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Module 2:

Psychological Research

Introduction to Psychology

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Affirmations

  • I do not shy away from a challenge.
  • It is okay to ask for help.
  • I am capable and deserving.

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Recall

  • What are the main domains (5 pillars) of psychology?
  • How do these compare with the major psychological perspectives?

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Key Theme

A. Psychological science relies on empirical data and adapts as new data develop

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Two Truths and a Lie

Which of these is the lie about psychological research?

C. You could use playing cards to randomly assign study participants to different groups for a psychological study.

B. A scientific theory is a “best guess” about human nature or behavior.

A. Psychological research often uses experimental designs to establish cause and effect relationships

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Section 1 Learning Goals

Explain how the scientific method is used in psychology and how research is conducted ethically

Explain the steps of the scientific method

1.1

Explain theories and hypotheses as they relate to the scientific method

1.2

Explain how research involving humans and animals is regulated

1.3

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The Scientific Method

The Scientific Method ensures that results are empirical, or grounded in objective, tangible evidence that can be observed time and time again, regardless of who is observing.

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The Process of Scientific Research

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Discussion: You Be the Psychologist

Imagine you are a researcher wanting to learn about flirting behaviors. How would you try to study it?

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Hypothesis or Theory?

  • Observation: careful examination of the real world
  • Hypothesis: (plural: hypotheses) tentative and testable statement about the relationship between two or more variables
  • Theory: well-developed set of ideas that propose an explanation for observed phenomena.

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Theories and Hypotheses in the Scientific Method

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Key Components of the Scientific Method

  • Predictability: implies that a theory should enable us to make predictions about future events
  • Verifiability: an experiment must be replicable by another researcher
  • Fairness: implies that all data must be considered when evaluating a hypothesis
  • Falsifiable: It should be possible to disprove a theory or hypothesis by experimental results

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Features of Good Scientific Theories

THEORY PREDICTION

Explanation

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Which are falsifiable?

D. The mind does not exist.

C. Cannolis are delicious.

B. Eating before exams increases performance.

A. Classical music increases intelligence.

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Apply It: Scientific Method

Imagine that you want to conduct a study following the scientific method about one of the following topics:

  1. A study on the relationship between social media use and self-esteem in high school students.
  2. A study on the effects of sleep deprivation on memory tests in adults.
  3. A study on the effects of video game violence on aggression in children.
  4. A study on the relationship between sleep and academic performance in college students.

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Ethics and Informed Consent

  • The IRB requires informed consent
  • A research participant must understand what to expect during an experiment, any risks involved, and the implications of the research, and then give written consent to participate.
  • In some cases researchers may use deception or purposely mislead experiment participants in order to maintain the integrity of the experiment. In these cases participants are debriefed, or told the truth after the experiment.

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The Tuskegee Syphilis Study

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Ethics in Animal Research

Institutional Animal Care and Use Committee (IACUC): a group of administrators, scientists, veterinarians, and community members that reviews proposals for research involving animals to ensure that research animals are treated humanely and inspects research facilities

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5 Psychology Experiments You Couldn't Do Today

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You be the IRB

Consider the following categories:

  1. Informed consent
  2. Risks & benefits
  3. Debriefing
  4. Anonymity & confidentiality
  5. Coercion to participate

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Section 2 Learning Goals

Describe the advantages and limitations of research strategies

Differentiate between descriptive, experimental, and correlational research

2.1

Explain the strengths and weaknesses of case studies, naturalistic observation, and surveys

2.2

Describe the strength and weaknesses of archival, longitudinal, and cross-sectional research

2.3

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Question

Which of these describes descriptive research?

C. Tests a hypothesis to determine whether a relationship exists between two or more variables

B. Allows researchers to gather more information about a topic

A. Is the only way to determine if a cause-and-effect relationship exists between variables

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Question

Which of these describes correlational research?

C. Tests a hypothesis to determine whether a relationship exists between two or more variables

B. Allows researchers to gather more information about a topic

A. Is the only way to determine if a cause-and-effect relationship exists between variables

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Question

Which of these describes experimental research?

C. Tests a hypothesis to determine whether a relationship exists between two or more variables

B. Allows researchers to gather more information about a topic

A. Is the only way to determine if a cause-and-effect relationship exists between variables

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Common Types of Descriptive Research

  • Clinical or case study: observational research study focusing on one or a few people
  • Naturalistic observation: observation of behavior in its natural setting
  • Survey: list of questions to be answered by research participants allowing researchers to collect data from a large number of people. Surveys use a sample, or representative group, to learn more about a population

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Other types of Research

  • Archival research: method of research using past records or data sets to answer various research questions, or to search for interesting patterns or relationships
  • Cross-sectional research: compares multiple segments of a population at a single time
  • Longitudinal research: studies in which the same group of individuals is surveyed or measured repeatedly over an extended period of time

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Issues with Descriptive Research

  • It may not be possible to generalize, or infer that the results for a sample apply to the larger population
  • Observer bias is when observations may be skewed to align with observer expectations
  • One way to assess observers is inter-rater reliability, a measure of agreement among observers on how they record and classify a particular event
  • It cannot test relationships between variables or cause and effect

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Apply It: Types of Research

Can you think of your own example of a research question that would fit each category?

  • case studies
  • naturalistic observation
  • surveys
  • archival studies
  • longitudinal research
  • cross-sectional research
  • correlational research
  • experimental research

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Section 3 Learning Goals

Describe the basic elements of correlational and experimental research

Explain and give examples of correlation

3.1

Discuss the experimental process (including ways to operationalize and generalize results from a sample to a larger population)

3.2

3.3

Discuss how experimenter or participant bias could affect the results of an experiment

3.4

Identify and differentiate between independent and dependent variables

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Correlational Research

Correlation means that there is a relationship between two or more variables. We can measure correlation by calculating the correlation coefficient, a number from -1 to +1 that indicates the strength and direction of the relationship between variables.

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Question

A psychologist discovers that the more control people feel they have over what happens in their work environments, the more productive they are. The psychologist has discovered a ________ correlation between perceived control and productivity.

C. Neutral

B. Negative

A. Positive

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Limits of Correlational Research

  • Correlation does not prove cause and effect!
  • Some other factor, a confounding variable, could be causing the systematic movement in our variables of interest

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Experimental Design: Participants

  • Basic design involves two groups: experimental group and the control group
  • Random samples ensure that the groups represent the larger population researchers are studying
  • Random assignment to control or experimental groups prevents differences between the two groups other than the independent variable being tested

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Discussion: Experimental Participants

Often, psychological research projects rely on college students to serve as participants. In fact, the vast majority of research in psychology subfields has historically involved students as research participants (Sears, 1986; Arnett, 2008).

Do you think college students are representative of the general population?

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Operational Definition

A clear operational definition or description of how we will measure our variables is important so people can understand the results and the experiment can be replicated

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Generalizability and Cause and Effect

Random sampling is necessary to generalize results from our sample to a larger population, and random assignment is key to drawing cause-and-effect conclusions. With both kinds of randomness, probability models help us assess how much random variation we can expect in our results, in order to determine whether our results could happen by chance alone and to estimate a margin of error.

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Generalizability

  • Random Sample
  • Margin of Error

How similar does a sample need to be to the population?

Can you generalize from one class to the whole grade?

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Preventing Bias in Experiments

Double blind studies where researchers and participants do not know which group received the treatment prevent experimenter bias and control for the placebo effect in participants

The placebo effect is the influence of people’s expectations or beliefs on their experience in a given situation

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Independent and Dependent Variables

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Interpreting Research

Research Hypothesis:

Standing desks increase productivity

Standing Desks

(Experimental Group)

Traditional, Seated Desks

(Control Group)

Typing Task (Measurement)

Random Assignment

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Do standing desks increase productivity?

3 Options:

  1. Results Support Hypothesis

But what if….

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Do standing desks increase productivity?

3 Options:

  1. Results Support Hypothesis

2. Results Contradict Hypothesis: Sitting > Standing

3. Results Contradict Hypothesis: No difference between groups

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Apply It: Understanding Research

Let’s look at a research study.

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Apply It: Understanding Research

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What type of study is this?

A: case study

B: naturalistic observation

C: survey

D: archival research

E: longitudinal study

F: cross-sectional study

G: correlational study

H: experiment

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Section 4 Learning Goals

Explain the basic statistical analyses needed for understanding psychological research

Demonstrate the value of using statistical analyses to examine data

4.1

Describe significance and the role of p-values in statistical inference

4.2

4.3

Explain reliability and validity

4.4

Describe the basic structure of a psychological research article

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Distributional Thinking

  • Data vary. More specifically, values of a variable vary
  • Analyzing the pattern of variation, called the distribution of the variable, often reveals insights
  • It is important to look beyond averages and medians

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Distributional Thinking

Table 1. Frequency tables of patient reading levels and pamphlet readability levels.

Figure 1. Comparison of patient reading levels and pamphlet readability levels.

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Collect and Display Data

  • How many concerts did you go to this past year?
    • Write your answer down and turn it in

  • What is the best way to visually represent the information?
  • What single score best represents the data?
  • How much variability is in the data?

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Distributional Thinking

Tables and graphs are often presented in mass media; sometimes accurately, sometimes not.

  1. What should you look for when examining this data to interpret it correctly?
  2. How are people able to manipulate visual depictions of statistics to skew conclusions?

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Statistical Significance

Control

  • Are there other variables in the infant study that the researchers missed?

Probability/ p-value

    • P-Value extravaganza

Level of Significance

    • p < .05

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Statistical Significance

  • A result is statistically significant if it is unlikely to arise by chance alone
  • This probability is referred to as a p-value
  • The p-value tells you how often a random process would give a result at least as extreme as what was found in the actual study, assuming there was nothing other than random chance at play

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Reliability and Validity

Reliability: consistency and reproducibility of a given result

Validity: accuracy of a given result in measuring what it is designed to measure

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Find the Flaw

A researcher is testing how food and exercise affect a person’s weight. Each participant in the study is asked to eat a particular diet and conduct the same exercise routine. Each day, the participant is to weigh themselves and take their heart rate at particular times of day. They are instructed to write down the information in a provided journal and the importance of the accuracy of the data is emphasized. Each participant is responsible for weighing themselves with their own personal scale and to take their heart rate by either using a fitbit-type device or by manually recording their pulse. At the end of the study period the participants turn in their completed journals.

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Find the Flaw

A child developmental psychologist is interested in determining if a child’s personality can be predicted by a parent’s personality type. The psychologist recruits 50 parents and asks them to complete a well-known and studied personality inventory, the MMPI, to determine their own personality profile. After completing the inventory, parents are then asked to describe their child by choosing the top five attributes that best describe their child from a list of 100 possible attributes that the psychologist developed. The psychologist then runs correlational tests to see if the chosen attributes link to their parent’s personality profile.

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Find the Flaw

A doctoral student completing her dissertation on language development believes that parental naming of objects significantly affects how a young child who is just learning language interacts with the objects. The student recruits 75 parent-child dyads with 9 to 12-month-old children. In a lab, the parent holds their child on their lap while the doctoral student hands the child toys while either labeling the object or remaining silent. The student records how the child interacts with each object and later analyzes the behavior of the children to conclude that labeling made the children interact in a significantly different way than not labeling the item.

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The Structure of a Psychology Research Article

The American Psychological Association (APA) creates guidelines for how articles are structured:

  • Abstract
  • Introduction
  • Method
  • Results
  • Discussion

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Apply It: Statistical Thinking

  • Can coffee save your life?
  • 6 cups of coffee:
    • Men 10% lower chance of dying
    • Women 15% lower chance of dying

  • Does this mean you should start drinking coffee or increase your own coffee habit?

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Apply It: Statistical Thinking

  • You read a news article that says that a person’s sex causes them to have better spatial memory.
  • Using what you have learned about research design, how should you evaluate the claim?
  • What questions should you ask?

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Section 5 Learning Goals

Examine the research process in order to learn about the replication crisis

Examine the research process undertaken by McCabe and Castel

5.1

Explain the replication crisis

5.2

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McCabe and Castel Abstract

"Brain images are believed to have a particularly persuasive influence on the public perception of research on cognition. Three experiments are reported showing that presenting brain images with articles summarizing cognitive neuroscience research resulted in higher ratings of scientific reasoning for arguments made in those articles, as compared to articles accompanied by bar graphs, a topographical map of brain activation, or no image. These data lend support to the notion that part of the fascination, and the credibility, of brain imaging research lies in the persuasive power of the actual brain images themselves. We argue that brain images are influential because they provide a physical basis for abstract cognitive processes, appealing to people's affinity for reductionistic explanations of cognitive phenomena (PsycINFO Database Record (c) 2016 APA, all rights reserved).

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McCabe and Castel Research

What were the independent and dependent variables in this study?

What conclusions were drawn from the study?

Did this study replicate?

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The Replication Crisis

  1. Chance
  2. Publication bias
  3. Falsified results
  4. Changing times
  5. Poor replication

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Apply It: The Replication Crisis

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Quick Review

  • What is the scientific method?
  • How does the scientific method apply to psychology?
  • What should researchers be aware of when it comes to conducting research ethically?
  • What are the strengths and weaknesses of descriptive, experimental, and correlational research?
  • What are the basic elements of a statistical investigation?
  • What is the replication crisis?

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Attributions

  • Illustrations are from Storyset
  • Images from Pexels & Unsplash
  • Activities from various authors, including Lumen Learning and Noba Psychology

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