1 of 8

CULTURAL DIFFUSION

2 of 8

What the syllabus says ….

Describe cultural traits in terms of language, customs, beliefs, dress, images, music, food and technology.

3 of 8

How can we define cultural diffusion and integration?

How do cultures spread around the world? Is there a dominant global culture and how has it developed?

Cultural diffusion is the diffusion (spread) of a dominant “global culture”. It could be argued that this leads to a reduction of the cultural differences and a dilution of local cultures.

Cultural integration is the increasing integration of the different cultures found throughout the world.

4 of 8

Globalisation, in its broad sense, refers to the diffusion (spread) of; manufacturing, services, markets, culture, lifestyle, capital, technology and ideas across national boundaries and around the world. Also the integration of these geographically dispersed economic and social activities. �

5 of 8

Cultural diffusion

6 of 8

How can we define culture?

Culture can be seen as the common values and traditions of a group of people. The “way of life” which is passed down through generations

7 of 8

What are cultural traits?

Cultures are expressed through cultural traits, which are the distinguishing / identifying features of a particular culture.

Language, beliefs, dress, images, music, food, technology, sports, humour, patterns of social behaviour etc.

Tasks

Using the list above, write brief notes on cultural traits. Use p.144-150 to help you.

Now think of how your country’s culture has been influenced by other cultures.

8 of 8

Reasons for cultural diffusion

Use p.151-154 ‘Global Interactions’ to summarise using the following sub-headings:

  1. The international movement of workers
  2. Mass tourism
  3. The global movement of commodities