Modeling the Music Industry in Our Programs

Melissa Nixon and Stephen Johnson

Everyday People by Sly and the Family Stone

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Sometimes I'm right, then I can be wrong�My own beliefs are in my songs�A butcher, a banker, a drummer and then�Makes no difference what group I'm in�I am everyday people, yeah, yeah

Everyday People by Sly and the Family Stone

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Basic

“Advanced”

Drums

Everyday People by Sly and the Family Stone

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Basic

Bass

Everyday People by Sly and the Family Stone

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Guitar

Everyday People by Sly and the Family Stone

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G

C

B

Piano/Winds

Everyday People by Sly and the Family Stone

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Sometimes I'm Right Then I Can Be Wrong�My Own Beliefs Are In My Songs�A Butcher A Banker A Drummer And Then�Makes No Difference What Group I'm In�I Am Everyday People

Overview

• What is the Music Industry?

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• What goes into a song?

Roles in the Music Industry

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• Putting it all Together…

Lets put on a concert

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What is the Music Industry?

Anything that makes money from the creation and distribution of music

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What goes into a song?

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What about a performance?

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Industry ”Jobs” �in the Classroom

Activities Handout

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Performer

Performs the music

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Average Salary: $??? Range $???- $???

Composer

Creates the music.

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Average Salary: $40,452 Range $20K- 115K

Activities:

• One word Song
• Rhythmic Ostinato
• Soundscape
• Other Music Will Songwriting Activities

Arranger

Puts music in an order for performance

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Average Salary: $54,400 Range $40K- 60K

Activities:

• Circle Singing
• Combining ostinatos/ one word song
• Curate a playlist for a specific event

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Publicity/Marketing/Media

Create art to accompany music

Write about music or artist

Advertise the music to others

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Average Salary: $54,400 Range $???- $???

Activities:

• Create Posters/Album Art
• Write a press release
• Conduct interviews
• Write Liner Notes

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• Write script for announcer/M.C
• Take pictures/ Videos of classes or events

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Liner Note Example

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Liner Note Example

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Stage Manager

Sets up stage and transitions performers and equipment

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Average Salary: $54,000 Range: $29K- 67K

Activities:

• Stage Plot

Let’s Put on A Concert !

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Performer (Salsa/All)

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Composer (Meat)

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Arranger (Cheese)

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Publicity/Marketing/Media (Tortilla)

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Stage Manager (Onion)

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Concert

Everyday People by Sly and the Family Stone

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Sometimes I'm Right Then I Can Be Wrong�My Own Beliefs Are In My Songs�A Butcher A Banker A Drummer And Then�Makes No Difference What Group I'm In�I Am Everyday People

Final Thoughts

• Extensions

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• Have students experience as much as they can with purpose�
• Depth vs. Breadth - adjust for your level and your students �
• “Music Entrepreneurship”�

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Questions and Contact info

Melissa Nixon

Nixon_M@4j.lane.edu

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Stephen Johnson

Johnson_st@4j.lane.edu

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Resources

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• All you need to know about the music business by Donald D. Passman�
• Introduction to the music industry: and entrepreneurial approach 2^nd edition by Cathrine Fitterman Radbill

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• www.careersinmusic.com/music-careers-list/

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• Pass the Baton by Theresa Hoover and Kathryn Finch

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Music Will songwriting resources:

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• Jam Zone: https://jamzone.musicwill.org/lessons/?instrument=songwriting

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• Teachers Manual:

https://musicwillresources.kinsta.cloud/wp-content/uploads/2020/09/TeacherManualv42_Sept2020.pdf

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• Modern Band Summit Presentations:

https://musicwill.org/events/modern-band-summit/2022-presentations/

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