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making medical instructions intuitive

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In American hospitals, 20% of discharged patients return within 30 days.

Readmissions cost the healthcare system $40B

Source: Alper, O’Malley & Greenwald, 2017

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5 out of 6 nurses say that patients do not understand their instructions when discharged.

Source: Zeng-Treitler, Kim & Hunter, 2008

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This is what discharge instructions look like now.

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An enterprise SaaS that creates

automated and easy-to-read visual medical instructions

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StoryCare Demo

  • https://vimeo.com/276470373

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Value to patient

Patients understand and remember StoryCare instructions �20% better than text instructions

based on StoryCare user testing

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Value to business

Patients are 25% more likely to follow StoryCare than text instructions, hence saving hospitals millions

based on StoryCare user testing

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Product Development

NY Presbyterian�New York, NY

Automatic story generation

Input - manually entered discharge instructions, �Output - StoryCare stories

Sheba Hospital�Ramat Gan, Israel

Full end-to-end system

Input - Sheba Hospital’s discharge system

Output - StoryCare stories, automated appointment schedules

Prototype partners

Spring 2018

Pilot partners

Fall 2019

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$30 per bed per month

readmission costs �for 25% of large hospitals �(200 beds or more)

$3.37 Billion

average fee �commensurate with hospital size

$225M

revenue�Projected by 2023

Business Model

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Market Size

$40 Billion

Hospital readmission costs in the U.S.

$13.5 Billion

share of hospitals with more than 200 beds

25% market share

$3.37 Billion

http://www.mobihealthnews.com/content/medication-adherence-tech-dynamic-and-crowded-market-where-are-winners-space-part-1-2

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Competition

Easy to consume

Medical lingo,�not visual

Independent of clinics & hospitals

Works within healthcare system

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Industry recognition

“this is exactly what hospitals need”

Dr. Monika Safford

Chief of Internal Medicine

Dr. Nathalie Bloch

Head of Innovation, Sheba Hospital (2K beds)

“it would help so many of my patients”

INNOVATION AWARD, American Medical Informatics Association

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CEO. Roy Cohen. Co-founder of Ursa Tech. Harvard B.A., Cornell Tech M.Sc.�CTO? Lead Engineer?. Arnon Zangvil. Lead engineer in 3 healthcare startups.

�Consultant. Dr. Nathalie Bloch, MD. Harvard Medical School Innovation Fellow and Head of Digital Innovation Center, Sheba Hospital.

StoryCare Team

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we make medical instructions intuitive

We are StoryCare

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Thank you!

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Go To Market Strategy

Hospitals and Payers

SaaS companies

Direct to Consumer

Hospitals and Payers are currently paying the price for lack of quality patient education materials. ��In particular, we will measure and show hospitals patient readmission figures before and after StoryCare adoption. Currently, hospitals are being fined up to $10K per patient readmission under 30 days.

Once the StoryCare brand is associated with easy-to-consume and quality healthcare information, we will add general healthcare information and market it broadly.

Once the business case is established with hospitals and/or payers, we will market StoryCare to SaaS companies that are seeking contact with hospitals or patients