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GPF brand update

Richard Petrie

GPF Board

April 2025

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Agenda

  • Branding Update
  • Website
  • GPF Community

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Branding Update

  • We engaged a professional branding organization
  • They have supplied us with a full set of brand material

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Branding Update

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Branding Update

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Website

  • We wanted a new look and feel web site to match the clean new brand
  • Website launched this weekend
  • Added a community registration option

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Website

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Website

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Website

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Website

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GPF Community

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GPF Community

  • Our events are to remain technically focused with a manageable size (200-400)
  • Community open to wider audience
  • We want to engage a bigger community and get feedback from:
    • Those that can’t travel
    • Those new to the peering community
    • Those attending other peering events around the world

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GPF Community

  • …. to allow us to:
    • Allow for dynamic collaboration
    • Share technically relevant content
    • Build a richer GPF event or events
    • Allow the Board and PC to better shape the future of GPF

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Questions?