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RENT-EASE

Anne-Elyse Peterson I Josh Townsend

Bailey Smith I Shane Howard I Bryant Nguyen

An easier and more convenient way to assist operations and services between renters and landlords.

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THE

PROBLEM

Trying to get rent paid, maintenance issues resolved, and missing important announcements for ones complex can all add unnecessary stress to an already hectic and busy day.

THE APP

An all-in-one solution to these problems that is meant to streamline and organize the process to reduce stress and anxiety on both ends of renting.

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TARGET MARKET

POSITIONING

PRIMARY TARGET: Large apartment complex landlords in trendy neighborhoods & universities

PRIMARILY RENTED BY: Millennials & Tech-Savvy People

Large amounts of tenants can be hard to keep organized & efficiently managed

Simple & Convenient

All in one app for service & operation needs of landlords and renters

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BUSINESS MODEL

SUBSCRIPTION

BASED MONTHLY

A subscription service based monthly for continuous usage.

Different costs for certain tier levels of the maximum number of apartment tenants

Payment Rates:

Tier # # of Apartments Price per Month

50 and Below $750

51 to 100 $1,500

101 to 250 $3,750

251 and Above $7,500

1

2

4

3

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SALES & MARKETING

ACQUISITION & RETENTION STRATEGIES:

  • Demonstrate the benefits in app store listing
  • Easy Onboarding

PROMOTE, SELL, & CUSTOMER LOYALTY:

  • Direct selling to target market
  • Advertising to all landlords through online marketing

INCREASE USER BASE:

  • Email marketing to re-engage potential users
  • Let users “try before they buy”

An easier and more convenient way to assist operations and services between renters and landlords.

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COMPETITORS

ADVANTAGES

RentPayment- An app for landlords to allow renters to have an easier method of paying rent.

Landlord studio- Property management app (for landlord use only)

Rent-Ease is an all-in-one app that simplifies online rent payments and pay management as well as:

-Maintenance & Requests

-Complex Announcements & Calendar

-General Communication between Renters and Landlords

-Tenant Forum

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ANNUAL FINANCIALS

2020

2021

2022

REVENUE DRIVER

Monthly Payments

Monthly Payments

Monthly Payments

REVENUE $

1,440,000

2,160,000

5,040,000

EXPENDITURE $

65,000 + 9000 + 130000=204,000

9000 + 130000 = 139,000

9000 + 130000 = 139,000

PROFIT (LOSS) $

1,236,000

2,021,000

4,901,000

2020 predictions based on:

Tier 1: 10 apartments, Tier 2: 5 apartments, Tier 3: 12 apartments, Tier 4: 8 apartments

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THANK YOU