Value Proposition Canvas
Xuejiao(Michelle) Zhang
Projects in IXD - 19/FA-INFO-682-01
What is a Value Proposition?
The value proposition of a product provides one of the most important meeting points for user experience design and marketing.
What is a Value Proposition?
Simply put, a value proposition explains what your company does.
What makes up the value proposition?
What makes up the value proposition?
2. Why would I care?
What makes up the value proposition?
3. What makes you unique?
Value Proposition Canvas
In a nutshell, this tool lets you focus on the most important jobs, pains and gains of your customer, and prioritize them