the purpose of educating children about history through pictures. When a pair is found, the children are to call out events depicted on the cards. Due to mass adoption, there are many more types of cards now, all hailing from different regions. These days it's not hard to find merchants and peddlers selling blank cards. People fill these with their drawings so that they may pass down the stories of their heritage. This in turn created an interesting phenomenon where ease of storing information allowed people to better preserve history even without basic education or writing.
Go forth now, young history scholar, grow your collection of Pairfull and return when you’re ready to enrich the library of Sapphire Dome of Immortalis.
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Immortalis