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@photoshopexpress

x kvell

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influencer series 📲

proud of us 🏳️‍🌈 1, 2, 3, 4, 5

self care activity jar 🫙 1, 2, 3, 4, 5

flip phone nights 🤳 1, 2, 3, 4, 5

rate my edit ✅ 1, 2, 3, 4

A reflection on personal growth into queer identity

Photoshop Express as a creative outlet for mental health activities

Taking flip phones out instead of smartphones to be in the moment + “vintage” photos

A deep dive into the progression from cringe to evolved edits

2.5M reach, 72k interactions, 2.8% ER

4.8M reach, 144k interactions, 3% ER

8.4M reach, 250k interactions, 3% ER

1.6M reach, 25k interactions, 1.5% ER

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newsroom content excerpts 📰

Celebrating the holiday of Juneteenth with intentional rest and creativity

Educating and celebrating the history of black and brown queer cowboys

A poetic celebration of Women’s History Month and International Women’s Day

Highlighting the cultural uniqueness of street style in Japan through outfit edits

356.2k reach, 32k interactions, 8.7% ER

10k reach, 200 interactions,1.9% ER

468.4k reach, 21.6k interactions, 4.6% ER

1.7m reach, 3,814 link clicks, 299 installs

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content that connected 🥹

Next gen creators feel seen by Photoshop Express, commenting to let us know how the work impacted them

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the results 💥

community growth goes global

66

total posts in 2023

+6 million

more downloads

reaching over 31M accounts globally

1M total downloads driven in 2022 vs 7M in 2023

80%

increase in followers

2.6%

interaction rate

44K followers to 79K

185% above platform benchmark

interaction rate benchmark is from Creator IQ 2023 platform metrics report