Sponsorship Prospectus
2025
www.dreaminincolor.me
Dreamin’ In Color is a Salesforce Community Conference dedicated to empowering Black professionals within the Salesforce ecosystem. Our mission is to foster professional growth, technical excellence, and community connection for individuals engaged with or interested in the Salesforce platform and its integrated technologies, including Tableau, MuleSoft, Slack, and AI.
www.dreaminincolor.me
Leah McGowen-Hare
SVP, Trailblazer Community
Salesforce
We at Salesforce are truly honored to support the Dreamin' In Color Conference and its inspiring mission to unite a community of Black tech professionals who are dedicated to propelling our industry forward through collaboration, encouragement, and inclusivity
We deeply believe that by amplifying diverse voices and perspectives, we can foster groundbreaking innovation and create a brighter, more equitable future for everyone. We are committed to continuing our support of initiatives like Dreamin' In Color as we are proud to stand alongside such a remarkable community of trailblazers.
www.dreaminincolor.me
Event Details
Location: Raleigh, NC
Dates: June 19th – June 21st
Target Attendees: 800 – 1,000
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Session Tracks and Session Examples
Entrepreneurship
Strategy & Best Practices
Leadership &
Well-Being
Managing Technology Teams for Diversity and Inclusion
Art of Discovery - Why Requirements Matter!
How to fund your Salesforce startup: Are you ready to fundraise?
Hands-On Workshops
Getting Started with Tableau
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Event Details
June 19th
June 20th
June 21st
2022
2023
2024
Location
Attendees
Sponsors
Sessions
Speakers
2025 Agenda
The Numbers
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50,000+ Monthly Impressions
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Attendee Demographics
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Attendee Demographics
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Sponsorship Packages
Dreamin' In Color offers a range of sponsorship opportunities to fit your company's goals and budget. Start by selecting one of our 4 base sponsorship packages. After selecting your base sponsorship, you can enhance your package by choosing from categorized add-ons.
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Core Sponsorship Packages $5000 | Recruiting | Lead Generation | Brand Awareness | Support Diversity |
Focus on attracting top talent with targeted exposure and direct connections to professionals through strategic promotions and engagement opportunities, helping your organization stand out and build meaningful relationships with job seekers. | Perfect for driving leads, this package enhances brand visibility and engagement with attendees through prominent event placement, targeted promotions, and opportunities to showcase your brand directly to a highly engaged audience | Expand your reach with this package designed to help you gain visibility through event branding, photo booth displays, social media spotlights, and swag bag features, ensuring meaningful engagement with a targeted audience. | Show your focus on diversity and inclusion with this package. Designed for organizations passionate about making an impact, it highlights your initiatives and provides opportunities to foster meaningful mentorship and coaching relationships. | |
Company logo on website | Included | Included | Included | Included |
Complimentary registration (2) | Included | Included | Included | Included |
Area in Expo Hall | Included | Included | Included | Included |
Included in Conference Blog Post (1) | Included | Included | Included | Included |
Company logo on all pre event email marketing | Included | Included | Included | Included |
Lead scanning | Included | Included | Included | Included |
Social Media Post (2) | Included | Included | Included | Included |
Logo on homepage app banner | Included | Included | Included | Included |
Pre Conference Attendee List (company name and title) | Included | Included | Included | Included |
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Core Sponsorship Package $5000 | Recruiting | Lead Generation | Brand Awareness | Support Diversity |
Focus on attracting top talent with targeted exposure and direct connections to professionals through strategic promotions and engagement opportunities, helping your organization stand out and build meaningful relationships with job seekers. | Perfect for driving leads, this package enhances brand visibility and engagement with attendees through prominent event placement, targeted promotions, and opportunities to showcase your brand directly to a highly engaged audience | Expand your reach with this package designed to help you gain visibility through event branding, photo booth displays, social media spotlights, and swag bag features, ensuring meaningful engagement with a targeted audience. | Show your focus on diversity and inclusion with this package. Designed for organizations passionate about making an impact, it highlights your initiatives and provides opportunities to foster meaningful mentorship and coaching relationships. | |
Recruiting Add-Ons | ||||
Share sponsor job posts via email and in the conference newsletter. (3) | Included | Extra | Extra | Extra |
Allow job postings in the conference app. | Included | Extra | Extra | Extra |
Social media video feature (1, Max 1 min)) | Included | Extra | Extra | Extra |
Lead Gen Add-Ons | ||||
Inclusion of sponsor-branded items in swag bags (provided by sponsor). | Extra | Included | Extra | Extra |
Banner ad in the conference app (1) - *need size | Extra | Included | Extra | Extra |
Featured post-conference email campaign with sponsor resources (1) | Extra | Included | Extra | Extra |
Brand Awareness Add-Ons | ||||
Logo display on step and repeat backdrop or photobooth | Extra | Extra | Included | Extra |
Social media "Brand Feature Spotlight" (2 posts) | Extra | Extra | Included | Extra |
Inclusion of sponsor-branded items in swag bags (provided by sponsor). | Extra | Extra | Included | Extra |
Support Diversity Add-Ons | ||||
Highlight of diversity initiatives in conference communications. | Extra | Extra | Extra | Included |
Social media "Brand Feature Spotlight" (2) | Extra | Extra | Extra | Included |
Opportunity to host or sponsor mentorship or coaching sessions. | Extra | Extra | Extra | Included |
1 additional registration for a diverse employee | Extra | Extra | Extra | Included |
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Recruiting Add-Ons | | Support Diversity Add-Ons | ||
Share sponsor job posts via email and in the conference newsletter. (3) | $500.00* | Highlight of diversity initiatives in conference communications. | $500.00* | |
Allow job postings in the conference app. | $500.00* | Social media "Brand Feature Spotlight" (2) | $500.00* | |
Featured "Spotlight Employer" in email campaigns (1) | $500.00 | 1 additional Registration for a diverse employee | $400.00* | |
Social media video feature (1, Max 1 min)) | $1,000.00* | Opportunity to host or sponsor mentorship or coaching sessions. | $1000.00* | |
Option to share short videos during the conference. | $1,000.00 | Lead a diversity panel or workshop | $1,000.00 | |
Interview room reservation | $1,000.00 | Sponsorship of scholarships for underrepresented professionals | $1,000.00 | |
Career workshop sponsorship | $1,500.00 | Exclusive sponsorship of networking event or roundtable | $2,000.00 | |
Career Connection Expo Hall Activation | $3,000.00 | Professional Headshot Sponsor | $3,000.00 | |
Professional Headshot Sponsor | $3,000.00 | Sonando En Color Reception Sponsor | $8,000.00 | |
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Brand Awareness Add-Ons | | Lead Gen Add-Ons | ||
Logo display on step and repeat backdrops or photobooth | $500.00* | Inclusion of sponsor-branded items in swag bags (provided by sponsor). | N/A* | |
Social media "Brand Feature Spotlight" (2 posts) | $500.00* | Banner ad in the conference app (1) | $500.00* | |
Inclusion of sponsor-branded items in swag bags (provided by sponsor). | N/A* | Featured post-conference email campaign with sponsor resources (1) | $500.00* | |
Sponsor commercial or slideshow during session transitions | $1,000.00 | Host breakout session or demo (1) | $1,000.00 | |
Featured post-conference email campaign with sponsor resources | $1,000.00 | Laynard Sponsorship | $2,500.00 | |
Branding of high-traffic areas (e.g., lounge, coffee station) | $2,000.00 | Exclusive sponsorship of a invite-only networking event or happy hour | $6,000.00 | |
Expo Lounge Sponsorship | $3,000.00 | | | |
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Additional Add Ons | ||||
Conference Mobile App - Scrolling Clickable Ad (1280 x 242) | $500.00 | | Hands On Workshop (ISVs and App Companies) | $3,000.00 |
Conference Mobile App - Clickable Splash Ad (1280 x 2478) | $800.00 | Conference Mobile App - Virtual Photo Booth Branding | $1,000.00 | |
*Item is included in that core package
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Unlock Tiered Benefits�As your total spend increases, you unlock additional benefits based on our tiered sponsorship levels:
Enhanced booth selection, select booth location after Platinum sponsors
Two Additional registrations (value of over $1400)
Conference Mobile App - Sponsored announcement during event
Recognition during keynote
Pre event attendee list (companies and titles)
Opt-In Attendee Email List
Gold Level
(Spend $10,000–$14,999)
Enhanced booth selection, select booth location after Strategic sponsors
Four Additional Conference registrations (Value of over $2000)
Mention in official press release
Breakout Session Panelist (1)
Reserved VIP seating
Conference Mobile App - Sponsored announcement during event (2)
Opt-In Attendee Email List
Platinum Level
(Spend $15,000–$19,999)
Enhanced booth and priority selection
Six Additional Conference registrations (Value of over $5000)
10 min speaking opportunity (1)
Branding within Signature EvenOpt-In Attendee Email List
Included In App Welcome Video
Strategic Level
(Spend $20,000+)
30-second ad roll to be aired before/after all main stage events (1)
Collaborate on programming during selected Signature Event
Conference Mobile App - Sponsored announcement during event (3
Opt-In Attendee Email List
Dedicated VIP Liaison
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Alumni Sponsors
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Special Events
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Opening Night Cookout Event
Be the name behind the moment that sets the tone for the entire conference! The Cookout is more than a networking event—it's a cultural connection point and an intentional space where Black, Latinx, and Hispanic Salesforce professionals kick off Dreamin’ In Color with energy, joy, and community. As the exclusive sponsor, your brand will be woven into this one-of-a-kind experience.
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Dare to Dream Pitch Competition
Fuel the future of tech innovation and entrepreneurship. This high-energy event brings together Dreamin’ In Color attendees, Raleigh’s startup community, and organizations that support diverse founders for an unforgettable evening of pitches, partnerships, and possibilities. As the exclusive sponsor, your brand becomes the champion of new ideas, innovation, and the future of entrepreneurship within the Salesforce ecosystem and beyond.
www.dreaminincolor.me
Soñando En Color Event
Celebrate culture. Inspire connection. Amplify Latinx and Hispanic excellence in tech. Soñando En Color is a vibrant gathering that honors the contributions and creativity of Latinx and Hispanic professionals in the Salesforce ecosystem. Whether held as a luncheon or happy hour, it’s a space for cultural pride, real talk, and visionary leadership. As the exclusive event sponsor, your company will be front and center as we toast to heritage, ambition, and opportunity—creating authentic moments of connection that last well beyond the conference.
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Sponsor Impact
Companies that prioritize a diverse workforce see significant business impact, including an increase in:
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WHY IS THIS NEEDED?
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Ready to make an impact? Contact us at:
sponsorships@dreaminincolor.me
www.dreaminincolor.me