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A/B Thumbnail Test

Results Report

September 2022

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Overview

  1. Original background color VS JOD blue background color
  2. Original background color VS JOD green background color
  3. JOD blue background color VS JOD green background color
  4. White outline around host image VS no outline around host image
  5. Larger text vs Smaller text
  6. Host vs no host
  7. Seth with other host vs Seth without other host
  8. Other host with Seth vs other host without Seth
  9. One-off findings
  10. What’s next?
  11. Suggestions?

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Original background color VS JOD blue background color

SPLIT

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Original background color VS JOD green background color

KNOCKOUT

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JOD blue background color VS JOD green background color

KNOCKOUT

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White outline around host image VS no outline around host image

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DECISIVE

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Larger text vs Smaller text

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KNOCKOUT

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Host vs no host

SPLIT

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Seth with other host vs Seth without other host

DECISIVE

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Other host with Seth vs other host without Seth

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One-offs

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More One-offs

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What’s next?

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Suggestions?