This webinar will begin soon.
2:00-2:05 — Welcome & introductions
2:05-2:20 — Everything new from our CEO, Max
2:20-2:45 — Giving Tuesday inspiration
2:45-3:00 — Live Q&A
Agenda ⏰
🙋🏻♀️ Please use the Q&A to ask questions
😍 Comment and use emoji on chat - we love engagement!
💛 Please keep the chat respectful & kind
🧈 Kait will answer your Givebutter questions
👏 Comment “I’m in” if you’re already in the Givebutter Fam 💛
Housekeeping 🧹
Biggest Givebutter Update, Ever!
Raise more for your mission
New simplified campaign type names
Track activity & build relationships
Send personalized messages
New website
Givebutter Experts
A lot is staying the same 💛
Our platform is evolving, but our easy-to-use interface is only getting better with intuitive new features that anyone can sign up for and learn in minutes. Try it out!
Our marketing site is changing, but in a way that reflects an even clearer message to potential users about who we are, what we do, and why we do it. Take a look!
Our team is growing, but our fun-loving culture and commitment to impact are not going anywhere. Join us!
POLL: What is your strategy for Giving Tuesday? 👀
POLLS: Where are you on your Giving Tuesday Journey? 🤔
Giving Tuesday? What’s the big deal?
Check out these 7 Stats 📋
Why Giving Tuesday? 🤓
Stat #1
34.8 million people participated in Giving Tuesday 2020, a 29% increase over 2019.
Why Giving Tuesday? 🤓
Stat #2
52% of people participating in Giving Tuesday say that they’re doing it because they want to be a part of something bigger and it allows them to be part of a bigger group of people doing good. (Horizons Media 2019)
Why Giving Tuesday? 🤓
Stat #3
82% of participating organizations use Giving Tuesday to experiment or try something new.
Why Giving Tuesday? 🤓
Stat #4
84% of those aware of Giving Tuesday report that the movement inspired them to be more giving
Why Giving Tuesday? 🤓
Stat #5
The Giving Tuesday hashtag gets billions of impressions each year on every social media platform
Why Giving Tuesday? 🤓
Stat #6
Statistics show that 82% of Giving Tuesday participants are aged 18-34.
Why Giving Tuesday? 🤓
Stat #7
In 2020, the two biggest spikes in new donor acquisition happened on Giving Tuesday and Giving Tuesday Now.
Why Givebutter is the best
platform for Giving Tuesday ✅
Why Givebutter is best for Giving Tuesday ✅
🤝 Mobilize your supporters
🤩 Test out new features
📣 Be more social
💪 Engage new donor demographics
🔎 Track and segment donors
😇 Retain and Engage current donors
🤝 Mobilize your supporters
The problem: Foster Love Project, a home for foster children, needed to raise funds to help them move into a new building in 2021- but the pandemic threatened to pause their plans.
The solution: Host an End of Year Campaign to mobilize their community and have a special Giving Tuesday challenge from their Board members.
GIVING TUESDAY Success Story
$75K
Goal
422
Supporters
How do we raise our usual year-end funds in an unprecedented time?
How do we provide our services to our now dispersed constituents?
How do we mobilize our community to support a new opportunity?
$166K
Raised
🤩 Test out new features
The problem: Claim our space now needed to raise funds for their Project From initiative which supports marginalized communities through individual acts of generosity
The solution: Organized a season wide giving campaign that culminated in a livestream performance. They even sold sponsorships and VIP packages.
GIVING TUESDAY Success Story
$20K
Goal
230
Supporters
How do we create an innovative way to give?
How do we use a campaign to launch a new initiative?
How can we still host our event even in the time when we are physically distanced?
$16K
Raised
📣 Be more social
The problem: The 2020 pandemic cancelled this annual summer camp for thousands of kids in Israel.
The solution: Launch a social Giving Tuesday campaign to raise enough funds to ensure camp takes place in 2021
GIVING TUESDAY Success Story
$10K
Goal
104
Supporters
How do we raise funds to make sure programming takes place in 2021 no matter what!
How may we make it a social experience?
$14K
Raised
💪 Engage new donor demographics
The problem: The Boston Youth Symphony Orchestras needed a way to deliver their cutting edge “MusicFirst” software to all of their students to aid them in their virtual learning curriculum during the pandemic.
The solution: Launch a Giving Tuesday campaign to garner new supporters and deliver the MusicFirst software to 500 students.
GIVING TUESDAY Success Story
$10K
Goal
129
Supporters
How do we deliver a new software for virtual music learning?
How can we inspire new donors to give a gift?
$18K
Raised
🔎 Track and segment donors
The problem: The pandemic forced this in school cello program to close. Thus, Cellobello had to adapt and begin delivering online classes to over 700 students.
The solution: Launch a Giving Tuesday campaign to garner new supporters. They encouraged donors to donate $50 or $100 each to cover the tuition fees of each student.
GIVING TUESDAY Success Story
$2K
Goal
28
Supporters
How do we mobilize small to midsize donations?
How do we get donors to give specific amounts so we can cover all operating costs?
$3K
Raised
😇 Retain and Engage current donors
The problem: When public performances closed, the Frank Sinatra School for the Arts needed to launch a campaign to help them continue to offer their services
The solution: Launch a campaign to keep their community engaged and they kept them up to date throughout the duration of the campaign.
GIVING TUESDAY Success Story
$20K
Goal
129
Supporters
How do we raise our usual year-end funds in an unprecedented time?
Should we host an online event or promote a campaign page?
How do we make this fundraiser feel personal and community-oriented?
$10K
Raised
POLLS��How are you feeling now about
your Giving Tuesday plans? 🤔
Live Q&A 🤗