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Check-In Presentation Template

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[Your Name]

Company Name

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Business Idea

[Company Name] Provides [Business Idea} for [Customer] to solve [Pain Point / Problem].

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Initial Potential Customers (interviewed)

[Customer Group 1]

  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • etc.

[Customer Group 2]

  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • etc.

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Validated Customer Segments

[Customer Group 1]

  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • etc.

[Customer Group 2]

  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • Customer Segments / #interviewed
  • etc.

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Top Potential Early Adopter

Customer Segment:

Customer Persona Name:

# interviewees that fit persona:

Evidence Validating Early Adopter Match:

1. [eg. Evidence from interviews that she/he know they have problem]

2.

3.

4.

5.

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Up-to-Date Customer Persona

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Riskiest Assumptions

[What were your three riskiest assumptions about your top potential early adopter?]

1.

2.

3.

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Useful Interview Questions

[What were the most useful interview questions asked to your top potential early adopter?]

1.

2.

3.

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Interview Learnings

[What were your biggest interview learnings? What assumptions did you validate and invalidate about your top early adopter?]

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Pitch Test

[What types of commitments did you propose?]

[Were you able to get validation?]

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Surveys

[Did you use surveys? If so, how?]

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Competition

[Add Quadrant or Petal Analysis]

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Differentiation

Top 3 Competitors:

Top 1-3 Differentiators:

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Expert Interviews

[Name]

[Relevance]

[Key Learnings]

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My Biggest Learnings

  • Myself:
  • The Problem & Idea:
  • Next Steps:

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End