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a civic education campaign

by youth, for youth

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about

us!

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How We got started!

Families valued voting

https://www.nytimes.com/2016/11/07/well/family/what-really-makes-us-vote-it-may-be-our-parents.html

2018 primaries: only 33% turnout among young voters

Youth representation!!

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What is Let’s Vote?

Youth voting initiative

Mission to empower students to become educated voters in local, state, and national elections

Grassroots lobbying!!!

WI, MN, TX, CA

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Libby Falck

she/her/hers

libby@forwardlabs.io

Playful Civic Learning In Wisconsin

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Today...

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Problem

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Only 20% of eligible voters cast a ballot in Wisconsin’s spring election.

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Problem

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Less than half of Americans can name all three branches of the federal government.

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Problem

10

American schools spend $50/student on STEM each year.

They spend 5 cents on civics.

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Problem

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“Americans who mainly get their news on social media are less engaged, less knowledgeable.”

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How can I make a meaningful difference for the causes I care about?

Democracy is broken. My actions don’t matter.

The system is complicated! Where do I start?

How do I follow what’s going on locally?

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78%

22%

children

US POPULATION

?

What about everyone else?

adults

K12 civics is critical

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We run fun and easy games that teach civics to people of all ages.

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LEARN MORE ABOUT OUR GAMES:

forwardgames.org

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2020 GOTV

A four-day virtual scavenger hunt to get out the vote in Wisconsin.

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Pilots & Prototypes - 2020 GOTV

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Pilots & Prototypes - 2020 GOTV

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Pilots & Prototypes - 2020 GOTV

25 teams completed

1,312 missions in

4 days.

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What’s Next?

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Forward 2022 - “beta”

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Statewide pilot,

launched May 29, 2022

‘22

www.joinforward.org

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Forward 2022 - “beta”

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Our mission is to help nonprofits, libraries, cities and other civic institutions advance civic learning and participation in their local communities.

Goals:

Increase voter turnout & civic knowledge scores among players
Increase followers for community nonprofits and other partners

‘22

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How to Play

22

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How to Play

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Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 24

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 25

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 26

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 27

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 28

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 29

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 30

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 31

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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How to Play

forwardlabs.io 32

Compete in Games!
Answer Trivia
Complete Actions
Earn Badges & Win Prizes
Follow your Causes
Track your Impact
Climb the Leaderboard
Explore your Community
Play with Friends
Get Live Updates

Complete Trivia and Actions�Earn experience points (XP) and for every trivia question you answer and every action you complete.
Climb the Leaderboard�Compete against others to make it to the top of the all-time leaderboard,as well as individual leaderboards in games and cities.
Win Prizes�Join our LIVE games to win swag, prizes, grants, and real cash for nonprofits.
Follow your Causes�Follow organizations you care about and get notified when they post new actions, trivia, and games.
Explore your Community�Find nearby challenges based on your location (coming soon).
See your Impact�Earn impact points with friends and others in your community and watch them add up to real change.
Play with Friends�Invite friends to play with – or against – them.
Get Live Updates�Check your personal activity feed to see updates from the organization, cities, and players you care about.

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Forward 2022 - “beta”

forwardlabs.io 33

‘22

SEEKING PARTNERS ACROSS WI:

Local Nonprofits 501(c)3
Libraries and Museums
Local Government and Public Departments
Universities and Colleges
Chambers of Commerce and Community Foundations
Local Businesses

Local Nonprofits�Including all nonpartisan, 501(c)3 organizations.
Libraries and Museums�Help visitors deeply engage with the unique stories, histories, projects, events and activities of your library or museum within the building and beyond.
Local Government and Public Departments�Raise awareness about community engagement initiatives, public campaigns, and how your local governments work with tailored challenges for your city, town, village, county, or individual government department.
Universities and Colleges�Collaborate with Forward to add an extra dose of play to your schools get out the vote and community engagement initiatives.
Chambers of Commerce and Community Foundations�Celebrate local nonprofits and businesses with community-wide games and challenges that bring together a variety of stakeholders.
Local Businesses�Local businesses and community event organizers can partner with Forward to add a game to your existing event in support of local organizations.

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Forward delivers weekly challenges, trivia and games players can complete to support the causes they care about, and make real change, starting locally.

Learn more:

www.joinforward.org

Newsletter

bit.ly/frwrdnews

Facebook

facebook.com/joinforward

Twitter

twitter.com/ForwardLabs

Instagram

instagram.com/forwardlabswi

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Libby Falck

she/her/hers

libby@forwardlabs.io

Playful Civic Learning In Wisconsin

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PS-

Have you heard of iCivics?

Founded by Justice Sandra Day O’Connor
Hundreds of FREE resources for K12 classrooms!
Nation’s leading provider civics curriculum

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